Career Memoirs

Instructive as it is innovative, Unlabel will empower you to channel your creativity, find the courage to defy convention, and summon the confidence to act and compete in any environment. This blueprint will teach you how to grow both creatively and commercially by testing your personal brand against the principles of the Authenticity Formula. Marc Eckō shares the bruising mistakes and remarkable triumphs that reveal the truth behind his success, growing from a misfit kid airbrushing T-shirts in his parents' garage to the bold creator of two hugely successful branded platforms.

For decades there have been two iconic Japanese auto companies. One has been endlessly studied and written about. The other has been generally underappreciated and misunderstood. Until now. Since its birth as a motorcycle company in 1949, Honda has steadily grown into the world’s fifth largest automaker and top engine manufacturer, as well as one of the most beloved, most profitable, and most consistently innovative multinational corporations.

What essential leadership lessons do we learn by distilling the actions and ideas of great military commanders such as George Washington, Dwight D. Eisenhower, and Colin Powell? That is the fundamental question underlying The Art of Command: Military Leadership from George Washington to Colin Powell. The book illustrates that great leaders become great through conscious effort - a commitment not only to develop vital skills but also to surmount personal shortcomings.

In The Eagle and the Dragon, you'll follow one man's journey into the darkness of his own heart and witness the transformation of alcoholism, pain, and defeat into vision, character, and victory. Through Chris's powerful self-realization, you'll see how the human spirit can be either shackled by circumstance or freed from it....

At the height of the roaring 20s, Swedish émigré Ivar Kreuger made a fortune raising money in America and loaning it to Europe in exchange for matchstick monopolies. His enterprise was a rare success story throughout the Great Depression. Yet after Kreuger's suicide in 1932, the true nature of his empire emerged.

Jeffrey Cruikshank and Arthur Schultz have written a fascinating biography of one of the 20th century’s most intriguing figures. Albert D. Lasker helped invent “reason why” advertising, market research based on direct-mail advertising, premium coupons, and a host of other industry innovations. He invented and promoted powerful brands. But his impact went far beyond traditional advertising. This is the story of a man who shaped an industry - and changed the way we look at our world.

He spent 40 years at the Bank of Montreal, was the CEO and a part of the key group of people that developed the first ATM machine. He always had a willingness to share technology and systems in order to bring about larger change. Full of leadership lessons from the financial world, technology world, and philanthropy world.

This is likely going to be one of the most unusual books on leadership that you will ever listen to. It is as much about the author, Lisa Gibson's journey as it is about Muammar Gaddafi. On December 21, 1988, their lives collided in one of the most life altering ways, when he murdered Lisa's brother. Despite what he did, she had an unprecedented meeting with him and dedicated her life to helping the people of the country he brutalized.

John Caudwell is one of Britain's wealthiest, most successful–and most colourful–businessmen. Love, Pain & Money: The Making of a Billionaire retraces the inspirational journey, from the very shaky beginnings of his phone empire to owning yachts, private planes, a fleet of top flight cars, a Jacobean mansion in the Midlands and London's most expensive home (featured in a Channel 4 documentary). It's a fascinating insight into the drive, ambition, focus and vision required to become a billionaire.

Everyone knew it was crazy to try to extract oil and natural gas buried in shale rock deep below the ground. Everyone, that is, except a few reckless wildcatters - who risked their careers to prove the world wrong. Things looked grim for American energy in 2006. Oil production was in steep decline and natural gas was hard to find. The Iraq War threatened the nation’s already tenuous relations with the Middle East. China was rapidly industrializing and competing for resources.

Henry Ford's impact on industry, business, and society continues to drive us to reach for seemingly impossible goals. Today and Tomorrow is like Ford's assembly line, churning out great achievers and forming success after success for nearly a century. It's a timeless reminder that the work ethic and inspiration that still bring us success today can be multiplied and imprinted on the moldable steel of our innovators of tomorrow. Today and Tomorrow by Henry Ford imparts timeless wisdom in a modern digital age.

One L, Scott Turow's journal of his first year at law school and a best seller when it was first published in 1977, has gone on to become a virtual bible for prospective law students. Not only does it introduce with remarkable clarity the ideas and issues that are the stuff of legal education; it also brings alive the anxiety and competitiveness, with others and, even more, with oneself, that set the tone in this crucible of character building.

Michael Landon was an actor, writer, director, and producer. For over three decades, Michael Landon's creative gifts touched millions of viewers around the world on Bonanza, Little House on the Prairie, Highway to Heaven, and in several other productions. This is the first detailed examination of his work both in front of and behind the camera, including information about every Landon script.

In The Anatomy of a Calling, Lissa Rankin, MD, makes a simple yet revolutionary claim: We are all, every single one of us, heroes. We are all on what Joseph Campbell calls "a hero's journey"; we are all on a mission to step into our true nature and fulfill the assignment our souls were sent to Earth to fulfill. Navigating the hero's journey, Dr. Rankin argues, is one of the cornerstones of living a meaningful, authentic, healthy life.

No One Would Listen: A True Financial Thriller is exactly what the title promises. This is more than another book about the Bernie Madoff scandal, this is a fast-paced, blow-by-blow, true-crime story that you have to hear to believe. In a true David and Goliath tale, the underdog number cruncher uncovers the largest financial fraud in history, and has to fight everything and everyone in the system to bring it down.

From Senator Al Franken - #1 bestselling author and beloved SNL alum -- comes the story of an award-winning comedian who decided to run for office and then discovered why award-winning comedians tend not to do that. "Flips the classic born-in-a-shack rise to political office tale on its head. I...

Banking on It is the firsthand account of one woman's quest to rebuild Britain's broken banking system. After a lengthy career at the top of some of Britain's leading banks, Anne Boden had become disillusioned with the status quo - the financial crash had broken trust in the whole sector, but there seemed to be little appetite to make the most of emerging technologies to revolutionise customer experience. Increasingly frustrated with the inertia within the industry, she decided to shake things up herself by doing something totally radical - setting up her own bank.

Who volunteers? Why? What are you willing to do? This title presents the hilarious, heartwarming adventures of a volunteering cynic. Do the feel-good rewards commensurate with the time and effort involved? When Seb Hunter accidentally picks up the phone to a charity Fundraiser one day, he faces a moment of reckoning. It isn't so much that he lacks a social conscience; but he can no longer assuage it by buying the odd copy of the Big Issue and eating Fairtrade chocolate.

Today, even as so many of us spend hours in front of screens and in the virtual world, there is a growing movement that recognizes the power in the personal, the imperfect, the handmade. Eric Gorges, a metal shaper, taps into that hunger to get back to what's "real" through visits with the fellow artisans he has profiled for his popular public television program. In this book, he tells their stories and shares the collective wisdom of calligraphers, potters, stone carvers, glassblowers, engravers, wood workers, and more while celebrating the culture they've created.

Paul McGowan tells all (and then some) in this riotous tale of misbegotten success that’s 99 percent true in all the best ways. From his not-so-innocent youth growing up in the shadow of Disneyland and summer evenings in the innocent 1950s, to his dope-smoking, snake-eating, draft-dodging, loony-bin misadventure through Europe, to his struggles to build a thriving enterprise from a stack of dusty albums - see how the CEO of a worldwide company took 50 years to become an overnight success.