New Market

‘Anarchically silly fun!' – Guardian Sidesplitting middle grade comedy, with serious heart (and one very funny llama). Illustrated by Allen Fatimaharan, the official illustrator for World Book Day 2022. Yasmin is starting secondary school soon – and her talking toy best friend Levi is well...

Think how commonplace it is now for people to ask Siri for the weather forecast, deploy Roomba to clean their homes, or summon Alexa to turn on the lights. The "smart home" market will reach well over $100 billion in the next five years on the promise of products that are truly integrated with our cooking, cleaning, entertainment, security, and hygiene habits. But the reality is, these first-generation "smart" products aren't very smart - yet. We're clearly seeing only the tip of the iceberg in terms of capability and how such products can enhance our lives.

Elevate your online marketing expertise with The Ultimate Guide to Online Marketing Mastery. This comprehensive course book is a roadmap to success in the dynamic world of digital marketing. From mastering SEO to leveraging social media, email marketing, and more, this guide offers a strategic approach to building a powerful online presence. Whether you're a budding entrepreneur or an established business owner, you'll find invaluable insights and practical strategies to propel your brand forward.

Do you want your business or brand on social media to thrive but find yourself struggling to get a sale, engagement, or even an endorsement? Are you sick of watching other businesses successfully grow their online presence, but you are unable to even get a follow? Have you tried applying the so-called “tricks” of the trade, but nothing seems to get you the kind of results that you desire?

From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the "persuasion industry" to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it.

Thrift Store Success is a step-by-step resource for aspiring thrift store owners who want to enter the resale industry with confidence and clarity. This audiobook addresses the everyday struggles faced by new entrepreneurs in the thrift space.

A BMW in a Costco parking lot? A working-class family with a 50-inch plasma TV? What’s going on in the mind of the new consumer? TREASURE HUNT takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them...

It’s a new era of business and consumerism - and you play a role in defining it.

Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.

Jenny’s Magical Market Adventure is a beautiful story that celebrates healthy eating, family bonding, and the wonder of discovering new things. Perfect for young listeners ages 4-8, this heartwarming story encourages children to explore their communities, try new foods, and appreciate the joy of simple adventures with loved ones.

Sidesplitting middle grade comedy, with serious heart (and one very funny llama). Illustrated by Allen Fatimaharan, the official illustrator for World Book Day 2022. ‘A laugh-out-loud funny and a wonderful story about finding your voice. I loved it!’ David Walliams Shortlisted for the...

Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.

Starting a car rental business can be a highly profitable venture if done right, but it comes with its own set of challenges that can feel daunting for newcomers and seasoned entrepreneurs alike. From understanding market demand to managing logistics and navigating complex legal and insurance frameworks, the path to running a successful car rental business often seems littered with potential obstacles. 'How to Start a Car Rental Business and Thrive in a Competitive Market' is your comprehensive guide to overcoming these challenges and turning your vision into a thriving enterprise.

In an age where convenience is king, liquor delivery services are booming. If you're looking to enter this lucrative market but feel overwhelmed by the complexities of starting your own business, this book is for you. 'Launching Success in Liquor Delivery' breaks down the process of creating a successful liquor delivery business into manageable steps, providing you with expert guidance and actionable solutions.

It’s been said that the only functions of business are marketing and innovation, and the two definitely need each other. Without marketing, the best ideas might go nowhere. But marketing extends beyond the business world, too. A new crop of media has begun to take over the minds and attention of consumers in the marketplace. Any marketer with the goal of capturing attention of consumers and achieving the vision set forth should be aware and understand how these mediums can be used and what makes the most sense for their particular organization.

Hugh Hewitt, “the nearly professorial power-baron of conservative media” (Bloomberg News), shares his handbook for how a united GOP government can solve problems and guarantee political success in “an agenda that departs—sometimes radically—from the typical Republican orthodoxy of the...

W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their path-breaking "blue ocean strategy", a model for creating uncontested markets that unlock new demand and new opportunities for growth. This audiobook brings together three of their classic blue ocean strategy articles, all first published in Harvard Business Review. This collection is the ideal start, or refresher, for creating more blue oceans.

In March 2006, the world’s richest men sipped champagne in an opulent New York hotel. They were preparing to compete in a poker tournament with ­million-dollar stakes. At the card table that night was Peter Muller, who managed a fabulously successful hedge fund called PDT. With him was Ken...

Have you ever walked through a flea market and marveled at the idea of turning those unique finds into profit? Wondering how you can transform a passion for thrifting into a lucrative business? 'Turning Trash into Treasure' is the ultimate guide to starting a flea market flipping business. Whether you're a seasoned bargain hunter or a complete beginner, this book will navigate you through the intricacies of the flipping world. In this comprehensive guide, you will learn how to identify hidden gems, negotiate the best deals, and understand market trends to ensure maximum profitability.

When the market doesn't seem to be growing, you need this guide "for mature companies looking to rejuvenate themselves" in order to keep your business competitive (Publishers Weekly). Though most companies claim to be growth oriented, surprisingly few actually achieve double-digit growth-and...

Have you been looking for a way to start a successful online business? Do you dream of leaving your nine-to-five job so you can be your own boss? Would you like to have a position that can give you the financial freedom you've dreamed of? If you answered yes to any of these questions, the Fulfillment by Amazon (FBA) program may be what you're looking for. In this book, you'll find out all the basic questions you have about using this unique program.