Economic Strategy

A business strategy consists of certain guiding principles that helps an organization make quick and accurate decisions. Since an organization is nothing without its people, strategy is essentially human centric. It is about how people in an organization should make decisions and allocate...

The need for this book is driven by the rapid pace of change and innovation in the business world. Traditional business models and strategies that may have worked in the past are no longer as effective, and new technologies and emerging trends are constantly disrupting the industry. To stay...

Over the last two decades, the disruption brought about by data and technology has created a wide chasm between marketing strategy and what really works in the marketplace.Made in Future is a groundbreaking new book that seeks to recast marketing from a white sheet, with an incisive view of how...

A 2023 Porchlight Business Book Award and Inc. Non-Obvious Book Award winner Dispatches from the regenerative landscape, where pioneering entrepreneurs use their businesses as catalysts of change to go beyond sustainability and solve social and environmental problems Political upheaval and...

India ranks among the bottom end of countries when it comes to women’s participation in the workforce, as per research conducted by the International Labour Organization and other reputed institutions. Despite pushing gender inclusion to the forefront and making considerable progress, it is...

WHAT MAKES A PITCH GOOD, BAD, OR AMAZING?Serial entrepreneur and The Final Pitch creator and host John Aguilar shares valuable lessons, tips and techniques he picked up from years of producing and hosting the reality pitching show.In this book, he straddles the East and the West to interview...

Amazon and Walmart, with more than half a trillion in revenues annually, are the two largest companies in the world. They have not only redefined the retail industry-- Walmart in the 1980s/1990s and Amazon since 2000-- but have also been the benchmark for business best practices (e.g., the use...

Is there a secret to winning all the time?What is the Stuff Champions are made of?What gives victorious teams that edge?Six years after sports commentator and writer Harsha Bhogle and advertising and communication consultant Anita Bhogle (both IIM-A alumni) first explored these questions and...

From ancient battlefields to the modern business landscape, competitors have tried innumerable approaches to conquering adversaries. Success for the victors has taken many forms and traveled many paths, but at its heart, winning strategy can be boiled down to ten universal principles. When...

As a fledgling doctor, what would you choose: practising medicine in rural India or going abroad in search of financial security? How would you face the people who depend on you if your wealth is wiped out in the stock market? How would you pursue a dream project, knowing the many challenges...

Breaking away from the shackles of family-run Bombay Oils Industries Ltd, Harsh Mariwala founded Marico in 1987. Today, the homegrown Marico is a leading international FMCG giant which recorded an annual turnover of over Rs 8000 crore last year. Their products, like Parachute, Nihar...

Integrity and character matter. Without them, no amount of ability can get you anywhere. In addition, you need courage--courage to make difficult decisions and courage to oppose something if your conscience tells you that you are right'--Rahul BajajRahul Bajaj is a billionaire businessman, the...

This book teaches you how to think about financial markets from the perspective of the best traders and hedge funds in the world. It tells you how to play the game with a whole new set of market rules. Things are never as they appear to be in this bloodsport; you must be able to adapt to new information quickly and create the box to think outside of in this wholly corrupt chessboard built upon greed. The consequences for failure are quite severe, but the rewards for the true survivors in this money game of life and death are off the charts.

Why are some people with highly successful careers… still unhappy in life?At the pinnacle of their careers and lauded by many for their achievements, they struggle to find joy in the work they do. To fill this void, they drive their careers even harder, only to feel more isolated and...

Today, we are confronted with a lot of compelling career options, but with little guidance. The new age engagement models, such as working-from-home, freelancing, gig-workforce, moonlighting, co-working spaces, solopreneur and entrepreneur-in-residence, have ushered significant flux in both the...

In 2022, India, second only to the US, produced more unicorns than any other country in the world. Although ours is a vibrant ecosystem that encourages young minds to take the entrepreneurial plunge, the road ahead is full of pitfalls.Unlocking Unicorn Secrets captures the entrepreneurial...

Getting Dressed and Parking Cars captures the minute-to-minute, event-by-event, nail-biting business adventure of Alok Kejriwal’s fourth entrepreneurial venture—Games2win. The Walt Disney Company acquiredAlok’s previous company.Games2win has been creating car parking and dress-up games...

In the event of a crisis, everyone looks to the leaders for direction. Ramesh Nair is a veteran of steering organizations through the ebbs and flows of economic upheaval including the daunting onslaught of Covid-19 and earlier the debilitating 2008 economic downturn...

The corporate masks we wear hide many a secret. The most potent are not the secret financial numbers or confidential strategy documents hidden away in locked drawers or in safes but the simple ones-good filter coffee generosity and thirty minutes of me-time. This book offers a selection of...

Anyone who regularly deals with work-related writing deadlines knows the kind of paralysis that can take over when there's too much to accomplish and not enough time to compose a clear sentence. This indispensable guide reveals the easy, efficient, and confidence-building four-part process for...