Engineering Business

A lively history seen through the fifty inventions that shaped it most profoundly, by the bestselling author of The Undercover Economist and Messy. Who thought up paper money? What was the secret element that made the Gutenberg printing press possible? And what is the connection between...

As a sales engineer these days, are you afraid of software making parts of your job obsolete? If not, you should be. So, how do you avoid becoming obsolete? The Social Sales Engineer shares timeless principles that will shape your sales engineering future on social media and as a trusted advisor in your client's organization. Armed with this audiobook's principles, you will sell more solutions and do it confidently with original ideas, all while building your brand.

Tap into the wisdom of experts to learn what every engineering manager should know. With ninety-seven short and extremely useful tips for engineering managers, you'll discover new approaches to old problems, pick up road-tested best practices, and hone your management skills through sound advice.

ITIL Lifecycle Essentials covers all of the vital material required for the entry-level ITIL Foundation Certificate, which gives candidates a comprehensive overview of the key elements, concepts, and terminology used in the ITIL service lifecycle.

Discover the techniques that will make your real estate business grow exponentially. This easy-to-comprehend guide will teach how to navigate the roadmap of social media platforms like Instagram, Facebook, Reddit, Pinterest, Twitter, YouTube, Snapchat, and many more. An easy-to-comprehend manual that will guide you from beginning to end on what has to be done to succeed in today’s digital marketing arena.

Most people struggle with AI because they don't know how to talk to it. This hands-on beginner's guide gives you the tools, confidence, and structure to get real results from today's most powerful AI tools, no tech skills required. The AI Workshop is your plain-language guide to mastering prompt engineering, the skill that turns vague AI requests into powerful results. Whether you're a student, business owner, creative professional, or simply curious about AI, this book shows you how to stop guessing and start getting consistent, high-quality outputs.

Mastering the CCNA gives you the comprehensive training of a traditional textbook combined with the portability, convenience and speed of audio. Our Mastering the CCNA audiobook is a fast and enjoyable new way to learn anywhere and pass your CCNA exam. The Cisco Certified Network Associate (CCNA) is among the most widely recognized and accepted IT certifications in the world.

Want a career as a software engineer? Don’t want to spend years or the money going to school? Have to write code for your current job?The lessons in this book are all things author Tommy Chheng learned are vital to developers during his career. This book will teach you what tools you will need, how to ask the right questions, how to solve a programming problem, the important comptuer science topics, how to get hired, and more.

This audiobook allows you to peek behind the curtain and find out how designers and builders really differentiate between good and bad clients. You will learn how client behavior affects the price and quality of work and even how designers and builders choose their clients. That's right! Just because you have a project to bid doesn't mean anybody has to bid it.

Transition énergétique, révolution numérique, mutation écologique... Politiques, médias, industriels nous promettent en chœur un nouveau monde enfin affranchi du pétrole, des pollutions, des pénuries et des tensions militaires. Cet ouvrage, fruit de six années d'enquête dans une douzaine de pays, nous montre qu'il n'en est rien ! En nous émancipant des énergies fossiles, nous sombrons en réalité dans une nouvelle dépendance : celle aux métaux rares. Graphite, indium, tungstène, terres rares.

Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.

From the author of Growth, one of Barack Obama’s favorite books of 2024, a guide for helping the next generation through an educational world, and a job market, forever changed by AI – as well as for anyone navigating the upheaval in today’s workplace We live at an extraordinary...

Winner of the Pulitzer Prize and hailed as “the best history of oil ever written” by Business Week, Daniel Yergin’s “spellbinding…irresistible” (The New York Times) account of the global pursuit of oil, money, and power addresses the ongoing energy crisis. Now with an epilogue that...

The Golden Age of Aviation is brought to life in this story of the giant Zeppelin airships that once roamed the sky—a story that ended with the fiery destruction of the Hindenburg. “Genius . . . a definitive tale of an incredible time when mere mortals learned to fly.”—Keith O’Brien...

That’s the dream: meaningful work on the land that grows food, feeds your soul, restores the Earth, and grows your bank account. It’s not just a fantasy. This book will show you how real people just like you are making it their reality—and how you can do it, too. Living FREE with the Land is your guide to making the dream a reality—no matter your background, budget, or starting point. Michael Hoag delivers practical, actionable strategies backed by decades of experience, along with proven business models and financial tools designed specifically for land-based livelihoods.

NATIONAL BESTSELLER The story of a small AI company that gave facial recognition to law enforcement, billionaires, and businesses, threatening to end privacy as we know it “The dystopian future portrayed in some science-fiction movies is already upon us. Kashmir Hill’s fascinating book...

Tap into the future of wealth creation with the power of ChatGPT and AI-driven automation, and unlock new ways to elevate your financial success beyond imagination…

What if the Internet goes dark? We think of the Internet as wireless, weightless, ever-present—but its true foundation lies in the ocean’s depths, where nearly 900,000 miles of fiber-optic cables quietly pulse with all the world’s information. In The Web Beneath the Waves, the acclaimed...

The Dynamic Fire Chief: Principles for Organizational Management seeks to bridge the gap between service delivery (management of street level operations) and the executive-level management needed by a five-bugle-wearing CEO. Whether you lead a paid or volunteer department, the management skills needed to lead a successful department are the same.

An homage to society's innovators and maintainers, Wicked Problems offers a refreshing vision for listeners of all backgrounds to build a better future and demonstrates how engineering is a cultural choice-one that requires us to restlessly find ways to transform society, but perhaps more critically, to care for the creations that already exist.