Corporate Career

Marketing guru Philip Kotler, cause marketing authority David Hessekiel, and social marketing expert Nancy Lee have teamed up to create a guide rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals.

Innovation used to be seen as a game best left to entrepreneurs, but now a new breed of corporate managers is flipping this logic on its head. These Corporate Explorers have the insight, resilience, and discipline to overcome the obstacles and build new ventures from inside even the largest organizations. Corporate Explorer is a guidebook to the practices that enable these managers to go from idea into action. This actionable and proven framework explains how managers can become successful corporate innovators.

Millions of people hate their jobs, or have recently lost one, and would love to start a small business. Yet very few actually try, because the process feels as scary as jumping off a cliff. No matter how boring or stressful a job might be, it's hard to give up a salary and benefits. But for some, it can be the smartest, happiest decision of a lifetime.

The Corporate Culture Survival Guide is the essential primer and practical guide every organization needs. Corporate culture pioneer Edgar H. Schein breaks the concept of "culture" down into real terms, delving into the behaviors, values, and shared assumptions that define it, and explains why culture is the central factor in an organization's success - or failure. This new third edition is designed specifically for practitioners needing to apply these practices in real-world settings.

In Fool Me Once, renowned expert Kelly Richmond Pope shows fraud in action, uncovering what makes perps tick, victims so gullible, and whistleblowers so morally righteous, while also encouraging us to look at our own behaviors and motivations in the hopes of protecting ourselves and our companies.

By the time you finish this book, you'll have a better understanding of—and perhaps more compassion for—perpetrators; a renewed connection to victims; and an appreciation for those who blow the whistle.

Top companies around the world turn to Jonathan Byrnes to figure out where the profit is. He can show them which parts of their businesses are worth expanding and which are just a drain on resources. Most astonishing, he has found that roughly 40 percent of any new client’s business is unprofitable and that profit increases of 30 percent or more are within reach. Byrnes reveals an uncomfortable truth....

One of Wall Street's most powerful and lauded women shares her strategies for long-term success in any career While climbing the corporate ladder, Carla Harris sought career advice from her mentors and superiors but found some of the counsel too nonspecific. As Carla's career advanced, she...

As the title suggests, Influential Internal Communication proves just how influential internal communications (IC) is, and the measurable impact it has on an organization's growth. For many organizations, IC often slips down the list of priorities when there are high pressure, high stakes business situations to cope with.

Are you ready to master the art of office politics without sacrificing your values? How to Win at Office Politics Without Killing Someone by Alex Baker is your ultimate guide to thriving in the corporate world with grace and strategy.

The light, humorous tone in Streetsmart Financial Basics for Nonprofit Managers makes it an accessible resource for nonprofit executives, board members, students, and those new to the field. This book forgoes useless, pretentious verbiage in order to outline real-world strategies that work. This edition includes: new insights, updates, vignettes, case studies, and examples to deal with the implications of nonprofit financial management; an examination of nonprofit business models in relation to growing demands from the government and other funders; and more.

Who or what is killing change? That's what you'll find out in this witty whodunit. The story features a Columbo-style detective, Agent Mike McNally, who's investigating the murder of yet another change. One by one, Agent McNally interviews 13 prime suspects, including a myopic leader named Victoria Vision; a chronically tardy manager named Ernest Urgency; an executive named Clair Communication, whose laryngitis makes communication all but impossible; and several other dubious characters.

A bold call to rethink authenticity at work. This program is read by the author. Workplace dynamics in recent years have been a dizzying storm of broken promises. Companies that once encouraged employees to “come as you are” and bring your full, authentic self to work are now shutting down...

Discover how to stop doing it all and start doing what matters with this step-by-step guide to beating burnout and thriving as a working mom. In Doing It All, Dr. Whitney Casares, author, pediatrician, and mother of two, shares the step-by-step plan she developed as a modern working mom to help...

“[January] LaVoy's ability to convey tension and intrigue makes this audiobook a captivating listen.”—AudioFile A gripping, darkly comic novel from the national bestselling author of Bad Summer People about a team of wealthy and powerful executives on retreat in Miami when one of them goes...

How did a bank, which boasts ‘we’re committed to helping protect the world’s financial system on which millions of people depend, by only doing business with customers who meet our high standards of transparency’ come to facilitate Mexico’s richest drug baron? And how did a bank that as recently as 2002 had been named ‘one of the best-run organisations in the world’ become so entwined with such a criminal? Too Big to Jail is an extraordinary story brilliantly told by writer, commentator, and former editor of The Independent.

“A game-changer for workplace dynamics” —Eve Rodsky, New York Times bestselling author of Fair Play The author of The Memo helps you discover what you need to navigate every workplace communication challenge with confidence. This program is read by the author. We are living in a world of...

Although the global demand for physical security is growing, nuances of corporate security have become harder to navigate. From corporate standards and policies to emergency management, even those with extensive skills in the military or law enforcement may struggle to transition into the field. After years helping folks from the military, law enforcement, emergency services, and federal jobs move into corporate physical security, Carlos Francisco understands how to get you noticed, hired, and set up for success in your new career.

Throughout her career in the super-competitive, male-dominated media industry, Gail Evans, one of the country's most powerful executives, has met innumerable women who tell her that they feel lost in the workplace, almost as if they were playing a game without knowing the directions. In this book, she reveals the secrets to the playbook of success and teaches women at all levels of the organization - from assistant to vice president - how to play the game of business to their advantage.

Make the Deal is a direct and accessible guide to striking a powerful M&A deal. Merging business, finance, and law, this insightful examination of M&A strategy is designed to help you understand M&A negotiations and the ways in which the final outcome affects your financial future. You'll gain insight into real-world negotiations and the delicate balancing act that occurs as each party attempts to maximize value and minimize risk, and learn the potential pitfalls that can occur.

Born into one of America's most illustrious trading families, Sam Israel was determined to strike out on his own. After apprenticing with one of the greatest traders of the 1980s, he founded his own fast-growing hedge fund, promising investors extraordinary returns. But it was all an elaborate charade.