Business Strategy

Would you like to learn proven tactics to make a blog profitable using the best practices in affiliate marketing and leveraging your content on social media? How blogging, affiliate marketing, and social media can work together to provide an income is the topic of this audiobook. Blogging a 6 Figure Business Strategy in 2020 offers clear and simple methods for creating, designing, and optimizing your blog for the greatest profit.

Composed in the 5th century BC, Sun Tzu's Art of War is the earliest-known treatise on military strategy, and is still hugely popular around the world for its perceptive tactical advice to commanders on how to win at war with minimal bloodshed. Aimed at all those who want to study the text in depth, this is the first step-by-step guide to the famous treatise, breaking down the 13 chapters of the original into 200 easily digested lessons, from 'do not press a desperate enemy' to 'control your troops through bond of loyalty' to "when you are weak, beware attack".

Competition is moving beyond industry to ecosystem. Are you ready? In the shift from pipeline to platform, value is no longer created by your company's product or process alone - it's created through interactions. And the strategy you used to become an industry leader won't help you compete in an evolving and complex ecosystem. If you listen to nothing else on platforms and ecosystems, listen to these 10 articles by experts in the field.

Shift your strategy downstream. Why do your customers buy from you rather than from your competitors? If you think the answer is your superior products, think again. Products are important, of course. For decades, businesses sought competitive advantage almost exclusively in activities related to new product creation. They won by building bigger factories, by finding cheaper raw materials or labor, or by coming up with more efficient ways to move and store inventory - and by inventing exciting new products that competitors could not replicate.

An instructional and comprehensive four-in-one book bundle that includes a collection of guides discussing all the information that beginners should be aware of. Are you curious about options trading? Are you the type of person that wants to learn all about it, without having to spend too much money on buying various books relating to the subject? If all of these fit your criteria, then you’re in the right place!

The "Step Up, Step Back" approach suggests leaders need to step up and do more than they typically do in the early stages of the change - in specific ways and at specific times; and then step back and do less than they typically do in the later stages of the change - again, in specific ways, at specific times. The result is not only change that sticks, but empowered, motivated managers who can get on with delivering change, without needing ongoing input or cover from leaders.

The $100K Book Strategy is a step-by step guide that will teach you how you can create a six-figure self-publishing business by crafting teachable content into a book format that you can publish with the world. It’s no secret our world has changed dramatically over the last few years, as people worldwide struggle to adapt to our changing environment. Whether it’s to eat healthier, learn to crochet, make money, build confidence, learn to garden, lose weight, or create an online business, people are hungrier than ever to improve their lives.

The HBR Guide to Leading Through Change provides the practical tips, research, stories, and advice you need to understand, communicate, and implement change effectively, no matter the size or scale of the challenge you're facing. You'll learn how to improve your odds of success; communicate a shared vision; keep going, even amid lags and setbacks; deal with naysayers and roadblocks; build trust and resilience on your team; and make a lasting impact.

In The High Performance Entrepreneur, Subroto Bagchi draws from his own experiences to offer guidance from the idea stage to the initial public offering level. This includes deciding when one is ready to launch an enterprise, selecting a team, defining the values and objectives of the company...

The ultimate guide to transforming your customer service, company culture, and customer experience, endorsed by all the top names in the field. Great customer service may be today's most essential competitive advantage. This book gives a step-by-step plan to craft a customer service culture and...

The famed political advisor to Uber, FanDuel, Lemonade, Tesla and other startups reveals what really happens at the intersection of politics, tech and business Most new startups today are in highly regulated industries with strong incumbents - transportation, hotels, drones, energy, gaming...

History is filled with accounts of great leaders, but how did they become so? Written for emergent leaders in any endeavor, this new work from renowned consultant Richard Strozzi-Heckler offers a new approach to leadership. The first book of its kind to base business and management strength on...

A mediocre category designer will beat a world-class marketer every day of the week. The reason is because all marketing sits within a context. "He or she who frames the problem owns the solution." Without this context—without a category—your marketing becomes nothing but screaming, shouting, and pitching customers with deals, discounts, and other short-term tactics in the hopes of landing a sale.

You have a great product. You have top-notch talent. You have a process that’s been carefully mapped out. So, what’s missing? Executive, speaker, and leadership authority Billy Ray Taylor points to a lack of clarity on strategy that makes it impossible for your employees to understand how their activities fit within the company’s overall vision and to take true ownership of their careers. In this groundbreaking guide, Taylor reveals how his proprietary LinkedX Process can help your organization cultivate extreme ownership at every level, from top management to front-line employees.

Do you want to know how I sold over 100,000 books with no fancy marketing team, no literary agent, no pre-existing list of customers, and zero industry connections? Are you ready to discover how I hit number one best-seller in multiple categories and garnered thousands of five-star ratings and reviews…using a systematic (and honest) approach that can be replicated by any nonfiction author willing to follow the very simple steps? Well, I’m about to tell you.

Tus próximas cinco jugadas es una guía práctica y efectiva que te ayudará a pensar con mayor claridad y a conseguir tus objetivos profesionales más audaces.

The timeless original text; required listening for anyone interested in strategy. This is a work of subtlety and paradox that shows the way to a clean and aesthetic triumph. Sun Tzu insisted that a skilled warrior observes, calculates, outwits , and outmaneuvers an adversary, and in doing so averts the destruction of battle.

More than 20 years ago, Robert S. Kaplan and David P. Norton introduced the balanced scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the balanced scorecard into action.

Tired of being underestimated, overworked, and overlooked? Ready to stop shrinking and step into the powerhouse leader you’re meant to be? You’ve worked hard, broken barriers, and built your success—but you're still expected to prove yourself over and over again. Leadership isn’t about playing by rules that weren’t designed for you. It’s about owning your power, making bold moves, and stepping into the leadership role you deserve—without sacrificing your peace, authenticity, or ambition. This book is your roadmap to becoming the leader you were born to be.

Henry Kissinger, uno de los principales estrategas políticos del siglo xx, analiza en este nuevo libro los perfiles de seis de los líderes mundiales más fascinantes e influyentes del pasado reciente: Konrad Adenauer, Charles de Gaulle, Richard Nixon, Anwar Sadat, Lee Kuan Yew y Margaret Thatcher.