Entrepreneurship Small Business

In Declare War on Yourself, you will learn what having your act together actually means.

Por que algumas pessoas e organizações são mais inovadoras, admiradas e lucrativas do que outras? Por que algumas despertam grande lealdade por parte de clientes e funcionários? Para Simon Sinek, a resposta está no forte senso de propósito que as inspira a darem o melhor de si para uma causa expressiva - o porquê. Ilustrando suas ideias com as histórias de Martin Luther King, Steve Jobs e os irmãos Wright, Simon mostra que as pessoas só irão se dedicar de corpo e alma a um movimento, ideia, produto ou serviço se compreenderem o verdadeiro propósito por trás deles.

How many self-help books are written by authors whose biggest success is selling self-help books? Three Simple Steps is different. Despite stock market crashes, dot-com busts, and the specter of recession, the author started a virtual company from home, using a few thousand dollars of his savings. A few years later, without ever hiring an employee or leaving his home office, he sold it for more than $100 million. As the economy slipped into another free fall, he did this again with a company in a different field. He accomplished this through no particular genius.

Coined the Laundromat Millionaire, Dave Menz is a working-class guy who grew up in poverty and overcame superhero-like obstacles. His story depicts a life and business journey that doesn’t stop at rags to riches - it begins with a stubborn and obsessive mission to become a business owner with the tenacious purpose of helping others to do the same. Dave Menz reveals his necessary strategies for success: preserving a thirst for knowledge, delaying gratification, accelerating new revenue streams, and having a stellar business plan and infinite business model - and mentality.

Based on a far-reaching study of thousands of individuals, Finding Flow contends that we often walk through our days unaware of and out of touch with our emotional lives. Our inattention makes us constantly bounce between two extremes: During much of the day, we live filled with the anxiety and pressures of our work and obligations, and during our leisure moments, we tend to live in passive boredom.

Having inspired generations of consultants and entrepreneurs around the world, the “Rock Star of Consulting” Alan Weiss returns with a revised and completely updated edition of his authoritative guide to consulting success.

Although Thomas Alva Edison was the most famous American of his time, and remains an international name today, he is mostly remembered only for the gift of universal electric light. His invention of the first practical incandescent lamp 140 years ago so dazzled the world - already reeling from his invention of the phonograph and dozens of other revolutionary devices - that it cast a shadow over his later achievements. In all, this near-deaf genius patented 1,093 inventions, not including others, such as the X-ray fluoroscope, that he left unlicensed for the benefit of medicine.

How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about. Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to.

In Book Yourself Solid for Creatives, bestselling author Michael Port and Joana Galvao deliver a game-changing and super-specific playbook for creative professionals seeking to fill their pipeline with dozens or hundreds of qualified leads and convert them into paying clients. The authors explain how to achieve your business goals, pack your calendar with high-value clients, and increase your top- and bottom-lines.

The Blue Square Method is a philosophy and process for the enlightened fee-for-service professional who is striving to grow on their own terms. Panoramic success requires continual refinement and optimization both personally and professionally. This actionable playbook is designed to put you on a predictable trajectory and ensure you never plateau.

McKinsey & Company is the most respected and most secretive consulting firm in the world, and business readers just can't seem to get enough of all things McKinsey. Now, hot on the heels of his acclaimed international best seller The McKinsey Way, Ethan Rasiel brings listeners a powerful new guide to putting McKinsey concepts and skills into action­­: The McKinsey Mind. It explains, step-by-step, how to use McKinsey tools, techniques, and strategies to solve an array of core business problems and to make any business venture more successful.

Strong leaders at all levels within an organization are a requisite for business success. Yet the leadership pipeline—the internal architecture for growing leaders—is often broken or non-existent. This updated edition of the best-selling The Leadership Pipeline has been revised to help address the challenges of today’s business environment. Anchored in experience, it offers a tested model for planning leadership succession and development that has proven to get results.

In Startup Life, Brad Feld - a Boulder, Colorado-based entrepreneur turned-venture capitalist - shares his own personal experiences with his wife, Amy, offering a series of rich insights into successfully leading a balanced life as a human being who wants to play as hard as he works and who wants to be as fulfilled in life and in work. With this book, Feld distills his 20 years of experience in this field to addresses how the village of startup people can put aside their workaholic ways and lead rewarding lives in all respects.

If you are the owner of a home-improvement company of any kind and you want to make quantum leaps in the results you get from your life and your business - this book is for you. Inside this book, entrepreneur, marketing strategist, and host of The Wealthy Contractor podcast Brian Kaskavalciyan will share with you the seven “secrets” that drive the results of every wealthy contractor.

The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for any business.

It has never been harder to find good employees. Government handouts and programs, publicly traded behemoths with an insatiable appetite for front-line staff, and a burgeoning gig-economy has made hiring extremely hard for small business owners. The golden question is how do we attract good talent and then retain them long-term? How do I determine rates of compensation for my highest performers that are always demanding raises? How do I scale my business without having to constantly micro-manage my Team when they are in the field working? The answer is Pay-For-Performance (P4P).

In Crowdfunded, Mark Pecota breaks down the step-by-step system he and his team have used to launch thousands of products in dozens of categories. In the process, LaunchBoom has driven more than $100 million in revenue through Kickstarter, Indiegogo, and other e-commerce platforms.

People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.

Ben Mezrich's 2009 best seller, The Accidental Billionaires, is the definitive account of Facebook's founding and the basis for the Academy Award-winning film The Social Network. Two of the story's iconic characters are Harvard students Tyler and Cameron Winklevoss: identical twins, Olympic rowers, and foils to Mark Zuckerberg. Bitcoin Billionaires is the story of the brothers’ redemption and revenge in the wake of their epic legal battle with Facebook.

Though it's a potentially lucrative enterprise, the reality of independent consulting seldom matches the dream. Most solo consultants and boutique consulting firms are perpetually within six months of bankruptcy due to the sputtering unreliability of their new business engines.