Creative Marketing

Do you enjoy being alone? Prefer keeping your personal life to yourself? Hate small talk? Wish the people you do business with would stop yakking and get to the point? If so, you may have been sold a bunch of malarkey when it comes to bringing in customers. Contrary to the stereotype in our culture, introverts can excel at marketing. This audiobook describes dozens of ways in which introverts can approach networking, publicity, getting published, speaking in public, social media, promotional videos and other common marketing activities while being true to their personality.

Multiply your information publishing profits by repurposing your content and adding creative offers. Earn more from your expertise and your content. Discover profitable new ways to present what you know or have sitting in your file cabinets. Shape-shift your material, deliver it in a creative fashion, rework it for a different audience, raise the perceived value (and the price!) and add meaningful, easy-to-produce items to your product line.

Unleash the power of words to sell.It's easier to attract potential customers and persuade them to buy when you understand your audience and respect the nuances of language. Discover how to select tone, details, imagery, numbers, facts, verb tenses, punctuation, pronouns and more to create rapport and inspire an opt-in, an inquiry or a sale.

From the top ad people all over the world - the ones who create the best television commercials and ads: the ones you love, the ones you remember, the ones you wish you had thought of yourself - come their own stories, in their own words, about the first work they ever did…and lived to talk about, barely. They talk about the zaniness and craziness; they talk about the good guys and the bad girls, and vice versa; they talk about things you think can only happen on television or in the movies but actually happened to these people. You may not believe what you hear, but in the ad world, you may not believe what you see, either.

While writers, designers, editors, and other creative professionals spend years learning and refining creative craft skills, those skills do nothing to prepare us for the human, organizational, and operational challenges that come with promotions to leadership. And as your responsibility grows, it’s those organizational and leadership skills that will hold you and your team back.

Do you have a published book you want to convert for sale on Kindle or ideas for a series of Kindle originals? Whether you write fiction or nonfiction, discover all the angles for success on Kindle and the other ebook marketplaces (Nook, iBookstore, Kobo, etc.). Enjoy an ever-growing stream of additional income, new readers around the world, a fresh credential as an author, and a second life for content you already have on hand. Learn from someone with a deep background in traditional publishing, marketing, and entrepreneurship.

Learn how to tell a good story with Your Story, Well Told! Jam-packed with some of the best storytelling strategies, this manual gives creatives the confidence bump they need to make the sale, land the client, propose a toast, or impress their date. The following is (not) a work of fiction. We've all got stories to tell - but how do you make your story the best story? In Your Story, Well Told!, The Moth veteran Corey Rosen inspires you to get on stage and tell your story.

Imagine having at your disposal an easy-to-understand, straightforward process that can transform your sales career overnight. The Art of Professional Sales delivers precisely that—a simple, actionable roadmap to selling like a pro.

「営業現場の生産性向上」の最適解はAIサポート。「営業×AI」の新時代が到来！「企業分析」「リストアップ」「ターゲティング」「提案資料作成」「商談の相談役」etc

How to Write Content is the guide you need! We will teach you how to write content in seven easy steps. This guide is designed to provide you with all the tools you need in a concise, easy-to-understand format that will answer all your burning questions and get you on your way to successful content writing.

How to Write Sales Copy is the guide you need! We will teach you how to write sales copy in seven easy steps. This guide is designed to provide you with all the tools you need in a concise, easy-to-understand format that will answer all your burning questions and get you on your way to successful copywriting. To be a successful copywriter, you must define your audience, what moves them to act, and how to make them feel important and valued. You must know how to structure your copy in a way that will keep readers on task, interested, and feeling satisfied.

Written by Peter Daboll, one of the leading minds in ad creative measurement, ADitude discusses how using data effectively throughout every stage of the creative process produces ads that consumers choose to view from beginning to end, rather than ignore. Daboll draws from his vast experience, exploring lessons learned throughout advertising history to present day, identifying obsolete rules that wrongly guide many marketers, while warning against modern-day modeling pitfalls.

Where will your next big idea come from? Analyzing hard data? A corporate brainstorming session? Customer focus groups? Or closer to home? Successful people don’t wait for proof that their idea will work. They learn to trust their gut and go. In Hunch, international bestselling author and...

‘Together, these two have created a flourishing business’ - Vogue Ditch your day job or set up your side project with this ultimate guide to starting and running your own creative business. The Art of Starting guides you from the first step right through to the everyday running of a...

What do American Express, Converse, GE, and Lagunitas all have in common? They saw things differently. We've had our expectations turned upside down by leading brands like American Express, Converse, and Waze, simply because they saw things differently. How did they do that? By questioning the...

This step-by-step guide is your key to boosting email open rates, increasing engagement, and turning subscribers into loyal customers. Packed with proven strategies, personalization techniques, and optimization secrets, this book will help you craft compelling emails that get noticed—and acted upon.

Step into the world of digital visibility with this comprehensive guide, your roadmap to enhancing your online presence without relying on costly ads. Packed with the latest techniques and actionable advice, this book is your key to sustainable growth using organic methods. You will learn to: Boost your search rankings with cutting-edge SEO trends. Capitalize on social media to build a loyal following organically. Optimize your content for maximum visibility and engagement.

This audiobook is the second half of a journey you already began. As most creative agency owners soon find, no matter how great your skill is, there will be a point where your agency doesn't grow anymore. You have to step outside of your creative side, and build practical agency systems to simplify and scale your business. You have to step outside of your creative side and build practical agency systems to simplify and scale your business. This audiobook was recorded as a guidebook to help creative agency owners.

Create and sell your first PDF report, step by step. Wishing you could wake up having orders in your email inbox and the freedom to take longer vacations because you had a second source of income? Learn step by step how to make this happen. Doing anything new for the first time is intimidating. So don't try to write your first downloadable report and put it up for sale through trial and error. Discover how to do it right, so it brings in income whether you're at your desk, playing with your kids or basking on the beach.

Winning customers is the lifeblood of any business, yet so many people fail dismally at it. James Sinclair knows how it’s done. In 15 years, he has built a one-man business as a children’s clown into a multi-million-pound enterprise with a network of companies and over 400 employees. In this audiobook, he lets eager business owners into his secrets for getting the right customers fast and to make their businesses grow. Finding, getting, and keeping customers is the most significant and important skill set of a successful start-up entrepreneur.