New Business

Backed by real-life case studies, expert insights, and interactive exercises, this audiobook helps you turn complex legal and operational challenges into manageable tasks. You’ll develop a solid business strategy, navigate risks, and create a sustainable path to success. With clear explanations and practical examples, you’ll gain the confidence to tackle everything from tax considerations to long-term planning.

Unlock the door to financial freedom and turn your property into a thriving Airbnb in just 30 days—even if the market feels overcrowded! Imagine earning passive income while creating memorable guest experiences. With this guide, you’ll move forward with confidence—from understanding regulations to mastering pricing—and turn your property into steady income. What if starting your Airbnb was easier than you thought?

The acclaimed Columbia University sociologist and author of Gang Leader for a Day returns to the streets to connect the dots of New York’s divergent economic worlds and crack the code of the city’s underground economy. Based on Venkatesh’s interviews with prostitutes and socialites...

From a course they created for professionals, Mark Waldman and Chris Manning adapted their lectures and present simple brain exercises, based on the latest neuroscience research, to guide listeners on what makes us happy, wealthy, and wise. The promise of their original class - and now of this book - is to help people create more "wealth" in their lives, defined as the combination of money, happiness, and success. The book presents both the scientific background and sets of NeuroWisdom exercises that will help everyone transform their environment.

Désirez-vous trouver le meilleur nom pour votre entreprise aux États-Unis? Si vous êtes un entrepreneur américain ou étranger, ce guide pratique est pour vous!

Winning New Business is for anyone who needs to know the skills of winning new customers but lacks the training - or the courage - to sell effectively. Richard Denny, one of the world's most renowned sales gurus, takes the fear out of selling and shows you just what to do and how to do it. In true Denny style, Winning New Business motivates and inspires from the first page to the last, giving you the ability and confidence to succeed.

Eat more fish, the doctors say. But is the salmon you are consuming really healthy? In the early 1970s, a group of scientists researched how to make more food for the growing population of the world. They looked to the sea. They sampled genes from salmon in 41 Norwegian and Swedish rivers and...

Companies looking to expand used to think about entering international markets, but today you're global from the moment you create a website. Nataly Kelly, Chief Growth Officer at Rebrandly (a global tech company with customers in more than 100 countries) and former VP International Ops and Strategy at HubSpot, says now the goal should be market intensification—building on the presence you already have. Kelly's MARACA model enables companies to distill the mass amounts of data available to determine if, how, and where they should expand by looking at three key areas of measurement.

The mainstream forecasts fall into three camps. One considers today as the "new normal," where ordering a ride or food on a smartphone or trading in bitcoins is as good as it's going to get. Another foresees a dystopian era of widespread, digitally driven job—and business—destruction. A third believes that the only technological revolution that matters will be found with renewable energy and electric cars. But according to Mills, a convergence of technologies will instead drive an economic boom over the coming decade, one that historians will characterize as the "Roaring 2020s."

A colorful and revealing portrait of the rise of India’s new billionaire class in a radically unequal society India is the world’s largest democracy, with more than one billion people and an economy expanding faster than China’s. But the rewards of this growth have been far from evenly...

The business marketing genius at the forefront of today's entertainment marketing revolution helps corporate America get hip to today's new consumer - the tan generation. When Fortune 500 companies need to reenergize or reinvent a lagging brand, they call Steve Stoute. In addition to marrying cultural icons with blue-chip marketers, Stoute has helped identify and activate a new generation of consumers. He traces how the "tanning" phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same "mental complexion".

Building a Successful Social Venture integrates leaning from the experience of hundreds of social enterprises that have participated in GSBI accelerator programs to formalize knowledge about what works. It provides rich case studies from social ventures to illustrate practice-based theories that combine the acumen of Silicon Valley executives with the intimate on-the-ground insights of social entrepreneurs working globally to eradicate poverty.

More and more makers, designers, writers, and artists are in demand as we enter the Age of Creatives. By understanding the new strategies and mindset required to succeed, you can manage other creatives successfully. For creators, getting that promotion to management is exciting but can also be...

In our fast-paced society of today's world, many people rely on coffee to keep them energized. And what better way to help than to bring the coffee to them?! So why wait? Get started today on your dream business!

No single factor - not sales, marketing, finance, strategy, or operations - has more influence over the ultimate success of an organization than its culture. In the game-changing first edition of Culture by Design, David Friedman cut through the fog and provided a simple, clear, and practical road map that thousands of organizations have now used to build high-performing cultures. In this new updated edition, you'll learn how to take the strategies he originally taught and adapt them to meet the unique challenges presented by today's remote work environment.

The New Restaurant Manager is for new managers who want to avoid the mistakes that most beginning managers make. This refreshing how-to guide is written in a practical, down-to-earth style, like having coffee with your mentor.

Innovation used to be seen as a game best left to entrepreneurs, but now a new breed of corporate managers is flipping this logic on its head. These Corporate Explorers have the insight, resilience, and discipline to overcome the obstacles and build new ventures from inside even the largest organizations. Corporate Explorer is a guidebook to the practices that enable these managers to go from idea into action. This actionable and proven framework explains how managers can become successful corporate innovators.

Published in more than two dozen countries, How to Change the World has become a bible for the field of social entrepreneurship. It tells the stories of people building innovative and pattern-changing solutions to social and economic problems.

This book will shift your mindset from entrepreneur to EXITpreneur. After all, the majority of all the money you’ll ever make from your business comes on the day you sell—so it’s important to get the exit right. In The EXITpreneur’s Playbook, Joe Valley shares his experience in all facets of exiting an online business through direct experiences and real-life examples, with clear math and logic.

The New Frugality amounts to a paradigm shift in the way we spend and save. The good news is that a frugal lifestyle is one of less waste, lower environmental impact, greater peace of mind, and, over the long run, deeper satisfaction.