Entrepreneurship Economics

The curtain is about to rise, say Pine and Gilmore, on the Experience Economy, a new economic era in which every business is a stage, and companies must design memorable events for which they charge admission. With The Experience Economy, Pine and Gilmore explore how successful companies, using goods as props and services as the stage, create experiences that engage customers in an inherently personal way.

“Well-researched…[Soon] argues that in many cases eminent figures have done great work while putting off work they were supposed to be doing. Procrastination might, for some people, be part of innovation and the creative process.” — Wall Street Journal A fun and erudite celebration of...

The former CEO of Clif Bar, Co-founder of Plum, and serial entrepreneur offers insights about launching and growing a business while maintaining a fulfilled life in this practical guide filled with hard-won advice culled from the author’s own sometimes dark, raw experiences. With a foreword by...

A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dreams into Profits addresses the fears and misconceptions that many people have about starting their own businesses, walking prospective owners through the necessary decisions they need to make before even putting a business plan in place.

The Chief Investment Officer of Merrill Lynch Wealth Management explains why goals, not markets, should be the primary focus of your investment strategy—and offers a practical, innovative framework for making smarter choices about aligning your goals to your investment strategy. Today all of...

It has long been recognized that most standard of living increases are associated with advances in technology, not the accumulation of capital. Yet it has also become clear that what truly separates developed from less developed countries is not just a gap in resources or output but a gap in knowledge. In fact the pace at which developing countries grow is largely determined by the pace at which they close that gap. Therefore, how countries learn and become more productive is key to understanding how they grow and develop, especially over the long term.

Entrepreneurial ventures often fail in the developing world because of the lack of something taken for granted in the developed world: trust. Over centuries the developed world has built up customs and institutions like enforceable contracts. This is not the case in the developing world. Using vivid examples from Brazil, China, India, Mexico, and elsewhere, scholar and entrepreneur Tarun Khanna shows how entrepreneurs can build on existing customs and practices instead of trying to push against them.

As a leader, changing your mind has always been perceived as a weakness. Not anymore. In a world that’s changing faster than ever, successful leaders realize that a genuine willingness to change their own minds is the ultimate competitive advantage. Drawing on evidence from social science...

Kentucky’s charismatic coach shares the secrets of creating one of the premiere programs in college basketball, revealing how he transforms a group of former high school superstars into selfless, cohesive teams—including a remarkable squad last year that fell just one game short of a perfect...

A series of shifts are happening in our economy: Millennials are trading in conventional career paths to launch tech start-ups, start small businesses that are rooted in local communities, or freelance their expertise. We are sharing everything, from bikes and cars, to extra rooms in our homes. We now create, buy and sell handcrafted products in our local communities with ease. CEO of Imperative Aaron Hurst argues in his latest book that while these developments seem unrelated at first, taken together they reveal a powerful pattern that points to purpose as the new driver of the American economy.

FORMERLY PUBLISHED AS INSIGHT OUT International bestselling author and Stanford University professor Tina Seelig adapts her wildly popular creativity course to a practical guide on how to put your best ideas into action. For the past fifteen years, Professor Tina Seelig has taught her Stanford...

New York Times bestselling author and leadership expert Ken Blanchard’s popular TrustWorks! training program is now available in book form! Trust Works!: Four Keys to Building Lasting Relationships is an insightful guide designed to help people navigate one of the most complex issues that...

America is the ultimate start-up venture – and these are the heroes who made it happen. The history of the United States is, to a remarkable degree, the story of its entrepreneurs, those daring movers and shakers who dreamed big and risked everything to build better lives for themselves, and...

The Ultimate Bitcoin Business Guide explores this innovative financial paradigm, one that is so contrary to our existing money model it's like experiencing life on a new planet. Bitcoin is a trustless system, a public transaction ledger controlled by no one, with no third-party banks, no central banks, no long-term inflation, no crazy bank and credit cards fees, no bank withdraws without your permission and the ability to send value nearly instantaneously to anyone anywhere in the world from the comfort of your home or office.

The Untold Story of Steve Jobs's Wilderness Years—and the Creation of a Legend In 1985, Steve Jobs—the brilliant, volatile founder of Apple Computer—walked out of his company's headquarters, fired from the very corporation he had created. What happened next would transform not only his...

Transformative Markets is a book about a better, healthier, more prosperous future for all. Its premise is that the markets we use every day must become powerhouses for driving innovative and sustainable goods and services. Perhaps no time in history have we faced a reckoning like we face today. The Covid-19 pandemic has shown the fragility of the global markets and the razor’s edge of basic survival far too many people live on every day.

A professional magician and illusionist—the head magic consultant for the hit film Now You See Me—reveals how to bridge the gap between perception and reality to increase your powers of persuasion and influence. David Kwong has astounded corporate CEOs, TED talk audiences, and thousands of...

“Alan Webber’s wise words give guidance and hope in a world gone upside down. Incisive and practical, timely and timeless, he is a mentor of the highest order.” —Jim Collins, New York Times bestselling author of Good to Great In Rules of Thumb, Alan Webber—co-founder of Fast Company...

The process by which nations escape poverty and achieve economic and social progress has been the subject of extensive examination for hundreds of years. The notion of development itself has evolved from an original preoccupation with incomes and economic growth to a much broader understanding of development. In this Very Short Introduction, Ian Goldin considers the contributions that education, health, gender, equity, and other dimensions of human well-being make to development.

The Asylum is a stunning exposé by a seasoned Wall Street journalist that once and for all reveals the truth behind America’s oil addiction in all its unscripted and dysfunctional glory. In the tradition of Too Big to Fail and Liar’s Poker, author Leah McGrath Goodman tells the...