Career Building

As a veteran of six successful Kickstarter campaigns (and counting) and the proprietor of the Kickstarter Lessons blog, Jamey Stegmaier knows something about crowdfunding. In this audiobook, he goes beyond the nuts and bolts of how it works to a deeper level - crowdfunding not just as a cool way to raise money but as a better way to build and run a business.

In a tight market, your most powerful growth engine - and your best protection from competitive inroads - is this: Put everything you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become "walking billboards" who will happily promote your brand.

In Exceptional Service, Exceptional Profit, insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty.

As president and CEO of Scripps Health, one of America's most prestigious health systems, Chris Van Gorder presided over a dramatic turnaround, catapulting Scripps from near bankruptcy to a dominant market position. While hospitals and health systems nationwide have laid people off or are closing their doors, Scripps is financially healthy, has added thousands of employees (even with a no-layoff philosophy), and has developed a reputation as a top employer. What are the secrets to this remarkable story?

One of the world's premier branding experts, Gabor provides invaluable insights that will help your own enterprise build positive brand equity, good will, and the "irrational loyalty" that will support your brand long-term through the best and worst of times. This is your essential guide to building Irrational Loyalty.

Read by the author. Take back control of your life so you can live with freedom and fulfillment. Have you ever felt pushed to the side of your own life? Have you ever felt weary from living at the bare minimum? Do you feel emotionally, physically, or spiritually unwell? If you, like most people...

Leading in a Non-Linear World leads listeners through a groundbreaking set of science-based strategies to help them face rising demand, uncertainty and change posed by disruptive technologies and seismic shifts in globalization. The book shows how our mindset, more than our knowledge and expertise, has the potential to be our greatest asset in facing the future. Jean Gomes reviews the latest brain research revealing that our mindset is the interplay of feeling, thinking, and seeing, and how we can build it to significantly increase our wellbeing and performance.

This newly revised edition demonstrates how action learning can be used to address today's increasingly complex organizational challenges. Packed with extensive enhancements, including new international case studies, and more strategies to introduce and maintain action-learning programs within an organization, Optimizing the Power of Action Learning delivers an innovative and fresh perspective - making it a must-have for any organization looking to heighten competitive advantage and sustain success.

""Straight Talk for Startups memorializes age-old best practices and empowers both experienced and new investment professionals to beat the odds.""—David Krane, CEO, Google Ventures ""Straight Talk for Startups is filled with real, raw, and fact-based ‘rules of the road’ that you need to...

The influx of social media platforms over the past 10 years is the greatest boon to marketing since the creation of the internet. While there is undeniably money to be made from social media marketing, the shear amount of competition makes getting started successfully more difficult than it would otherwise be. If you are looking for the best way to dip your foot into this marketing goldmine, then Social Media Marketing 2019: How to Become an Influencer of Millions on Facebook, Twitter, Youtube & Instagram While Advertising & Building Your Personal Brand is the audiobook for you.

You got into massage because you want to help others. But when it comes to the business side of things…let’s just say maybe “it’s not a strength”. You find the passion fading as the bank account drops…all you want is consistency and to be able to create a long-term career doing what you love. The good news is we have been there before, with over 29 years of combined experience in massage and business. Fully Booked Without Burnout unpacks exactly how to fill your appointment book every week while keeping your energy and passion alive.

You've got a great idea that will increase revenue or boost productivity—but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching. The HBR Guide to Building Your Business Case, written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case.

Transform your business without disrupting your daily operations—unlock the power of Kaizen, even in the most demanding environments. Are you a leader constantly seeking ways to enhance productivity and success but need help finding sustainable improvement strategies? Do you dream of embedding continuous improvement within your organization without overwhelming your existing workflows? You may also have encountered resistance to introducing new methodologies and need a compelling way to make improvements work in your unique setting.

Entrepreneur and celebrity hairstylist Kiyah Wright knows exactly what it takes to amass wealth in the hair and beauty industry. In From Beauty to Business, Wright breaks down her seven proven success principles that helped her achieve her goals: developing a success mindset, understanding the business of the beauty business, finding your niche, diversifying with multiple streams of income, growing your platform to grow your profits, preparing for the unexpected, and planning for your future.

Learn how these author-entrepreneur moms hit a wall, pivoted, built even stronger businesses, and now each has a million-dollar story making a difference and changing their children’s lives. Best of all, they’ll share with you secrets of building wildly successful businesses while raising entrepreneurial kids; businesses like real estate investing, buying and flipping real estate, network marketing, blogging, finance, ecommerce, Fulfillment by Amazon, and more!

Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed new edition offers you a proven model for developing your own word-of-mouth marketing plan.

Startup Boards draws on the authors' experience and includes stories from board members, startup founders, executives, and investors. Any CEO, board member, investor, or executive interested in creating an active, involved, and engaged board should listen to this audiobook—and keep it handy for reference.

You might be skeptical about the feasibility of generating passive income through affiliate marketing, or you might doubt your ability to navigate the complexities of online business. Fear not, "The Affiliate Marketing Bible" is your comprehensive roadmap, addressing your concerns and offering clear, actionable guidance. This audio-book empowers you to turn your passion into profits, achieve financial freedom, and build a life on your terms.

The Cofounder’s Handbook brings business partnerships into the spotlight where they belong. Most people don’t realize how much their partnership affects the strength of their business. The right cofounder multiplies your success. But the wrong partner divides your attention and effort, hinders your business’s progress, and potentially destroys it from within.

After two decades in the trenches of helping companies design and build better, more efficient operations, Karen Martin has pinpointed why performance improvement programs usually fail: Chaos, the sneaky but powerful force that frustrates customers, keeps business leaders awake at night, and saps company morale. In The Outstanding Organization, Karen offers a toolbox for combating chaos by creating the organizational conditions that will allow your improvement efforts to return greater gains.

From teenage millionaire to over a million dollars in debt by age 21, mentor and investor, Scott Oldford reveals his journey, along with all the the strategies, frameworks and mindset shifts he used to come back from almost losing everything to becoming a decamillionaire in just 10 years. If you’re an online entrepreneur, this is a must listen as you learn what it takes to build true wealth in this space and why traditional money advice made for the average 9-5’er doesn’t work for us.