Coaching Athletes

Unleash your strength: Build unshakable confidence and thrive in sports—even when the odds feel stacked against you. Ever feel like you have to work twice as hard just to be taken seriously? Do expectations, comparisons, and bias leave you questioning your place in the game? Have you wondered how top female athletes stay resilient and confident under pressure? Created for female athletes, The Confident Competitor gives you tools and mindset shifts to rise above doubt, silence your critic, and compete with power.

What’s your max squat? How much ya bench? What’s your best deadlift? Can you press your body weight? Today, pushing quantifiable expressions of strength, like your maxes, is becoming increasingly ubiquitous. However, though strength may be specific, real strength is much more than a powerlifting total - it’s about resilience, capability, and adaptability. It’s survival of the fittest after all, not the strongest.

We believe in the power of sports to change lives. We also believe in the power of the mental game. Each of us has experienced the joy and impact of sports—as athletes, coaches, parents, or fans. Our mission is to assist athletes in handling adversity, thriving under pressure, and maximizing their potential.

“Beyond Broadway Joe gives great insights into that famous Jets team and those individuals. A great read for any football fan and an absolute must for Jet fans.” —Rex Ryan, former New York Jets coach On the eve of the fiftieth anniversary of the New York Jets' historic achievement, a...

This is Your Brain on Sports is the book for sports fans searching for a deeper understanding of the games they watch and the people who play them. Sports Illustrated executive editor and bestselling author L. Jon Wertheim teams up with Tufts psychologist Sam Sommers to take readers on a wild...

The shocking details chronicling how a beloved coach and esteemed university became enmeshed in one of the worst scandals in U.S. sports history It's a scandal that began in a place called Happy Valley. But it's not as happy as it once was, as the child-sex-abuse charges against a longtime coach...

Do you put 110 percent effort into your training sessions and still see no improvement? Are you looking for a simple guide that summarizes the best habits used by today's top athletes? The truth is...some of us train our hearts out and see little improvement. And some of us are just getting started and don't know where to begin. This audiobook is for athletes from all levels of experience - from your first few steps to your last stroke in an Olympic swim. You might be looking for motivation to go on your first run. Or you might be ready to trial for your country's Olympic team.

In The Parent Edge, former MLB player and certified mindset coach Chad Hermansen delivers a practical and heartfelt guide for parents navigating the emotional rollercoaster of youth sports. Drawing on his own experience as a pro athlete, father of four, and mental performance coach, Chad shares the single most powerful tool he’s ever learned, the CTFAR self-coaching model and teaches parents how to use it to shift from reactive to intentional.

This transformational guide offers proven strategies that empower young athletes to excel in any sport and life, equipping parents and coaches with tools to nurture a champion mindset.

From the New York Times bestselling author of Brady vs. Manning and dean of football writers - a book that explores the many interesting facets to NFL quarterbacks and their relationships with their fathers. Tom Brady's father is an estate planner. Jim Harbaugh's father had a long career as a...

Parents and coaches of athletes, learn the key distinctions, accelerate your learning curve, and assist your son, daughter, or team gain rapid improvement regardless of the sport. Small, disciplined efforts will lead to big results! We can all become better coaches and this book will show you many of the lessons, strategies and coaching skills you can learn and apply immediately!

Do I want to become an elite coach in my sport? Do I want inspire my players to be successful in sport, but also in their lives? Do I want to learn qualities that make me a great coaching candidate? 50 Things to Know About Coaching, by Shane A. Reinhard, offers an approach to coaching sport that is not just about wins and losses, but more about skill development, relationship building, and being successful outside of sport.

Outperform the competition! Being unbeatable from the neck down cannot happen without first being unbeatable from the neck up. If the best athletes on the planet are all training their minds for peak performance in training and competition, why aren’t you doing the same? Unlike speed, strength, power, height, hand-eye coordination, and overall God-given talent, mental strength is a learnable skill. You just need the road map.

In The Mentally Tough Kid, coach and mentor Brent Matthews shares 7 proven strategies to help young athletes thrive under pressure, bounce back from setbacks, and lead with heart. This book delivers practical, down-to-earth tools for parents and coaches who want to raise not just good players—but great teammates and future leaders.

Now, for the first time, athletes from all sports and skill levels can easily learn and master the same Sport Psychology Training Skills previously only available to professional and Olympic-level athletes. Own the Game will provide you the hands-on tools necessary to increase your self-confidence, focus, concentration, and poise -ultimately allowing you to play to your highest athletic level!

Written for the athlete, Triumph! is a guide that helps you understand how to approach your sport philosophically and practically. Kunz explains how to focus your energy and play with confidence through ART (alignment, rules, and technique), understand the politics of sports, and manage relationships that surround you as an athlete. Apply the lessons learned in Triumph!, gain a competitive edge, and become a winner on and off the field. With forewords from legendary national championship football coaches Lou Holtz and Ara Parseghian.

Are you a parent, coach, or grandparent concerned about the stress, setbacks, and self-doubt that come with competitive sports? Do you want to help your athlete build resilience, confidence, and mental toughness, but aren't sure where to start? This book is your complete guide to nurturing a winning mindset in young athletes. Through real-life baseball stories and proven strategies, it empowers them to face challenges on and off the field with strength and determination.

Every athlete has the same goal: victory. Game Changer: The Elite Athletes Guide to Peak Performance brings together the best of the best for taking any athlete from any sport and catapulting their performance to the top, fast. Combining the most cutting-edge scientific wisdom with real-life case studies, Game Changer provides a clear blueprint to victory and will put you at the top of your game faster than anything you’ve ever experienced.