Marketing Alchemy

Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can’t be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.

What if you could turn your email list into a goldmine-one that generates sales on autopilot, builds unshakable customer loyalty, and keeps your audience eagerly awaiting your next message? Email marketing isn't dead-it's more powerful than ever. But most businesses are doing it all wrong. Sending bland, forgettable emails. Ignoring the psychology behind why people open, read, and click. Missing out on automation that could be driving sales 24/7.

The HOTLY ANTICIPATED adult debut novel by the beloved, #1 NEW YORK TIMES BESTSELLING author of the Caraval and Once Upon a Broken Heart series. This audiobook is read by Tony Award–winning actress Sutton Foster “Foster’s evocative and consistent tone throws the reader a lifeline amid a...

From the time she was young, Suleika Jaouad has kept a journal. She’s used it to mark life's biggest occasions and to weather its most ferocious storms. Journaling has buoyed her through illness, heartbreak, and the deepest uncertainty. And she is not alone: for so many people, keeping a journal is an essential tool for navigating both the personal peaks and valleys and the collective challenges of modern life. More than ever, we need a space for puzzling through.

In this illuminating guide, Barbara Hand Clow shows how the nine dimensions of consciousness are now being verified by contemporary science.

In Alchemy: A Channeled Text, The Guides offer us a way to engage the transformational process of moving beyond a limited interpretation of the self and into a place of true manifestation. As humanity stands at a crossroads, the voices of The Guides offer insight and a path forward. Paul Selig, the author of Beyond the Known: Realization, is one of the foremost spiritual channels in the world. Alchemy is composed of the pure, unedited words of The Guides as they have been channeled through Paul.

George Soros, called "a superstar among money managers" by The New York Times, shares the investment strategies he uses to read the mind of the market.

Master the art of connecting with your audience in the digital realm. Unveil the secrets to creating captivating content that resonates with your readers and drives engagement Embrace the power of digital marketing and watch your influence soar.

Offering straightforward and highly effective techniques to those seeking personal healing, this manual provides ways in which the power of people's voices can improve and enhance their lives. Identifying sound as the center of creation and an individual’s unique signature note - the song of the soul - that unifies the mind, body, and spirit, this important tome urges listeners to rediscover this inner sound and move onto the path of healing and the hope of creative fulfillment.

Alchemists sought to transform lead into gold. In the same way, says Tara Bennett-Goleman, we all have the natural ability to turn our moments of confusion and emotional pain into insightful clarity. Emotional Alchemy maps the mind and shows how, according to recent advances in cognitive therapy...

James Hillman was a past master of alchemical psychology. This field uses metaphors derived from ancient alchemy to elucidate deep structures in the creative imagination. Creative processes are not random. By studying alchemical psychology we come to understand ourselves and other humans in surprising ways that frequently diverge sharply from the habitual understandings we have unconsciously absorbed from the cultures in which we were raised.

Something is wrong with our banking system. We all sense that, but Mervyn King knows it firsthand; his 10 years at the helm of the Bank of England, including at the height of the financial crisis, revealed profound truths about the mechanisms of our capitalist society. In The End of Alchemy, he offers us an essential work about the history and future of money and banking, the keys to modern finance.

The Path of Alchemy introduces the history and basic laws of this ancient practice, and explains how it ties into Qabala, tarot, astrology, and the four elements. Safe, modern techniques - based on spagyrics (plant alchemy) - for producing distillations, stones, tinctures, and elixirs are given, along with their uses in physical healing, spiritual growth, psychic experiments, initiation, consecration, spellwork, and more. Each chapter includes meditations, projects, and suggested reading as aids to "inner transformation," an equally important aspect of alchemy.

Best-selling author Pedram Shojai, “The Urban Monk”, presents a comprehensive guide on how Taoist alchemical practices can help you release stress, harness life force energy, and awaken your true self.

Drawing on ancient Egyptian and Greek cosmogonies and essential Hermetic texts, such as the Corpus Hermeticum, the Emerald Tablet (Tabula Smaragdina), and the Nag Hammadi codices, Marlene Seven Bremner offers a detailed understanding of Hermetic philosophy and the art of alchemy as a foundation for a psycho-spiritual creative practice. Offering examples from traditional alchemical art and her own intricate esoteric paintings, Bremner examines the foundational principles of Hermeticism and alchemy.

This anthology brings together Hermes’s most profound writings, translated and adapted for today’s listeners, exploring the universe, mind, and soul. Perfect for students of philosophy, spiritual seekers, or anyone curious about ancient wisdom.

It's completely understandable if you're in the dark about alchemy. It has been practiced around the world and linked to various religious rites, scientific experiments, and, of course, magic - a series of beliefs and disciplines that defy categorization and definition. The Complete Idiot's Guide to Alchemy demystifies this ancient art with an easy-to-comprehend overview of its history, philosophies, and practices.

In The Alchemy of Us, scientist and science writer Ainissa Ramirez examines eight inventions - clocks, steel rails, copper communication cables, photographic film, light bulbs, hard disks, scientific labware, and silicon chips - and reveals how they shaped the human experience. Ramirez tells the stories of the woman who sold time, the inventor who inspired Edison, and the hotheaded undertaker whose invention pointed the way to the computer.

This audiobook is read by the author and contains original music and eight bespoke meditations. A revolutionary new tool for spiritual growth and evolution from one of today’s most dynamic spiritual leaders. Shaman Durek is a 6th generation shaman who has devoted his life to bringing a message...

In this initiatory guide to the hermetic art of alchemy, artist Marlene Seven Bremner reveals how the alchemical opus, the Great Work, offers a practical means for liberating the authentic creator within and attaining gnosis, or true self-knowledge. Exploring the connections between Surrealism and alchemy, as well as the rich and complicated symbolism of alchemical art, Bremner elucidates how both Surrealism and alchemy seek to unfetter the imagination and dissolve the boundaries between dream and reality, thus reconciling the conscious and unconscious minds.