Personal Selling

The marketing technology may have changed but human hopes and desires do not! All the latest high-tech web design gadgets won't help make you any money unless you learn to use words and sales strategies that have been proven to get attention, generate interest and desire, and motivate people to take buying action now. It doesn't matter how pretty and professional looking your ad, sales letter, or website is, the only way you're going to make money is by using words that communicate clearly the benefits of your offer and the reasons why your prospect should buy from you.

Drawing from his extensive experience in the field, Kunz showcases his own journey from a double major in Marketing and Fine Arts to a renowned sales engineer. His infectious personality and passion for technology have propelled him to build a network of individuals who have risen to executive positions, managing teams of over 150 people worldwide. With his guidance, you, too, can achieve remarkable success!

In Short Selling Master, David Capablanca reveals his groundbreaking approach to achieving financial freedom through ethical short selling—a strategy that culminated in a verified 90%-win rate and seven-figure profits in just four years. At a time when Americans are struggling with crushing...

In this entrepreneurial age, it's very tempting to leave your job to start your own business. Before you do, learn all you can from the best. World renowned best-selling author and business consultant Brian Tracy tells you about one of today's most needed skill sets, entrepreneurship, covering these important topics: myths of entrepreneurship, the best business choice for you, financing the business, shifting from employee mindset to entrepreneurial mindset, creating a realistic business plan, hiring the best and managing for success, and fueling your business growth.

Working in sales, you have the opportunity to make more money and drink more coffee than you ever thought possible! You also get these bonus benefits: customers who lie to your face, quotas that change as soon as you hit them, management that puts soul-crushing demands on you to produce...and so much pressure you're likely to experience PSSD (Post Sales Stress Disorder).

Too Nice for Sales is a compilation of moments of my life and what those moments taught me about sales techniques. I currently run one of the most successful real estate teams in the country, and our team utilizes the sales approaches found in this audiobook; they are based on Biblical principles. More than 10 years ago, I had a crisis of faith, as I learned how to be a successful salesperson while wrestling with dishonest techniques to make a sale. This audiobook is a deep dive into what I learned during these struggles and core reason my business is a success today.

Apartment building investing is the only true way to achieve financial freedom with real estate. And the best part? You can get started today, even if you don’t have prior experience or your own cash. You just need to follow the Financial Freedom Blueprint. Financial Freedom with Real Estate Investing is your guide to the world of apartment building investing. By the end, you’ll have all the information you need to do your first apartment building investment within the next 3-12 months - placing you just a few deals away from permanent financial freedom.

Even if you are a beginner in the real estate business, this book guides you, step by step, to avoid losses due to lack of experience, and answers all the questions that those who enter the investment of real estate can have, giving the most profitable solutions. If you are already an expert in this field, this book can give you interesting insights, refine your techniques, and explain the latest investment strategies for real estate, to be ahead of the competitors and maximize profit.

How virtually anyone can be an effective public speaker and give powerful presentations. From nationally respected communications guru Dianna Booher, here is a complete program for business professionals who want to take their presentation skills and public speaking skills to a bold new level. Writing for sweaty-palmed beginners and seasoned execs alike, Booher delivers powerful, battle-tested strategies and tips guaranteed to transform fainthearted presenters into master communicators.

Charm is good business. It can increase your income, boost your status, and establish and maintain your reputation. Most businesspeople don't fully understand the concept of charm. It ought to be a reflex, a conditioned response, to "turn on the charm" when dealing with customers, clients, associates, and employees, but it isn't. Charm draws customers. Charm gets noticed. But charm is only partly innate. Much of it is learned.

The exact qualities that bring an individual to found a start-up company (their brilliance and expertise) are what prevent them from achieving the success they are looking for - this is the paradox that is entrepreneurship. What starts out as freedom and financial independence turns into grueling hours and added stress and bills. But successful five-time entrepreneur Curtis Morley is here to help. He shares that every entrepreneur is typically doing the same 15 things wrong or just not doing them at all - regardless of industry or business type.

Many followers of Napoleon Hill often miss the fact that he was not only a gifted writer and speaker, but also a man who made a living teaching other people how to sell. In 1913, Hill began working for the LaSalle Extension University in Chicago, giving him valuable insight into what he liked doing and what he did well: teaching people how to sell—products, services, and above all, themselves. This book will give you the tools you can use to effectively sell yourself and your ideas.

In the market for a home, but don't know where to start? Not to worry! From financing, mortgages, and credit scores, to closing the deal, best-selling real-estate authors Eric Tyson and Ray Brown walk you step by step through the entire home-buying process.

Make the Deal is a direct and accessible guide to striking a powerful M&A deal. Merging business, finance, and law, this insightful examination of M&A strategy is designed to help you understand M&A negotiations and the ways in which the final outcome affects your financial future. You'll gain insight into real-world negotiations and the delicate balancing act that occurs as each party attempts to maximize value and minimize risk, and learn the potential pitfalls that can occur.

Since 1998, Lenny Gray—author of Door-to-Door Millionaire and MORE Door-to-Door Millionaire—has sold millions in the pest control industry using the exact techniques shared in this ultimate guide. In this all-in-one edition, you’ll get Lenny’s complete Sales Flow process, revealing exactly what to say and do from the moment a prospect opens the door to walking away with a signed service agreement.

Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a high-level corporate negotiation, or a Facebook update.

Flipping a house is more than just buying, updating, and selling. To be successful, you have to be a bit fearless, highly organized, and, at times, creative. This new edition of Flipping Houses for Dummies gives you practical guidance on the risks and rewards of flipping properties; helps you determine whether you have the time, energy, cash, and other resources to be successful; and then conveys the expert knowledge you need to succeed in a very competitive market.

Prospect the Sandler Way shares 30 core principles for mastering stress-free lead development by phone and over the Internet, in accordance with the selling system developed by David H. Sandler. Includes updated strategies on 21st-century topics like conducting effective online pre-call research, and using LinkedIn to generate referrals.

Real estate investors have systems for almost everything—to make the phone ring, to find deals, and to fix, rent, and sell their properties. What they don't have is a system for their finances that ensures positive cash flow and profitability. This is why many investors end up scrambling to cover payroll, taxes, and even their own bills. In Profit First for Real Estate Investing, real estate finance expert, David Richter, reveals his simple cash flow system that not only makes "pay yourself first" possible; it makes it easy.

Many investors have been devastated by and are fleeing from real estate in the worst market in living history. Meanwhile, Kris Krohn and investors in his real estate investment companies are basking in record profits. Their secret? Strait Path real estate, which Kris created after analyzing and experiencing virtually every form of real estate investing. The proprietary system incorporates the strengths and eliminates the flaws of all other strategies.