Popular Science

Levitt and co-author Stephen J. Dubner show that economics is, at root, the study of incentives: how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they explore the hidden side of...well, everything. The inner working of a crack gang...the truth about real-estate agents...the secrets of the Klu Klux Klan. What unites all these stories is a belief that the modern world is even more intriguing than we think. All it takes is a new way of looking, and Freakonomics will redefine the way we view the modern world.

The stuff of conspiracy theories makes for great, entertaining stories in movies, books, and television. And there is no shortage of subjects: from who really killed JFK to the truth behind 9/11. And then, there are subjects from alien invasions to the Moon landing was simulated - theories that are truly out of this world, which according to some, is flat. Many of these crazy concepts have jumped off the pages or screens to become so pervasive in our culture that thousands - even millions - subscribe to them as reality.

How did a libertine who lacks even the most basic knowledge of the Christian faith win 81 percent of the white evangelical vote in 2016? And why have white evangelicals become a presidential reprobate's staunchest supporters? Jesus and John Wayne is a sweeping account of the last 75 years of white evangelicalism, showing how American evangelicals have worked for decades to replace the Jesus of the Gospels with an idol of rugged masculinity and Christian nationalism.

Over the next five years, millions of more Americans are expected to take Ozempic and other GLP-1 weight-loss drugs, which are rapidly being recognized as the miracle drugs of this century. If you’re not on them, you’ll probably know someone who is. What are the implications of the widespread use of these drugs, both on our bodies and our society? In this show, you’ll meet people across America who are either taking the jab or thinking about it, and the shocking intentional and unintentional results they are seeing.

In The 50th Law, hip hop and pop culture icon 50 Cent (aka Curtis Jackson) joins forces with Robert Greene, best-selling author of The 48 Laws of Power, to write a "bible" for success in life and work based on a single principle: fear nothing. With intimate stories from 50 Cent's life on the streets and in the boardroom as he rose to fame after the release of his album Get Rich or Die Tryin', as well as examples of others who have overcome adversity through understanding and practicing the 50th Law.

Laurel Canyon was the neighborhood perched above the clubs and record companies of Sunset Strip where Joni Mitchell, Jim Morrison, Graham Nash, Cass Elliot, Carole King, Don Henley, and Peter Tork, just to name a few, lived and collaborated to make an indelible mark on our music and our culture.

The culture of “safety” and its intolerance of opposing viewpoints has left many young people anxious and unprepared for adult life. Lukianoff and Haidt offer a comprehensive set of reforms that will strengthen young people and institutions, allowing us all to reap the benefits of diversity, including viewpoint diversity. This is a book for anyone who is confused by what’s happening on college campuses today, or has children, or is concerned about the growing inability of Americans to live and work and cooperate across party lines.

How can you cheat… at drinking wine? It turns out you can. And when you do, a whole world of power, ego and money will unravel. Corked is the scandalous saga in the glamorous, competitive and mysterious world of fine wines.

The culture wars are over and the idiots have won. This is a veteran journalist’s caustically funny, righteously angry lament about the glorification of ignorance in the United States. The three Great Premises of Idiot America: · Any theory is valid if it sells books, soaks up ratings, or otherwise moves units; anything can be true if someone says it loudly enough; "fact" is that which enough people believe. And "truth" is determined by how fervently they believe it.

Athena Aktipis of Arizona State University is a self-professed apocalypse enthusiast, and as the host of the podcast Zombified, she knows the undead inside and out. With Zombified: Real-World Lessons from Fictional Apocalypses, she’s compiled her research and insights into a fascinating Audible Original that will have you thinking deeper about all those shambling, brain-hungry corpses in pop culture—not to mention our everyday lives. Drawing on years of research on zombies and zombification, these six lessons offer a fun way to explore and understand the many forces that influence us.

Our brains do their best to help us out, but every so often they can be real assholes - having meltdowns, getting addicted to things, or shutting down completely at the worst possible moments. Your brain knows it's not good to do these things, but it can't help it sometimes - especially if it's obsessing about trauma it can't overcome. That's where this life-changing book comes in. With humor, patience, science, and lots of good-ole swearing, Dr. Faith explains what's going on in your skull, and talks you through the process of retraining your brain to respond appropriately....

New York Times bestselling author Amy Odell takes listeners inside the world of one of the most influential and polarizing celebrities of the modern era—complete with exclusive new stories about her childhood, acting career, romances, and her lifestyle brand Goop.

What happened to feminism in the twenty-first century? This question feels increasingly urgent after a period of cultural and legislative backlash, when widespread uncertainty about the movement’s power, focus, and currency threatens decades of progress. Sophie Gilbert identifies an inflection point in the late 1990s and early 2000s, when the energy of third-wave and “riot grrrl” feminism collapsed into a regressive period of hyper-objectification, sexualization, and infantilization.

All I Ever Wanted Was to Be Hot is a funny, provocative retrospective on the last thirty years of Western beauty standards. From the Pussycat Dolls to Victoria’s Secret, The Girls of the Playboy Mansion to Lara Bingle, the media of the 2000s was littered with high profile examples of hotness as the highest form of social currency. Is it any wonder a girl growing up in that era might believe “good looks” were as integral to womanhood as having a pulse?

In many ways, fashion has always been the constantly changing face of the times. However, never has it been subject to such a radical and permanent transformation as in the wake of the COVID-19 pandemic. The pandemic, a global crisis without recent precedent, didn’t just upend everyday life; it also changed how we think about, think in terms of, and think about in terms of fashion. This book explores how the pandemic has transformed the fashion industry and the wider cultural norms around clothing, style and consumption.

The Third Wave makes startling sense of the violent changes now battering our world. Its sweeping synthesis casts fresh light on our new forms of marriage and family, on today's dramatic changes in business and economics. It explains the role of cults, the new definitions of work, play, love, and success. It points toward new forms of 21st-century democracy.

Exploring the sometimes hilarious, sometimes devastating impact of crowd behavior and trading trickery on the financial markets, this book brilliantly combines two all-time investment classics. Extraordinary Popular Delusions and Confusión de Confusiones take us from Tulipmania in 1634-when tulips actually traded at a higher price than gold - to the South Sea "bubble" of 1720, and beyond. Securities analyst and author Martin Fridson guides you on a quirky, entertaining, and intriguing journey back through time.

Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don’t want us to know.

More than half of American adults and more than 75 percent of young Americans believe in intelligent extraterrestrial life. This level of belief rivals that of belief in God. American Cosmic examines the mechanisms at work behind the thriving belief system in extraterrestrial life, a system that is changing and even supplanting traditional religions.

One of the most admired nonfiction writers of our time retells the story of one truly fabulous year in the life of his native country - a fascinating and gripping narrative featuring such outsized American heroes as Charles Lindbergh, Babe Ruth, and yes Herbert Hoover, and a gallery of criminals (Al Capone), eccentrics (Shipwreck Kelly), and close-mouthed politicians (Calvin Coolidge). It was the year Americans attempted and accomplished outsized things and came of age in a big, brawling manner. What a country. What a summer. And what a writer to bring it all so vividly alive.