Fitness Industry

It’s true that strength declines with age, and your abilities are changing with each passing year. That doesn’t have to mean you give up and let your body rot away. Your muscles can still be exercised and strengthened, and your balance and coordination can improve greatly. You just need to find different exercises that work for you -ones designed specifically for people your age.

Mainstream health science has let you down. Weight loss is not the key to health, diet and exercise are not effective weight-loss strategies, and fatness is not a death sentence. Body Respect debunks common myths about weight, including the misconceptions that BMI can accurately measure health, that fatness necessarily leads to disease, and that dieting will improve health. The authors also help make sense of how poverty and oppression - such as racism, homophobia, and classism - affect life opportunity, self-worth, and even influence metabolism.

A great diet and exercise routine is essential to increasing your ability to perform in the sports field because of the energy we acquire from its refinery. Staying hydrated by drinking plenty of water and consuming the appropriate nutritious foods are vital for all successful athletes. Sports Nutrition: The Base Manual for Obtaining Maximum Performance will manifest the correct ways to fuel your body.

Como principal fonte de energia, a glicose impacta de maneira surpreendente o nosso corpo. Se a concentração no sangue fica muito alta, ocorrem respostas das mais variadas: compulsões alimentares, espinhas, enxaqueca, névoa mental, oscilações de humor, ganho de peso, sonolência e infertilidade. E, com o passar do tempo, esse desequilíbrio pode contribuir para o desenvolvimento de doenças como diabetes tipo 2, síndrome do ovário policístico, câncer, demência e cardiopatias.

Fact: Over 95% of guys fail to achieve their fitness goals. Most quit after just 1-2 months in the gym. So what's stopping you from seeing results? Simple. You're focused on all the wrong things. Fad diets, random workouts, and questionable motivations will only get you so far. To break through your plateau and see fast progress you need to re-build your fitness habit from the ground up.

How would you like a fitness and weight-loss plan that's easy to start, fun to do, personal to you, and is guaranteed to give you real fitness results that will change your life forever? What if you could finally achieve long-term weight loss or other fitness goals? What if you could easily implement mindset tricks, small diet tweaks, and quick exercise routines to enhance your whole lifestyle? Imagine making small, simple, positive changes to your lifestyle that will have a huge impact and last forever!

In Fitness Is F*cked, author and retired fitness professional Chas Gonnello blows the whistle on the fitness industry. Fitness, which includes the wellness, nutrition, health, performance, and supplement industries, is rife with quacks selling snake-oil “solutions” that prioritize their bottom line, not your well-being. This cutting book reveals the fitness industry’s deficiencies and how to avoid them.

What’s your max squat? How much ya bench? What’s your best deadlift? Can you press your body weight? Today, pushing quantifiable expressions of strength, like your maxes, is becoming increasingly ubiquitous. However, though strength may be specific, real strength is much more than a powerlifting total - it’s about resilience, capability, and adaptability. It’s survival of the fittest after all, not the strongest.

Have you ever wondered why science can appear so contradictory and confusing? Why it seems like there’s a study to “prove” or “disprove” just about any claim about diet, exercise, and lifestyle? And what it really takes to protect yourself from bad science and benefit from good science? If so, then Fitness Science Explained is for you. It’s a crash course in hearing, understanding, and applying scientific research to get fitter, healthier, and happier, and it’ll get you up to speed quickly regardless of your educational background.

From body-positive Instagram influencer and content creator Meg Boggs, an inclusive and empowering fitness and lifestyle guide to inspire listeners of every shape and size.

Maintenance Phase has descriptive copy which is not yet available from the Publisher.

Most fitness professionals love helping people change their lives, but many struggle to gain new clients, and build a profitable business. They end up drained instead of energized, worried instead of free, tied down instead of creating their own schedule! Following these six simple steps of I Hate Selling for the Fitness Professional, will empower you to build your business, and keep it growing, all while maintaining your love of serving your clients and members. This audiobook will free you from the ups and downs of the fitness world, and help you reach more people than ever before.

Pairing cutting-edge developments in nutritional science with an unflinching look at the dark realities of the global food system, Food Fix Uncensored will change the way you think about—and eat—food forever.

The dieting industry makes it seem like losing weight is some sort of rocket science. And so it's understandable that when someone seems to stay slender, it must obviously be because they're just naturally that way. By accident, even. We assume some special innate characteristics mean they get to run circles around the laws of physics, eat junk food, and end up with flat abs. The truth, though? Nobody is naturally thin.

A Silent Spring for the human body, this wide-ranging, genre-crossing literary mystery interweaves the author’s quest to understand the source of her own condition with her telling of the story of the chronically ill 19th-century diarist Alice James—ultimately uncovering the many hidden health hazards of life in America.

An empowering and compassionate self-help book exploring the challenges we face with food, body image and striving to be the perfect size in today’s society. This guide offers the solution for serial dieters and emotional eaters to finally heal their relationship with food and with themselves. Jenny McDonald, also known as The Food Freedom Fairy®, draws inspiration not only from her personal journey but also from her extensive eighteen-year career as a weight loss coach.

Do you want to be slim, healthy and fit? Are you over 40 and confused about what your exercise plan should look like? Are you discouraged and ready to give up? If so, Strength Training for Life is the perfect book for you! This book will teach you everything you need to know about weight lifting and muscle building for achieving your body's natural potential. It will show you exactly how often and at what pace to exercise and help you design a personalized fitness plan that will show real, visible results!

In Kid Food, nationally recognized writer and food advocate Bettina Elias Siegel explores one of the fundamental challenges of modern parenting: trying to raise healthy eaters in a society intent on pushing children in the opposite direction. Siegel dives deep into the many influences that make feeding children healthfully so difficult - from the prevailing belief that kids will only eat highly processed "kid food" to the near-constant barrage of "special treats".

To some, food allergies seem like fabricated cries for attention. For others, they pose a dangerous health threat. Food allergies are bound up with so many personal and ideological concerns that it is difficult to determine what is medical and what is myth. This book parses the political, economic, cultural, and genuine health factors of a phenomenon that now dominates our interactions with others and our understanding of ourselves.

Cada vez que comemos tenemos el poder de transformar radicalmente el mundo en que vivimos. Nuestras elecciones pueden ayudar a aliviar los problemas más acuciantes a los que nos enfrentamos hoy en día: la crisis climática, las enfermedades infecciosas y crónicas, la explotación humana y, por supuesto, la explotación no humana. Es innegable que puede resultar incómodo informarse sobre estos temas, pero no se pueden exagerar los beneficios de hacerlo. Se trata, literalmente, de una cuestión de vida o muerte.