Computer Science Technology

Social Media Marketing for Beginners 2026 is your playbook for thriving in today’s world. Whether you’re starting from scratch or scaling an established business, this guide shows you exactly how to combine creativity with data-driven strategies to stand out where it matters most. Inside, you’ll discover how to craft authentic content, harness the power of AI, and even tap into emerging tools like AR, VR, and predictive analytics. From building loyal communities to turning social commerce into real sales, this book gives you the roadmap to make your brand not just visible—but unforgettable.

Causal Inference provides a brief and nontechnical introduction to randomized experiments, propensity scores, natural experiments, instrumental variables, sensitivity analysis, and quasi-experimental devices. Ideas are illustrated with examples from medicine, epidemiology, economics and business, the social sciences, and public policy.

Sociologist Felicia Wu Song has spent years considering the personal and collective dynamics of living in digital ecosystems. In this book she combines psychological, neurological, and sociological insights with theological reflection to explore two major questions: What kind of people are we becoming with personal technologies in hand? And who do we really want to be? Song unpacks the soft tyranny of the digital age, including the values embedded in our apps and the economic systems that drive our habits and their subtle yet pervasive effects.

Baby Zeke returns! It has been many months since Baby Zeke learned he was the warrior in the Balance of The Four. In his new book, Baby Zeke: Return of the Warrior: An Unofficial Minecraft Book, you will learn what Baby Zeke has been doing during his months of silence. And, you will follow his surprising adventures in pursuit of a magical llama.

What if search engines no longer needed users to click on links to find the answers they seek? As AI-powered search engines evolve, traditional SEO strategies are no longer enough to stay visible in an increasingly competitive digital landscape. Answer Engine Optimization (AEO) is the future of search, designed to help businesses, content creators, and marketers adapt to AI-driven search engines like Google SGE, ChatGPT, Perplexity, and Bing Chat.

In this compelling and balanced book, Mark Coeckelbergh reveals the key risks posed by AI for democracy. He argues that AI, as currently used and developed, undermines fundamental principles on which liberal democracies are founded, such as freedom and equality. How can we make democracy more resilient in the face of AI? And, more positively, what can AI do for democracy?

Futurists insist that AI will soon eclipse the capacities of the most gifted human mind. What hope do we have against superintelligent machines? But we aren't really on the path to developing intelligent machines. In fact, we don't even know where that path might be. Erik Larson takes us on a tour of the landscape of AI to show how far we are from superintelligence and what it would take to get there.

Data Lake Architecture will explain how to build a useful data lake where data scientists and data analysts can solve business challenges and identify new business opportunities. Learn how to structure data lakes as well as analog, application, and text-based data ponds to provide maximum business value. Understand the role of the raw data pond and when to use an archival data pond. Leverage the four key ingredients for data lake success: metadata, integration mapping, context, and metaprocess.

"Teaching with AI" offers a straightforward, practical guide to using AI for educators and teachers, even if you're starting from scratch. Learn how to effectively implement AI in the classroom, preparing your students for a future shaped by technology.

Technology is our new life partner. No longer confined to the sidelines, new interactive technologies like AI therapists, avatar friends, and robot assistants are ready to transform technology's role from basic tools of convenience to intimate elements of our social and emotional lives.

A defense technology expert and military leader reveals the future of robotic warfare, and illuminates the path to navigate the approaching storm of global change.

The word "glitch" implies an incidental error, as easy to patch up as it is to identify. But what if racism, sexism, and ableism aren't just bugs in mostly functional machinery—what if they're coded into the system itself? Meredith Broussard demonstrates in More Than a Glitch how neutrality in tech is a myth and why algorithms need to be held accountable. Broussard, a data scientist and one of the few Black female researchers in artificial intelligence, masterfully synthesizes concepts from computer science and sociology.

As humans compete for work against faster, cheaper, and smarter technology, the flood of AI-generated information undermines traditional expertise, eroding essential skills like writing, analysis, and decision-making. Despite these challenges, AI presents immense opportunities for those who master its intricacies, such as driving innovation, improving efficiency, and creating new markets. Can we thread the needle balancing the immeasurable benefits with the profound risks that AI presents to our future?

In Silicon Empires, Nick Srnicek explores the geopolitical economy of artificial intelligence, revealing how a handful of powerful corporations and states are engaged in a monumental struggle to control its future. Srnicek moves beyond the headlines to lay bare the elaborate strategies that these silicon empires—from tech giants to great powers—are deploying to capture the immense value of AI.

In the course of our enduring quest for knowledge about ourselves and our universe, we haven't found answers to one of our most fundamental questions: Does life exist anywhere else in the universe? Ten years and billions of dollars in the making, the Mars rover Curiosity is poised toanswer this all-important question.

AI is a tool that can innovate and accelerate your business...if you know how to use it. Follow best-selling author and AI Whisperer Severin Sorensen as he equips you with the tools to leverage AI platforms like ChatGPT for business applications, especially for non-technical listeners. This updated 2nd EDITION explores over 50 business use cases and 1,000+ practical chat prompts and instructions to achieve specific business objectives.

Through a recent series of breakthroughs, deep learning has boosted the entire field of machine learning. Now, even programmers who know close to nothing about this technology can use simple, efficient tools to implement programs capable of learning from data. This bestselling book uses concrete examples, minimal theory, and production-ready Python frameworks (Scikit-Learn, Keras, and TensorFlow) to help you gain an intuitive understanding of the concepts and tools for building intelligent systems.

This bundle combines two instructional Java books into one: Java Programming: An Introduction, History, and the Fundamentals for Creating Your First Program and Java Programming: Intermediate Concepts for the Fundamentals of Object Oriented Programming. These are the first two books in a series dedicated to learning about Java and Java programming. Java is a simple yet powerful programming language, taught in colleges and used by companies all over the world.

A comprehensive guide to successful event management, this audiobook serves as a valuable resource for both beginners and seasoned professionals, equipping them with the tools needed to plan, execute, and evaluate memorable events. The guide takes listeners through a deep exploration of understanding their audience, conceptualizing resonant events, managing budgets, procuring vendors, effectively marketing, and embracing technology. It also emphasizes the power of networking and the importance of post-event evaluation for continuous improvement.

What To Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on Artificial Intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans it raises profound questions on the future of work and how companies compete. Drawing upon real-world cases, data, and insight, the authors provide clear strategic guidance and actionable steps to help you and your organization move ahead in a world where exponentially developing new technologies are changing how value is created.