New Business

Baseline Selling: How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball will dramatically change the way we approach the sales process, replacing the gratuitous complexity advocated by today's sales "experts" with an elegant and very effective simplicity. Studies have shown that the selling techniques of the last two decades have had very little impact on most of the sales population. Why?

A recent Gallup poll in the US found that 70% of those in work didn't enjoy their job. In his latest book, John C. Parkin brings the power of saying 'F**k It' to the subject of doing what we love. In this highly entertaining and motivational audiobook, John sets out to prove that when we do what...

The ultimate guide to naming your product or business has been updated throughout, with twice as many resources as before, new stories (of both hits and flops), and an entirely new chapter on the power of names in the workplace.

If you’re new to board game design, this audiobook will show you what to do to avoid the same costly and time-consuming mistakes that this experienced game designer made when he was first starting out. Not only that, but he has also reached out to his following of over 1,300 game designers to learn what miscues they made and what mistakes they commonly see other new game designers make.

With more than a million copies in print, Robert Allen's Nothing Down for the '90s has probably helped more people achieve success in real estate than any book in history. Countless numbers of his readers are now financially independent and many actual millionaires attribute their wealth to his...

Market volatility. Sustainability demands. Hybrid working. Opportunities and hazards of fast-changing technology and regulations. Companies and nonprofits face more daunting challenges than ever. How can we collaborate in our organizations—and with outside partners—to solve problems, innovate, and succeed? This indispensable new book lays out a pragmatic action plan blending rich stories, new empirical research, and loads of practical advice to help companies thrive by collaborating more effectively.

A hilarious insider's glimpse behind the scenes of DLJ, one of the hottest investment banks on Wall Street. Newly graduated business students John Rolfe and Peter Troob thought life at a major investment banking firm would be a dream come true. But they discovered Wall Street employees to be...

Eat more fish, the doctors say. But is the salmon you are consuming really healthy? In the early 1970s, a group of scientists researched how to make more food for the growing population of the world. They looked to the sea. They sampled genes from salmon in 41 Norwegian and Swedish rivers and...

You’re already working hard, but there’s too much to do, never enough time, and sometimes you’re not even sure where to begin when it comes to getting in front of the right prospects. You want to sell smarter to today’s buyers, who value empathy, relevance, and intimacy over sales pitches, sales hype, and sales nonsense.

The brilliant creator of NPR's Planet Money podcast and award-winning New Yorker staff writer explains our current economy: laying out its internal logic and revealing the transformative hope it offers for millions of people to thrive as they never have before. Contrary to what you may have...

Are you curious about artificial intelligence but unsure how to turn that curiosity into cash? AI Novice to AI Entrepreneur is your ultimate guide to launching and scaling a profitable AI-powered business—no tech degree required. Packed with step-by-step frameworks, real-world examples, and mindset mastery tips, this guide transforms AI overwhelm into entrepreneurial clarity. You’ll learn how to think like a strategist, act like a CEO, and earn like a digital mogul.

This new offering from management expert Gary S. Topchik, coauthor of The First-Time Manager, Fifth Edition, covers the basics of team building, giving novice managers all the activities and information they need to achieve team-building success. From making the transition from team member to team leader, to holding team members accountable, to managing challenging situations and resolving conflict, The First-Time Manager's Guide to Team Building tells listeners how their own management style can influence how successful their teams become.

Are you ready to turn artificial intelligence into your personal income engine? Whether you're a complete beginner or a seasoned entrepreneur, Monetize AI Now delivers the exact blueprint to generate consistent, scalable income using AI tools, platforms, and strategies that work right now.

From the time he was a boy in Georgia, LC Duncan, patriarch and leader of the Duncan clan, has battled racism. Even now that he and his family are truly successful, the racism can still be in-your-face. Maybe it's the political climate or perhaps it's just bad timing, but LC and the rest of the Duncans are being challenged by the ultimate power-hungry racist, Sheriff KD Shrugs.

Entrepreneur and journalist Shane Snow (Wired, Fast Company, The New Yorker, and cofounder of Contently) analyzes the lives of people and companies that do incredible things in implausibly short time. How do some startups go from zero to billions in mere months? How did Alexander the Great...

Do you want to speak English fluently in various situations? Listen to "English in Situations. 1-3 - New Edition". These practical audio courses at intermediate level master the conversational skills required to communicate freely in everyday situations. Each lesson presents a new subject of typical conversations and teaches how to form sentences independently.

Publicamos el best-seller internacional "Reinventar las organizaciones", que presenta el próximo estadio en el progreso de las organizaciones humanas. Uno de los libros de management más aclamados e importantes de los últimos años. Es como ver el futuro. Reinventar las organizaciones es un libro distinto, que rompe con el enfoque tradicional de los libros de management.

Foodies the world over have awakened to the mouthwatering potential of the food truck, inspiring national food truck competitions and even a show on the Food Network. The relatively low cost of entry, combined with free and low-cost ways to market them through social media, make the food truck business an ideal entry point for budding entrepreneurs. The Food Truck Handbook offers step-by-step advice on achieving your mobile food mogul dreams.

I didn’t grow up with privilege. I came to the U.S. alone at 19, grieving the loss of both parents, with no money, no network, and no clear path forward. What I had was a relentless will to figure things out, from a one-room massage studio to a multi-location spa business with a growing franchise. This book isn’t about overnight success or vague motivation. It’s about process. I walk you through exactly how I built something real from nothing, step by step.

"A twenty-first-century form of ancient wisdom . . . Mitchell's flights, his paradoxes, his wonderful riffs are brilliant and liberating." -Pico Iyer The most widely translated book in world literature after the Bible, Lao-tzu's Tao Te Ching, or Book of the Way, is the classic manual on the art...