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People buy for emotional reasons. Yet "emotional selling" is missing from most marketing. That's why so many pros are now using BRAIN GLUE™ to boost the performance of their ads, emails, social media posts, and one-on-one presentations. Based on sold-out workshops at the US Small Business Administration, here’s how top marketers turn ordinary products into blockbusters (with little or no cost)!

The most comprehensive book for freelancers ever written - Packed with proven freelance know-how, including advice from world-class experts like David Allen (Getting Things Done), Adam Grant (Give and Take), Austin Kleon (Show Your Work), and David H. Hansson (Remote: Office Not Required). The...

Filled with illuminating case studies and brilliant in-depth analysis, this invaluable book provides a multitude of insights that will help you weather market upheavals, adapt to disruptions, and optimize your resources to your best advantage.

Designed specifically for beginners, this guide will show you in step-by-step detail how to build an Etsy empire. Inside, you will find the best marketing tactics which will help your business flourish from day one.

Finding good information about affiliate marketing is hard. This is why I wrote Evergreen Affiliate Marketing. This book is different. You’re going to learn the things that last, regardless of the environment or state of the economy.

The inspirational story of Compass CEO Robert Reffkin, whose mother, mentors, and search for belonging taught him valuable lessons that anyone with a dream can put into action today to improve their own quality of life No one expected a dreadlocked fifteen-year-old who cared more about his DJ...

Often, leaders with solid experience and technical capabilities are promoted into leadership positions. They find themselves leading a team and facing a variety of situations they never encountered previously. In Thriving Leaders: Learn the Skills to Lead Confidently, you will learn to use your authentic leadership style, adapt to each situation and lead effectively.

Natasha Oakley, co-founder of Monday Swimwear and The Pilates Class, is a hugely dynamic businesswoman and isn't afraid to try, fail and create something new from her mistakes; she is constantly on the path to growth. In her book, she will show listeners how to find a balance between their brand and their personal life, how to generate a huge brand following, how to build contacts when no one knows who you are, how to rise above cancel culture and the pressures of social media to use it powerfully and with purpose, and so much more.

Best-selling author and speaker Mary Jelkovsky’s story of battling an eating disorder and conquering her deepest insecurities has been featured in Teen Vogue, Health, and Shape magazine. Now in this empowering book, Mary shares the advice, research, and exercises that she used to build her self-confidence and finally learn how to love herself. Written like a letter to a close friend, this self-improvement book provides practical advice and exercises that will help you finally give yourself the gift of self-love.

Your ability to speak confidently and persuasively is your most important asset. It helps you connect with people, share the ideas you're most passionate about, and realize your dreams. This updated guide provides easy-to-learn skills that will take your speeches and presentations to the next level, so you enjoy public speaking more and make everything you say more memorable.

What does it take to create your New American Dream? Suze Orman, the woman millions of Americans have turned to for financial advice, says it’s time for a serious reconsideration of the American Dream—what promise it still holds, what aspects are in need of revision, and how it must be...

Accounting for Non-Accountants is the must-have audiobook for all of us who have never taken an accounting class, are mystified by accounting jargon, and have no clue about balance sheets, income statements, or statements of cash flows.

The Emerging Healthcare Leader: A Field Guide is an essential resource for those in the early stages of becoming a healthcare leader. Packed with tactics, tips, and illuminating straightforward examples, this book is an indispensable guide to building your career in healthcare leadership.

Being a lifelong learner is one of the secrets to happiness, success, and personal fulfillment. This book awakens and enhances the power of learning that lies within us. David Kolb originated the concept of Experiential Learning Theory - a systematic approach to understanding how we learn - and in this book he and Kay Peterson take what has up until now been a powerful professional development tool and make it accessible to a popular audience.

Saying no should be practiced, mainly if you are used to being too available for quite a while. Ouch! Was that excessively unforgiving? I needed to make sure you were perusing. If you are not used to stating "no" it will feel outsider, peculiar, and uncomfortable. Start little and simple. Practice getting good at small nos. Like no to the servers when they inquire whether you need a beverage other than water at the café. Or on the other hand no to your kid when they have spent their remittance.

Based on a business leadership program taught to professionals at global Fortune 500 companies, this indispensable guide offers practical tips for managers and aspiring business leaders. Getting an MBA takes time and money, making it inaccessible to many people who want to take charge in the...

Throughout her career in the super-competitive, male-dominated media industry, Gail Evans, one of the country's most powerful executives, has met innumerable women who tell her that they feel lost in the workplace, almost as if they were playing a game without knowing the directions. In this book, she reveals the secrets to the playbook of success and teaches women at all levels of the organization - from assistant to vice president - how to play the game of business to their advantage.

Real estate investing is a tried and tested method of building wealth and cash flow that requires significantly less money, expertise, and time than most people imagine. Unfortunately, the failure rate of new property investors is quite high, and this can be a significant pitfall for anyone looking to venture into the field—but it shouldn’t be. All you need is to understand the basics and have a well-laid long-term plan, and this guide will show you exactly how to do that.

Have you ever pause and wonder why your marketing effort is not as successful as expected? Data analytics could be your answer to turn sales around. Data analytics provides the only hope for fact-based and insightful-driven decisions can help companies manage their strategic, operating and financial performance. That's why it's no longer tenable to ignore data analytics. This book has been written with a beginner in mind.

Want a career as a software engineer? Don’t want to spend years or the money going to school? Have to write code for your current job?The lessons in this book are all things author Tommy Chheng learned are vital to developers during his career. This book will teach you what tools you will need, how to ask the right questions, how to solve a programming problem, the important comptuer science topics, how to get hired, and more.