Business Strategy

In this "refreshingly different" high-toned business book, three leading business school professors take to America's back roads in search of offbeat small businesses—enterprises that hold valuable lessons for executives and entrepreneurs everywhere (Bloomberg Businessweek). While playing...

What's the right price for your new product? Millionaire maker Dan S. Kennedy and pricing/marketing strategist Jason Marrs empower small business owners to take control of their profits by taking charge of the source: their price.

#1 New York Times bestselling authors Daniel Goleman, Jack and Suzy Welch, engage in a powerful discussion of what makes a great leader in this original audio program. The ideas expressed in Goleman's Emotional Intelligence decades ago have taken on a life of their own. They spurred a movement...

In The High Performance Entrepreneur, Subroto Bagchi draws from his own experiences to offer guidance from the idea stage to the initial public offering level. This includes deciding when one is ready to launch an enterprise, selecting a team, defining the values and objectives of the company...

There are two remarkable phenomena that are unfolding almost simultaneously. The first is the emergence of a data-first world, where data has become a central driving force, shaping industries and fueling innovation. The second is the dawn of the AI age, propelled by the advent of Generative AI...

Business relationships are still dominated by a narrow perspective—trying to match products to customer needs and making deals. It's a buyer-seller relationship built on a transactional mindset, and it's not how you should be doing business. There's a better way—orchestrating growth—in which suppliers and customers collaborate to build strategies and grow together. Christoph Senn and Mehak Gandhi lay out the Triple Fit Strategy framework, which will help you escape the product-centric mindset and put customers at the heart of your business strategy.

A radical new plan of action for corporate managers from the co-author of In Search of Excellence and A Passion for Excellence. In this adaptation of his bold new book, Tom Peters delivers an urgent message: if American corporations are going to thrive in today's (and tomorrow's) turbulent...

Are you ready to step into the leader you were always meant to be? Do you sometimes doubt your voice, question your impact, or wait for permission to lead? It’s time to stop holding back—and start leading with clarity, courage, and purpose. In Leadership: Mastering Influence, Strategy, and Growth, Adina Brunetti delivers a motivational book that redefines what it means to lead in today’s world.

Informed by interviews with corporate strategists at leading companies around the world, eminent consultants at firms such as Bain, the Boston Consulting Group, and McKinsey & Co., and the internal archives of strategic innovators such as General Electric and Shell, this book provides vivid insights into the trials and tribulations of practice innovation in strategy, and stresses the hard work of the little recognized and sometimes eccentric innovators within the profession.

The ultimate guide to transforming your customer service, company culture, and customer experience, endorsed by all the top names in the field. Great customer service may be today's most essential competitive advantage. This book gives a step-by-step plan to craft a customer service culture and...

Farming’s number one mental barrier is entitlement. We inherit farms from our grandparents and just assume we’ll gift it to our grandchildren. Just because your family had a successful farm 10 years ago doesn’t mean you’ll still be farming in 10 years. In order to still be farming in 2040, you’ve got to assume that you are the underdog! Armed with this mindset and the three tools in this book, your family can implement radical changes that gives you the competitive edge that bulletproofs your farm against anything.

In Net Zero Business Models: Winning in the Global Net Zero Economy, two accomplished business transformation thought leaders deliver a revolutionary new take on how to transition from business models that are contributing to worldwide climate disaster to net zero models consistent with long-term sustainability. In the book, you'll discover what net zero emissions means, how to implement net zero emission business models, what the overall transition to a net zero emissions economy looks like, and, ultimately, how civilization itself will transition to net zero.

The "Step Up, Step Back" approach suggests leaders need to step up and do more than they typically do in the early stages of the change - in specific ways and at specific times; and then step back and do less than they typically do in the later stages of the change - again, in specific ways, at specific times. The result is not only change that sticks, but empowered, motivated managers who can get on with delivering change, without needing ongoing input or cover from leaders.

The Financial Times Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's leading strategic thinkers, and introduces the key strategic tools and techniques you need to develop your own strategy. Based on long experience and on conversations with leading strategists around the world, Richard Koch helps you discover each critical step in creating, delivering, and understanding successful strategy.

Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step by step through your business, showing how little changes can have a big impact. Want to attract new patients? Convert more calls into appointments? Increase your case acceptance? Marketing can make it happen.

Every entrepreneur has a story to tell, whether they’re running seven-figure startups or small personal brands. Your story is the most powerful asset you have at your disposal. It can cut through the noise and connect you with your customers. Content marketing is one of the most affordable and powerful digital marketing tools available to tell your story at scale. The Story Engine provides a clear, concise, and actionable strategy to reap the benefits of inbound marketing.

The authors of the bestselling Competing on Internet Time (a Business Week top 10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business—Bill Gates, Andy Grove, and Steve Jobs—offering lessons for all managers and...

In today’s fast-moving world, strategy isn’t just a business buzzword—it’s the difference between winning and falling behind. Winning with Strategy is a practical, powerful guide to building a strategy that actually works—one that rallies your team, aligns your organization, and drives results. Drawing on over 20 years of real-world experience—from Fortune 500 giants to high-growth startups—Robert Frost shares a proven, repeatable framework for turning vision into action.

The world changes continuously and rapidly. It's foolhardy to believe that strategies should not do so as well. Nonprofit leaders already know this, but traditional strategic planning has locked them into a process that's divorced from today's reality. That's why plans sit on the shelf and why smart executives are always seeking workarounds in between planning periods. The Nonprofit Strategy Revolution offers a nimble and powerful alternative. In this groundbreaking book, strategy expert David La Piana introduces "Real-Time Strategic Planning."

Business Hack is your essential road map to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harness the power of online tools, including using social media - offering practical steps to create and implement highly effective cyber-marketing campaigns.