First Business

“How much should I charge?!” It’s the question that confuses so many self-employed women. Millions of women do not understand how to price their services correctly—and end up undercharging and earning less than they deserve.

Thing First details UX Consultant Joe Natoli's no-nonsense approach to creating successful products, powerful user experiences and very happy customers. He shares countless lessons learned from more than 30 years as a UX consultant to Fortune 500, 100, and US government organizations—including a few he's learned the hard way.

In the world of entrepreneurship, three pillars stand as the foundation for success: passion, risk tolerance, and vision. In Invaluably Different, Bony Dawood, CEO of Dawood Engineering, delves into the essence of what it takes to turn a vision into reality. Fueled by the infectious drive and determination of a seasoned entrepreneur, this book recounts a personal journey through the trials and triumphs of building a large and diverse organization from the ground up.

As a teenage orphan in England in 1791, Mary Reibey was sentenced to death for stealing a horse. When police cornered her, she was dressed as a boy, and she maintained that disguise until she was unmasked at her trial. Due to her 'tender age', Reibey was spared the hangman's noose and sentenced to seven years' transportation to the colony of New South Wales. With the odds stacked against her, Reibey went on to become Australia's first female business tycoon and the richest woman in the colony, founding the Bank of New South Wales, now one of the nation's biggest financial institutions.

Coral Mujaes, emprendedora exitosa y líder en el mundo de los negocios, te explica con claridad y contundencia lo que debes saber sobre la psicología del dinero, la importancia de estar enfocada en tus objetivos y cómo, a través de la disciplina férrea, la destreza y liberar tu potencial, puedes crear riqueza económica. Además, te indica el camino más útil para estructurar un Negocio de Poder, explotar al máximo el marketing y consolidarte como una insuperable vendedora shark.

"Ellen Bennett is the platonic form of a go-getter who inspires go-getter after go-getter to become a better go-getter."—Zooey Deschanel, actor and musician You’ll never know where to start…until you start. This gutsy guidebook will help anyone who's procrastinating on a goal, career...

Around the world, product teams are waking up to the same uncomfortable truth: doing things “the right way” doesn’t matter if your team loses its funding or your company goes out of business. Simply put, product teams can no longer afford to be disconnected from the business impact of their work. And well-trodden “best practices” from Silicon Valley behemoths can only provide so much guidance for teams working across vastly different business and funding models.

Winning new customers is the number one challenge 80 percent of entrepreneurs face—and a big reason half of small businesses fail within five years. In Buyer First, Carole Mahoney—who once struggled to pay bills and is now a top sales coach and influencer—says the reason so many of us are bad at selling is, well, we think selling is bad. Mahoney shares her revolutionary sales-success formula that draws on data from 2.2 million professional sellers, plus solid research on the psychology of decision-making and behavior change

Imagine if you could start your dream business, work from home, and make a real difference in people's lives. When you become a life coach, all of this is possible. The authors of Make Money as a Life Coach get it. They know what it’s like to navigate the world of online business and coaching. After considerable learning and several wrong turns, they’ve both gone on to create successful coaching businesses.

In this candid and personal account, Vineet Nayar—HCLT's celebrated CEO—recounts how he defied the conventional wisdom that companies must put customers first, then turned the hierarchical pyramid upside down by making management accountable to the employees, and not the other way around.

In this formative period, from 1941-78, Buffett developed and honed the investment philosophy that would lead him to become so successful as his career progressed. But it was not all plain sailing - Buffett made mistakes along the way - and Arnold shows how Buffett learned through success and failure how to select companies worth backing. Arnold also includes insightful "learning points" at the end of each chapter, which reveal how investors can learn from the craft of Warren Buffett to improve their own investing.

The author of the classic best seller Lincoln on Leadership answers the question: How would President Lincoln handle the pressing crises of our modern world? Abraham Lincoln is recognized as one of history's finest leaders, a great president when the United States was under tremendous strain. But suppose he were alive today. How would Lincoln deal with today's high-pressure issues, from politics to business?

Business partnerships are wonderfully complex entities. As with all relationships, they are vulnerable and subject to fallibility. If you think the fact that one in every two marriages in the United States ends in divorce (that's one every 36 seconds!) is unbelievable, then consider this: The number is significantly higher for business partnerships; about 70 percent of them fail. As a business partnership relationship coach, my mission is to help flip this fail/succeed ratio.

Have you ever thought about what it takes to be the best version of yourself? Do you need to find your dream job, have an Eat Pray Love kind of holiday, or meet your soulmate? Being the best version of yourself is more of a journey than a means to an end. The difference between who you were five years ago and who you are now has a lot to do with the experiences you have gathered in the past five years. Similarly, the difference between who you are now and who you will be in the next five years will also have a lot to do with the experiences you gather going forward.

Every leader and team can use Building Strategic Organizations to deepen their understanding of essential strategy topics. You can also use these five tools to quickly develop a robust strategic plan that aligns your on-the-ground work with your strategy, priorities, and vision. Build the strategic capacity and employee engagement of your entire workforce by making sure they know why they come to work, what is most important, and what progress is being made.

In the 30 years after the Civil War, the United States blew by Great Britain to become the greatest economic power in world history. That is a well-known period in history, when titans like Andrew Carnegie, John D. Rockefeller, and J. P. Morgan walked the earth. But as Charles R. Morris shows us, the platform for that spectacular growth spurt was built in the first half of the century. By the 1820s, America was already the world's most productive manufacturer and the most intensely commercialized society in history.

Jack Oujo spent eight years in the minor leagues pursuing the dream of becoming a major league umpire. This book takes you on his journey, from the decision to become an umpire, through the endless and often cramped travels, low pay, and interactions with players, managers and supervisory personnel, to his abrupt and callous release—by mail, no less. What does someone do when their career vision becomes a nightmare? For Jack, this was no time for despondency. He was 30 years old, broke, and married with his first child on the way.

Are you fed up with unsightly, and often painful, bitten nails and skin around your finger tips? If you really want to do something about it, listen to this gentle and relaxing self-help hypnotherapy recording for adults and teenagers. It helps you let go of tensions, negative feelings and also let go of that old unwanted habit.

Obroni and the Chocolate Factory is Steven's chaotic, fascinating, and bemusing journey to create a successful international business that aspired do a bit of good in the world. This book is at once a penetrating business memoir and a story about imagining globalism done right. Wallace's picaresque journey takes him to Ghana's residence for the head of state, to the Amsterdam offices of a secretive international cocoa conglomerate, and face-to-face with key figures in the sharp-elbowed world of global trade and geopolitics.

From the CEO of the Pavilion community, Sam Jacobs, Kind Folks Finish First weaves practical business lessons with fresh perspectives on how you can achieve success. The ideas in this book are backed by the author's personal experience building a nearly $200-million business rooted in kindness, reciprocity, and deeply held values. More than that, they're proven principles that have helped thousands reach their goals in every arena.