Content Business

Whether you’re a facilitator, instructional designer, or L&D department of one, you don’t need a fancy DSLR camera or film crew to create successful training videos. All you really need is a learning strategy, a good production plan, and a smartphone camera. Informed by his 30-year career in training and media, including his time as learning executive with the BBC, author Jonathan Halls is committed to best practices in video production that will actually help your learners to learn, and without a giant strain on your resources.

Developed by experienced professors and professionally narrated for easy listening, this course is a valuable tool when preparing for your Graduate Management Admission Test or GMAT. The audio is focused and high-yield, covering the most important topics you need to know to succeed on the GMAT. The material is accurate, up-to-date, and broken down into bite-sized chapters. There are quizzes and key takeaways sections following each chapter to review questions commonly tested and drive home key points.

The astonishing story of America’s airwaves, the two friends—one a media mogul, the other a famous inventor—who made them available to us, and the government which figured out how to put a price on air. This is the origin story of the airwaves—the foundational technology of the...

How to find the soft innovation that will make your product, service, school, church, or career worth talking about. We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's 200,000-copy bestseller Purple Cow taught the business world, the...

In his audiobook "Copywriting & Content Marketing Made Simple For Beginners: A Step-By-Step Handbook For Writing Highly Converting Content & Ad Copy," Ben Dean helps novices in the field understand the ins and outs of copywriting and content marketing. This thorough manual is designed with the novice in mind, dissecting intricate ideas into manageable steps that can be implemented right away. Dean begins by outlining the basics, including what content marketing and copywriting are and why they are so important to companies in the digital era. However, this audiobook is not just about writing.

An unfiltered, colorful romp through the IRL world of influencers that spills the tea on the multibillion-dollar industry of content creation. If you’re anything like journalist Stephanie McNeal—aka, a millennial woman—you spend hours every day indulging in Instagram’s infinite scroll...

Introducing Michigan Real Estate License Exam AudioLearn: A Complete Audio Review for the Real Estate License Examination in Michigan! Developed by experienced real estate professors and professionally narrated for easy listening, this course is a valuable tool when preparing for your real estate license examination in Michigan. The audio is focused and high-yield, covering the most important topics you need to know to pass your examination.

Developed by experienced professors and professionally narrated for easy listening, this course is a valuable tool when preparing for your Multistate Bar Examination or MBE. The audio is focused and high-yield, covering the most important topics you need to know to succeed on the MBE.

Written by authorities in the field and professionally narrated for easy listening, this outline covers what is typically taught in a law school professional responsibility course. Included are detailed explanations of critical issues and topics you must know to master the course.

Written by authorities in the field and professionally narrated for easy listening, this outline covers what is typically taught in a law school criminal procedure course. Included are detailed explanations of critical issues and topics you must know to master the course. Inside you'll find: case studies, key takeaways, and review questions.

AudioLearn's Business School Crash Courses presents Marketing Management. Written by distinguished professors and professionally narrated for easy listening, this crash course is a valuable tool both during school and when preparing for exams, or if you're simply interested in the subject. The audio is focused and high-yield, covering the most important topics you might expect to learn in a typical Business school Marketing Management course. Included are both capsule and detailed explanations of critical issues and topics you must know to master Marketing Management.

AudioLearn's Business School Crash Courses presents Startups. Written by distinguished professors and professionally narrated for easy listening, this crash course is a valuable tool both during school and when preparing for exams, or if you're simply interested in the subject. The audio is focused and high-yield, covering the most important topics you might expect to learn in a typical Business school Startups course. Included are both capsule and detailed explanations of critical issues and topics you must know to master the course.

Short, sweet, and jam-packed with incredibly valuable insights, this “mini-book” is a goldmine of mental pivots and actionable insights that will help you cut through the noise of your industry and become a voice of thought leadership at scale.

Kim Scaravelli has been writing online content for over 20 years. Over that time, she has helped hundreds of organizations build authority, communicate effectively, and develop meaningful connections with people. In this practical guide, she walks you through the process of writing, from setting up your writing space to researching, crafting first drafts, editing, and mastering the long game. Because success isn't about being able to write one piece of content. It's about being able to create content whenever you need to and enjoying the feeling of making words work.

Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn't even exist. Words make software human-centered, and require just as much thought as the branding and code.

In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. No more writer's block. No more asking, "what should I post"? How can you fill all those web pages, social feeds, blogs, and newsletters, every single day? The Content Fuel Framework will challenge you - and enable you - to tell stories in entirely new ways. It's an adaptable and evergreen guide you'll come back to again and again.

In today’s fast-paced digital world, traditional marketing strategies no longer guarantee success. The New Rules of Marketing is your ultimate guide to navigating the modern marketing landscape and turning your brand into a thriving online presence. Whether you’re a small business owner, entrepreneur, or marketing professional, this book equips you with the tools and strategies needed to attract, engage, and retain customers in the digital age.

Research shows that this analytical, skeptical buyer conducts a great deal of independent research before engaging with vendors. Companies that share expertise through high-quality content on a consistent basis are not only seen as trusted resources, they also spend less per lead and achieve greater pipeline efficiency.

Acclaimed BBC anchor, Mishal Husain, inspires, champions, and encourages women to make their ambitions a reality by focusing on practical skills they can use throughout their careers, whether they are new graduates, working mothers, re-entering the workforce, or simply seeking a career change...

The Creative Mastermind Mind is a strategic field guide for creators, storytellers, and entertainment professionals navigating the new content-driven world. Daniel Cubillo—veteran showrunner, global storyteller, and creative executive—distills over three decades of experience across fiction, non-scripted, news, live sports, documentaries, game shows, and reality competitions. In an era where anyone can publish, pitch, post, or produce in seconds, the world is drowning in content.