Culture First

Advertising veterans Mike Sullivan and Michael Tuggle unpack the poorly understood and grossly underleveraged connection between brand and culture. Filled with fascinating case studies, entertaining stories, and engaging insights, the book examines the true essence of what makes a company a challenger brand, unveils how successful challengers of all sizes use culture to create extraordinary brand distinction, and finishes with a detailed blueprint for building your own transcendent culture.

In this work of sporting and social history we have a biography of Canadian-born, Boston-raised boxer George Dixon (1870–1908), the first Black world champion of any sport and the first Black world boxing champion in any division. George Dixon: The Short Life of Boxing’s First Black World Champion, 1870–1908 chronicles the life of the most consequential Black athlete of the nineteenth century. Yet despite his triumphs, Dixon has been lost to history, overshadowed by Black athletes whose activism against white supremacy far exceeded his own.

Joey Havens breaks through the limiting barriers of common culture theory and shows, with great transparency, the real human emotions that elevate a culture to one that is genuine, enduring, and magnetic. Joey shares insights, failures, low points, lessons learned, and growth from his experience of helping lead the successful transformation of HORNE LLP’s good culture to a magnetic, people-first culture based on the Christian principles of caring and service.

In the world of entrepreneurship, three pillars stand as the foundation for success: passion, risk tolerance, and vision. In Invaluably Different, Bony Dawood, CEO of Dawood Engineering, delves into the essence of what it takes to turn a vision into reality. Fueled by the infectious drive and determination of a seasoned entrepreneur, this book recounts a personal journey through the trials and triumphs of building a large and diverse organization from the ground up.

Fatherhood today is far different from previous generations. Stay-at-home dads are increasingly common, and growing numbers of men are working part-time or flextime schedules to spend more time with their children. Dads today are more emotionally and physically involved on the home front. They are "all in", and - like mothers - they are struggling with work-life balance and doing it all.

Our enduring love of vampires - the bad boys (and girls) of paranormal fantasy - has persisted for centuries. Despite being bloodthirsty, heartless killers, vampire stories commonly carry erotic overtones that are missing from other paranormal or horror stories. Even when monstrous teeth are sinking into pale, helpless throats - especially then - vampires are sexy. But why? Author Violet Fenn takes the listener through the history of vampires in "fact" and fiction, their origins in mythology and literature, and their enduring appeal on TV and film.

Jamestown by Marshall W. Fishwick delves into the fascinating story of America's first permanent English settlement. Blending history, culture, and myth, the book examines Jamestown's pivotal role in shaping American identity and its lasting influence on the nation's heritage. Fishwick brings to life the struggles, achievements, and enduring legacy of the settlers who laid the foundation for modern America.

Death in the Everglades chronicles the demise of one of 20th-century Florida's most enduring folk heroes. The murder of Guy Bradley represents a milestone not only in the saga of the Everglades, but also in the broader history of American environmentalism. This fascinating biography of his abbreviated but eventful life is emblematic of the struggle to tame the Florida frontier without destroying it.

Eager to celebrate its history, and display its athletic potential, the United States hosted the nation’s first Olympic games in 1904 St. Louis. But within a few years, the publication of Coubertin’s memoirs turned the praised Olympics into the failed Olympics. America’s First Olympics corrects common misconceptions that began with Coubertin’s memoirs, and presents a fresh view of the 1904 games, which featured first-time African American Olympians, an eccentric and controversial marathon, and documentation by pioneering photojournalist Jessie Tarbox Beals.

In Good Comes First, S. Chris Edmonds and Mark S. Babbitt go beyond theoretical advice, using their combined 50 years of experience to present proven strategies for creating purposeful, positive, and productive work cultures. Cultures where good comes first for employees, customers, leaders, and stakeholders - and where improved business outcomes quickly follow.

In this insightful book, former director of the World Business Forum Eduardo Braun introduces a new vision of leadership: the new CEO - someone who puts people, cultures, and emotions first. Through thousands of hours of conversations with world-class leaders, Braun has identified five key roles leaders can use to inspire people to strive for greater success, and in turn change the world for good.

When people think of ancient Greece, images of philosophers such as Plato or Socrates often come to mind, as do great warriors like Pericles and Alexander the Great. But hundreds of years before Athens became a city, a Greek culture flourished and spread its tentacles throughout the Western Mediterranean region via trade and warfare. Scholars have termed this preclassical Greek culture the Mycenaean culture.

In most colleges today, sex has become another form of recreation that you fit into your schedule, like studying or exercising. Sex at First Sight explains how the hookup has come into being, how pornography is a major factor influencing a student's view of sex, and how this new perspective on sexuality is impacting the lives and future sex lives of this generation of young people.