Health Care

The marketing landscape for life sciences companies to reach healthcare professionals (HCPs) has transformed with the rise in digital point-of-care (POC) platforms. Preparing marketers and publishers for the next way to effectively reach clinicians, entrepreneur and former physician Harshit Jain, MD examines the virtual POC marketing ecosystem and shares his marketing acumen with businesses to optimize communication initiatives to prescribers.

In this guide Juniper Advisory and other healthcare transaction professionals explore the important points that leaders should consider and understand when evaluating and undertaking strategic organizational decisions like mergers and acquisitions. The compendium of articles offers a common-sense businessperson's summary of topics and brings detailed technical analyses to key issues.

A leading expert in epigenetics—how genes switch on and off—provides a revolutionary, holistic, and personalized approach to better health by improving how your genes behave to prevent and reverse common ailments, chronic illnesses, and life-threatening diseases, including cardiovascular...

This easy-to-listen guide organizes pharmacology into manageable, logical steps you can fit in short pockets of time. The proven system helps you memorize medications quickly and form immediate connections. With mnemonics from students and instructors, you'll see how both sides approach learning. After you've finished the 200 Top Drugs in this book, reading pharmacology exam questions will seem like reading plain English.

One box of chemicals mistaken for another. Ingredients intended to be life-sustaining are instead life-taking. Families in shock, healthcare providers reeling, and fingers starting to point. A large healthcare system's reputation hangs in the balance while decisions need to be made, quickly. More questions than answers. People have to be held accountable—does this mean they get fired? Should the media and therefore the public be informed? What are family members and the providers involved feeling? When the dust settles, will remaining patients be more safe or less safe?

This second edition of Breastfeeding Made Simple is an essential guide to breastfeeding that every new and expectant mom should own - a comprehensive resource that takes the mystery out of basic breastfeeding dynamics. Understanding the seven natural laws of breastfeeding will help you avoid and overcome challenges such as low milk production, breast refusal, weaning difficulties, and every other obstacle that can keep you from enjoying breastfeeding your baby.

Written by experts and authorities in the field and professionally narrated for easy listening, this crash course is a valuable tool both during school and when preparing for the USMLE, or if you're simply interested in the subject.

This is a book full of clinical pearls, case studies, and medication mistakes that every healthcare professional involved in medical management should know. If you’re passionate about learning more about polypharmacy, drug interactions, medication therapy management, and common medication mistakes, then this book will be a valuable resource.

In Instilling Hope in Healthcare, seasoned physical therapist and clinic owner Tom Loyd, MPT invites you to rediscover the heart of healing. With over two decades in outpatient orthopedics, Loyd understands the strain providers face—burnout, pressure for productivity, and disconnection from the “why” behind the work.

Pandora's Lab takes us from opium's heyday as the pain reliever of choice to recognition of opioids as a major cause of death in the United States; from the rise of trans fats as the golden ingredient for tastier, cheaper food to the heart disease epidemic that followed; and from the cries to ban DDT for the sake of the environment to an epidemic-level rise in world malaria.

From an expert on simplicity and minimalism, a collection of 30 practices to overcome chronic overwhelm, cultivate self-compassion, and find permission to do less–perfect for readers of Rest is Resistance and Wintering. Being Gentle is about being grounded in self-compassion and a fierce...

This is a thrilling historical account of the worst cholera outbreak in Victorian London and a brilliant exploration of how Dr. John Snow's solution revolutionized the way we think about disease, cities, science, and the modern world.

Introducing “FOREVER FAT FIX - Using GLP-1 Injection Drugs,” the empowering guide for embracing a healthier, more sustainable way to achieve weight loss through Semaglutide (Ozempic, Wegovy) or Tirzepatide (Mounjaro, Zepbound), combined with practical lifestyle changes.

Plagues upon the Earth is a monumental history of humans and their germs. Weaving together a grand narrative of global history with insights from cutting-edge genetics, Kyle Harper explains why humanity’s uniquely dangerous disease pool is rooted deep in our evolutionary past, and why its growth is accelerated by technological progress. He shows that the story of disease is entangled with the history of slavery, colonialism, and capitalism, and reveals the enduring effects of historical plagues all around us, in patterns of wealth, health, power, and inequality.

In 1930s and 1940s Vienna, child psychiatrist Hans Asperger sought to define autism as a diagnostic category, aiming to treat those children, usually boys, he deemed capable of participating fully in society. Depicted as a compassionate and devoted researcher, Asperger was in fact deeply influenced by Nazi psychiatry. Although he did offer individualized care to children he deemed promising, he also prescribed harsh institutionalization and even transfer to Spiegelgrund for children with greater disabilities, who, he held, could not integrate into the community.

The doctor’s office called. It’s not good news. What comes next? When you are diagnosed with a life-changing illness, it can be overwhelming. While your diagnosis cannot be changed, the way you experience your illness can. In Hope for the Best, Plan for the Rest, Dr. Seow and Dr. Winemaker have combined their decades of palliative care research and experience in caring for seriously ill patients. They have harnessed the advice of thousands of patients to create a roadmap that every patient and family will benefit from.

Dr. Zeev Neuwirth wrote Reframing Healthcare for leaders and organizations interested in understanding what the disrupters in healthcare are doing and, more to the point, for those who want to be the disrupters rather than the disrupted. This audiobook is a step-by-step guide for leadership teams that are intent on improving healthcare at an accelerated pace. It’s written for healthcare organizations that wish to thrive in a customer-centric, community-oriented, value-based healthcare system.

Functional Medicine Coaching contains inspirational stories that describe the personal transformations and journeys toward physical health and well-being as a result of working with a health coach. Both aspiring coaches and those already working in the field will learn the power of combining the principles of functional medicine with positive psychology coaching. The powerful blending of these two approaches addresses what individual need to thrive.

Possibly the most important and informative book ever compiled during the Covid era and a must read (listen) for everyone. The thirty four contributors, the Canaries, to this collection of essays are courageous people. They are critical thinkers who are prepared to put everything on the line to speak their truth. They strive to alert us all to what COVID was, and what may lie ahead.

Everyone loves a great dog story, and Rocky Kanaka has lots of them to share. Rocky Kanaka is known the world over as a dog rescue avocate. His millions of fans follow along each week as Rocky visits shelters and finds dogs in need. He often finds the most hopeless cases—dogs that have been...