Career Engagement

The purpose of this book is to walk business owners through a process created to help businesses clarify their message in order to capture their ideal client by implementing four foundational marketing strategies that will increase conversion rate and accelerate revenue in any industry.

We are very excited for this book and believe the principles contained herein will resonate with you as we compare business leadership to something you probably use every day—cars. After listening to this book, every time you sit down in a car or walk through a parking lot, you will think of the leadership principles you learned here.

The principles shared in this book can be applied in both virtual and in-person work environments. Amidst the increasing acceptance of remote work, well-being, and motivation are vital foundational roots that demand a pH-balanced soil (i.e., a healthy work environment, employee engagement) and water (i.e., employee management, effective leaders) to thrive.

At a time 79 percent of employees quit their jobs because they don't feel appreciated at their workplace, Building Corporate Soul sets out to transform the performance and value of organizations - and to make soulless companies a thing of the past.

In Good Comes First, S. Chris Edmonds and Mark S. Babbitt go beyond theoretical advice, using their combined 50 years of experience to present proven strategies for creating purposeful, positive, and productive work cultures. Cultures where good comes first for employees, customers, leaders, and stakeholders - and where improved business outcomes quickly follow.

More than ever, people are looking for experiences, not products. And not just any experiences—but real ones that turn transactions into engagement and materialism into experimentalism. The pandemic has changed our view of the world, shifted us away from consumerism, and made us appreciate the basic human needs of finding balance and focus. In this new era, customer experience is not just a digital experience, but a perfect combination of real life and digital interaction.

In business, your people are your most important asset. But finding, training, and motivating the right people can be daunting and costly. If you want to keep your best employees-and grow your business with their support—then Getting Your People to Step Up is the book for you! Business coach Shivani Gupta reveals seven proven strategies to help you recruit top talent and ensure your employees are happier, more engaged, and more productive.

To achieve efficiency, productivity, and significant results, you need to make the best use of the resources available to you. Productivity expert Maura Thomas helps you nurture the crucial resource that is your work culture and build productive habits for yourself and your team, without letting work take over your life. Everyone Wants to Work Here empowers you to define what productivity means for your team and to create conditions that support your own productivity. Starting with yourself, Thomas's holistic advice will help you develop productive strategies for your whole team.

In Bring Your Human to Work, Erica Keswin laid down the rules and protocols of a human workplace. Now, in Rituals Roadmap, she shows us how to further employee engagement, explaining that workplace rituals foster a sense of belonging and help workers connect with one another and their work.

Are you looking to grasp the fundamentals of digital marketing without drowning in jargon? "The Foundations of Online Engagement: An introduction to digital marketing" is your straightforward companion, catering to beginners and those seeking clarity on the basics.

Being a great leader means getting the fundamentals right. It also means consistently doing the "little things" that make a positive difference in the lives of employees, customers, and other stakeholders. The Busy Leader's Handbook: How to Lead People and Places That Thrive is a practical, easy-to-use book filled with gentle reminders of what we should be doing every day - especially when work is at its most intense.

What does it mean to be a millennial in this chaotic world? Beyond Snapchat and Tinder, the consumerist culture we’ve inherited, and quarter-life crises, can a millennial aspire to more? Alison Lea Sher argues, yes, we can! Packing herself up in an RV, Sher embarks on a road trip, interviewing 150 of her millennial peers as they begin their adult lives. From kids heading straight to Wall Street after college, to those sleeping on it, Sher asks: “Who are you; what should you do; and how can you step into your destiny as a stakeholder in society?”

For many years, there has been quite a bit of talk about employee engagement as a means to lift corporate profits and reduce absenteeism and turnover. However, this talk has not produced better companies. Additionally, with profit as the primary goal of organizations, most employees view any benign treatment they receive as a secondary convenience that will dissipate once corporate fortunes decline. This book turns that equation around by examining the practices of 21 companies that put the interests and needs of employees first.

There's one voice that matters more than any other: the voice of the customer. Learn how to fully understand the number one source of your organization's prosperity, profits, and productivity. These actionable insights will help you to better connect with your customers and gain an undeniable lead over your competition. Listen Up!: How to Tune In to Customers and Turn Down the Noise reveals how to create a customer experience that's built on listening and designed for engagement.

A corporate executive loses his voice and discovers a new pathway to organizational excellence, built on the premise of dispersed power and shared leadership.

Leading on the Frontline brings humanitarian leadership into the boardroom, giving business leaders a powerful lesson in engagement, motivation, inspiration, and innovation. Drawing upon a lifetime of humanitarian work in some of the world's most difficult places, author Linda Cruse shares stories from the front line that illustrate how to dig deep, inspire, thrive, and more.

The First-Time Leader provides basic frameworks, processes, and tools to help first-time leaders and their teams deliver better results faster. Leading is about inspiring and enabling others to do their absolute best, together, to realize a meaningful and rewarding shared purpose.

L'objectif de ce programme sonore est de découvrir comment mieux se construire en osant réaliser ses potentiels, mieux faire face avec grâce aux situations difficiles et aux défis du changement, comment créer autour de soi une culture d’engagement, d'initiative, de prise de risque et de responsabilité.

Mastering the Market: A Dual Approach to Client and Customer Engagement offers a revolutionary perspective on building sustainable, profitable relationships in today's dynamic market. Through in-depth analysis, real-world case studies, and innovative strategies, author Welbon Omar Salaam equips businesses with the tools to understand and leverage the distinct needs of clients and customers alike. From personalization and AI in customer interactions to crafting seamless customer journeys and fostering client trust, this guide is indispensable for businesses aiming to thrive.

The global COVID-19 pandemic has radically changed how business-to-business companies interact with their customers. The traditional face-to-face meeting has quickly become a thing of the past - the virtual customer engagement model is the new normal. To secure existing and future revenue streams in the virtual B2B sales environment, companies must equip their commercial frontline with the confidence, skills, and tools necessary for effectively engaging customers virtually.