Consumer Economics

Liste de produits
    • The Rise of Collaborative Consumption
    • Auteur(s): Roo Rogers, Rachel Botsman
    • Narrateur(s): Kevin Foley
    • Durée: 8 h et 12 min
    • Date de publication: 2010-09-14
    • Langue: Anglais
    • 4,5 out of 5 stars 2 évaluations
    • The recent changes in our economic landscape have only intensified a phenomenon: an explosion in sharing, bartering, lending, trading, renting, gifting, and swapping.....

    32,41 $ ou gratuit avec l'essai de 30 jours

    • How to Attract, Engage, and Keep Customers in the Digital-First World
    • Auteur(s): Sanna Eskelinen, Belinda Gerdt
    • Narrateur(s): Jessica Holtan
    • Durée: 5 h et 28 min
    • Date de publication: 2022-11-15
    • Langue: Anglais
    • Pas de évaluations
    • The global COVID-19 pandemic forced everybody to rethink how they operate and the role that digital plays in business and in our lives. While digital may have been top of mind for many businesses, the pandemic made it essential, not just to interact and sell products and services, but as a way...

    25,63 $ ou gratuit avec l'essai de 30 jours

    • The Ten Killer Strategies of the World's Most Successful Businesses
    • Auteur(s): Gary Shapiro
    • Narrateur(s): Dan Woren
    • Durée: 7 h et 13 min
    • Date de publication: 2013-01-08
    • Langue: Anglais
    • Pas de évaluations
    • Innovate or die For thirty years, Gary Shapiro has observed the world's most innovative businesses from his front-row seat as leader of the Consumer Electronics Association. Now he reveals the ten secrets of "ninja innovators" like Apple, Amazon, Google, Microsoft, and many others. What does it...

    22,13 $ ou gratuit avec l'essai de 30 jours

    • Auf den Spuren unseres ökologischen und sozialen Fußabdrucks
    • Auteur(s): Jakob Thomä
    • Narrateur(s): Matthias Lühn
    • Durée: 7 h et 42 min
    • Date de publication: 2022-10-19
    • Langue: Allemand
    • Pas de évaluations
    • Unser Handeln als Konsumenten, Produzenten und Investoren zerstört die natürliche und soziale Umwelt. Ohne es zu merken, töten wir Menschen...

    9,84 $ ou gratuit avec l'essai de 30 jours

    • Auteur(s): Dan Geller
    • Narrateur(s): Robert Austin
    • Durée: 4 h et 4 min
    • Date de publication: 2016-08-09
    • Langue: Anglais
    • Pas de évaluations
    • Money Anxiety is a behavioral economics book exploring how financial anxiety impacts consumer behavior....

    18,74 $ ou gratuit avec l'essai de 30 jours

    • Cracking the Code to Customer Devotion
    • Auteur(s): Sandy Rogers, Leena Rinne, Shawn Moon, Bob Whitman - introduction
    • Narrateur(s): Lisa Larsen
    • Durée: 6 h et 39 min
    • Date de publication: 2019-04-16
    • Langue: Anglais
    • Pas de évaluations
    • In business, it’s not enough for people to like you, they need to love you! Learn how building loyalty and modeling great customer service behavior to develop frontline teams is the key to building raving fans. To thrive in today’s economy, it’s not enough for customers to merely like you...

    25,63 $ ou gratuit avec l'essai de 30 jours

    • How to Grow Your Business Using the Data You Already Have
    • Auteur(s): Dimitri Maex, Paul B. Brown
    • Narrateur(s): Steve Kramer
    • Durée: 6 h et 53 min
    • Date de publication: 2012-09-04
    • Langue: Anglais
    • Pas de évaluations
    • Imagine if you could identify your business's most profitable customers, craft a better marketing strategy to communicate with them, and inspire them to buy more? Well now you can....

    23,31 $ ou gratuit avec l'essai de 30 jours

    • Unlock the Power of Incentives to Get Things Done
    • Auteur(s): Ian Ayres
    • Narrateur(s): John H. Mayer
    • Durée: 9 h et 16 min
    • Date de publication: 2010-09-21
    • Langue: Anglais
    • Pas de évaluations
    • Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal was too difficult....

    23,31 $ ou gratuit avec l'essai de 30 jours

    • Why Americans (Still) Can't Hold On to Their Money
    • Auteur(s): Stuart Vyse
    • Narrateur(s): William Hughes
    • Durée: 13 h et 10 min
    • Date de publication: 2018-09-03
    • Langue: Anglais
    • Pas de évaluations
    • In 2008, Stuart Vyse's Going Broke described the epidemic of personal debt that existed in the years leading up to the Great Recession and anticipated the home mortgage crisis that started it. This fully updated new edition tackles the post-recession era of economic recovery....

    26,86 $ ou gratuit avec l'essai de 30 jours

    • Embracing Brand Citizenship to Fuel Both Purpose and Profit
    • Auteur(s): Anne Bahr Thompson
    • Narrateur(s): Marguerite Gavin
    • Durée: 9 h et 36 min
    • Date de publication: 2017-11-17
    • Langue: Anglais
    • Pas de évaluations
    • Good works are no longer optional. For many businesses, success comes in unexpected ways. Toms grew into a $600-million company by giving away 35 million pair of shoes....

    33,39 $ ou gratuit avec l'essai de 30 jours

    • Behavioral Economics for Marketers
    • Auteur(s): Rebecca L. Sullivan
    • Narrateur(s): Rebecca L. Sullivan
    • Durée: 10 h et 1 min
    • Date de publication: 2023-06-14
    • Langue: Anglais
    • Pas de évaluations
    • Great marketing strategy looks like magic to the uninitiated. The mystical aura surrounding behavioral economics draws in the intellectually curious but has also confined the discipline to the fringes of modern marketing practices....

    31,26 $ ou gratuit avec l'essai de 30 jours

    • How to Transform the Customer Experience for the World’s Most Powerful Consumers
    • Auteur(s): Bridget Brennan
    • Narrateur(s): Lisa Wright
    • Durée: 4 h et 19 min
    • Date de publication: 2019-03-05
    • Langue: Anglais
    • 5,0 out of 5 stars 1 évaluation
    • Bridget Brennan, CEO of Female Factor, shows listeners how to win sales and grow market share by creating a customer experience that appeals to the most powerful consumers: women. When people think about the world’s growth markets, they often envision countries like China and India. Yet they...

    22,13 $ ou gratuit avec l'essai de 30 jours

    • What Data and Economics Tell Us About the Future of Popular Culture
    • Auteur(s): Joel Waldfogel
    • Narrateur(s): Mike Chamberlain
    • Durée: 8 h et 53 min
    • Date de publication: 2018-11-13
    • Langue: Anglais
    • 3,5 out of 5 stars 2 évaluations
    • In Digital Renaissance, Joel Waldfogel argues that digital technology is enabling a new golden age of popular culture, a veritable digital renaissance....

    22,26 $ ou gratuit avec l'essai de 30 jours

    • The Founding Fathers, Our National Debt, and Why It Matters to You
    • Auteur(s): James Kwak, Simon Johnson
    • Narrateur(s): Nicholas Hormann
    • Durée: 10 h et 1 min
    • Date de publication: 2012-04-03
    • Langue: Anglais
    • Pas de évaluations
    • White House Burning looks squarely at the burgeoning national debt and proposes to defuse its threat to our well-being....

    23,31 $ ou gratuit avec l'essai de 30 jours

    • How the Brain's Hidden Quest for Cool Drives Our Economy and Shapes Our World
    • Auteur(s): Steven Quartz, Anette Asp
    • Narrateur(s): James Patrick Cronin
    • Durée: 10 h
    • Date de publication: 2015-08-18
    • Langue: Anglais
    • 5,0 out of 5 stars 2 évaluations
    • Quartz and the political scientist Anette Asp bring together the latest findings in brain science, economics, and evolutionary biology to form a provocative theory of consumerism....

    33,53 $ ou gratuit avec l'essai de 30 jours

    • A Diamontologist Gives Her Tips on Choosing an Engagement Ring
    • Auteur(s): Ellen Buchegger
    • Narrateur(s): Emily Wadley
    • Durée: 1 h et 12 min
    • Date de publication: 2025-01-21
    • Langue: Anglais
    • Pas de évaluations
    • Do you need help choosing a diamond engagement ring? I imagine you are confused and anxious because of the conflicting online information about diamonds. Well, not that I am an expert, per se, but I am here to help explain the diamond industry to you so you can make an educated decision.

    8,71 $ ou gratuit avec l'essai de 30 jours

    • How Behavioral Economics Can Improve Your Business
    • Auteur(s): Kay-Yut Chen, Marina Krakovsky
    • Narrateur(s): Don Hagen
    • Durée: 9 h et 15 min
    • Date de publication: 2010-11-30
    • Langue: Anglais
    • Pas de évaluations
    • Taking behavioral economics from the cocktail party to the boardroom, with dramatic results Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream....

    31,16 $ ou gratuit avec l'essai de 30 jours

    • Five Potent Predictions Reshaping How Consumers Engage Healthcare
    • Auteur(s): Chris Bevolo
    • Narrateur(s): Mike Stanley
    • Durée: 9 h et 30 min
    • Date de publication: 2022-07-26
    • Langue: Anglais
    • Pas de évaluations
    • On the ten-year anniversary of the release of the original Joe Public Doesn't Care About Your Hospital book, author Chris Bevolo and Revive have set their sights a decade in the future with Joe Public 2030: Five Potent Predictions Reshaping How Consumers Engage Healthcare. The book explores five...

    32,62 $ ou gratuit avec l'essai de 30 jours

  • 8,71 $ ou gratuit avec l'essai de 30 jours

    • Nine Strategies for Thriving in an Era of Social Tension, Economic Nationalism, and Technological Revolution
    • Auteur(s): Arindam Bhattacharya, Nikolaus Lang, Jim Hemerling
    • Narrateur(s): Stephen Graybill
    • Durée: 9 h et 40 min
    • Date de publication: 2020-10-06
    • Langue: Anglais
    • Pas de évaluations
    • Great is no longer good enough. Beyond Great delivers a powerful new playbook of 9 core strategies to thrive in a post-COVID world where all the rules of the game are being re-written. Beyond Great answers to two fundamental questions which face business leaders today in a world shaped by...

    32,62 $ ou gratuit avec l'essai de 30 jours