Economic Management

What does it take to create your New American Dream? Suze Orman, the woman millions of Americans have turned to for financial advice, says it’s time for a serious reconsideration of the American Dream—what promise it still holds, what aspects are in need of revision, and how it must be...

How does a person organize a good life? The ancient Greeks divided time into five types: labour, work, leisure, play and aergia (contemplation). But labour was separated from work, as painful, onerous work undertaken for survival, whereas work could include caring for family members, study, or political activities. But now our jobs are supposed to provide all meaning in life and our time outside of work is thought of as simply 'time off'.

Why should I do business with you… and not your competitor? Whether you are a retailer, manufacturer, distributor, or service provider – if you cannot answer this question, you are surely losing customers, clients and market share. This eye-opening book reveals how identifying your...

It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about...

The bestselling author of The Sellout tells the explosive story of the government’s crackdown on insider-trading networks—an investigation that has already racked up more than 60 convictions. In Circle of Friends, award-winning journalist Charles Gasparino—one of Wall Street's most...

When turmoil hits, executives and investors face notoriously unreliable macroeconomic forecasts, whipsawing data, and contradictory opinions. Are disruptions transient and ephemeral-or permanent and structural? False alarms are costly traps, but so are true structural changes that go undetected. Leaders must also assess the doom-laden public macroeconomic discourse, which habitually presents worst-case scenarios as foregone conclusions.

Robert Prechter proposes a new science called socionomics. It's the study of how humans interact and how that interaction determines the course of the economy, culture, and history.

Are you looking for a leadership model that is uncomplicated, easy to use and produces amazing results? If so, then Leading from the Back is for you! In it you will find everything you need to become a superstar leader. You will learn how to earn respect from your team members and help them in...

In the market for a home, but don't know where to start? Not to worry! From financing, mortgages, and credit scores to closing the deal, bestselling real estate authors Eric Tyson and Ray Brown walk you step by step through the entire home-buying process. Discover how to: Harness the Internet to...

Why are the airlines always in a crisis? Everyone has a horror story about air travel—cancellations, delays, lost baggage, tiny seats, poor service. In this day and age, there is no reason that flying should be this bad. In Why Flying Is Miserable, Ganesh Sitaraman, a law professor and policy...

Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustain ability to spur the development of radically better products and services; a higher purpose that ignites the company - when the mission leads, profits follow.

Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour? The world, as Nick Bilton—with tongue-in-cheek—shows, has been...

You can be one of those super-successful people who not only have a successful career but also a successful business! We start with the key things any start-up needs, giving you insight into helpful things to consider as you start your business. Then, we take you back as far back in time as middle school. We then go through what kind of internships and educational choices you’ve made or are going to make.

Bestselling author Bethany McLean reveals the true story of fracking's impact -- on Wall Street, the economy and geopolitics. The technology of fracking in shale rock -- particularly in the Permian Basin in Texas -- has transformed America into the world's top producer of both oil and natural...

Over the past two centuries or so, capitalism has undergone profound changes - economic cycles that veer from boom to bust - from which it has always emerged transformed and strengthened. Surveying this turbulent history, Paul Mason's Postcapitalism argues that we are on the brink of a change so big and so profound that this time capitalism itself, the immensely complex system within which entire societies function, will mutate into something wholly new.

Essential skills for today's leaders: learn how to embody your ethics, earn your team's trust, and dismantle toxic work culture Leaders and managers everywhere are learning the importance of creating safe, satisfying workplaces rooted in principles of social justice. But many of us who try to...

Branding. Dubbed by many the “marketing buzzword” of the late ‘90s, everyone knows that building your product or service into a bona fide brand is the only way to cut through the clutter in today's insanely crowded marketplace. The only question is, how do you do it? Learn the laws of...

AUSTRALIAN BUSINESS BOOK AWARDS BOOK OF THE YEAR 2023 Feel like you don't have enough time? Killing yourself trying to 'do it all' without much to show for it? Forget about time management, you need Time Magic. In this revolutionary book, you'll learn how to create the spacious, fulfilling life...

Management teams and boards are facing disruption on all sides, from morphing customer preferences to the COVID pandemic to climate change. At the same time they are floundering in strategy confusion with too many concepts and not enough clarity. In this book, strategy expert and regular Harvard Business Review author Graham Kenny releases managers and directors from their strategy haze. His simple and effective framework allows managers to navigate the current maze of ideas and approaches and maximize their competitive advantage.

Here is a bold new history of economics, the dramatic story of how the great economic thinkers built a rigorous social science without peer.