Popular Science

What exactly made the earth round? How do boomerangs turn around mid-air? And why do cats always land on their feet? “A basic scientific concept receives long overdue attention” (Kirkus Reviews) in this “fascinating” (Wall Street Journal) new book from the masterful author of The Age of...

This small volume completes the translation of Karel Erben’s A Hundred Genuine Popular Slavonie Fairy Stories. The first volume, Segnius Irritant, maps out, so to say, the primitive folklore weather myth of which nearly the whole of the succeeding 92 stories are wholly or in part reproductions.

UAE - Culture Smart! will help you turn your visit - whether it's for business or pleasure - into a memorable and enriching experience. Its contents include: local customs and traditions; the impact of history, religion, and politics; the Emiratis at home, work, and play; eating and drinking, Emirati style; dos, don'ts, and taboos; business practices; communication, spoken and unspoken; and many practical tips for managing the unexpected.

Since Night of the Living Dead, zombies have been a frightening fixture on the pop-culture landscape, lumbering after hapless humans, slurping up brains and veins and whatever warm, fleshy matter they can clench in their rotting limbs. But what if they were real? What would happen if, tomorrow, corpses across the nation began springing up out of their graves and terrorizing the living? Employing hard science and solid police work - not to mention jaw-dropping (literally!) humor - Zombie CSU is the only guide available to staying alive and avoiding the undead.

The science we do, the movies we watch, and the culture we consume is the stuff of fiction that became fact, the future imagined in our past - the future we now inhabit. The Science of Science Fiction is the story of how science fiction shaped our world. No longer a subculture, science fiction has moved into the mainstream with the advent of the information age it helped realize. Explore how science fiction has driven science.

In 1950, publisher Fawcett Books founded its Gold Medal imprint, inaugurating the reign of lesbian pulp fiction. These were the books that small-town lesbians and prurient men bought by the millions - cheap, easy to find in drugstores, and immediately recognizable by their lurid covers: often a hard-looking brunette standing over a scantily clad blonde, or a man gazing in tormented lust at a lovely, unobtainable lesbian. For women leading straight lives, here was confirmation that they were not alone.

A collection of non-fiction essays about the counter-culture of the 1960s that dives deep into the issues that marked the era: female empowerment, increasing freedom around sexuality, vibrant subcultures, and the rise of psychedelic drugs. In this sprawling work, Wolfe profiles Playboy founder Hugh Hefner and compares him to Jay Gatsby, interviews one of the first women to get breast implants, and hangs out with freewheeling surfers (aka The Pump House Gang).

"Squid Game" révèle l'âme humaine. "Squid Game" a réussi à casser tous les codes ! Si le succès mondial de la série coréenne s'explique en partie par l'absence totale de limites, elle s'appuie aussi sur la variété et la richesse des profils psychologiques qui font le sel de son inhumanité... Comment expliquer les personnalités complexes et contradictoires des joueurs ? Quelles sont les capacités humaines à supporter autant de barbarie ? Comment s'installe le leadership en cas de crise ?

This book unravels the personal intrigues, hidden tensions, power plays, and cultural twists behind the media empire now known as Univision, and reveals how its programming —including telenovelas, soccer, news, and music—defined an identity and won over an audience that grew at the same pace as the network.

A popular question in philosophy is "How do I know I exist?" That seems really boring, though. How about, "How can I use logic to get over my ex?" If you really love wisdom, you love it in all situations - you don't need to be spoon fed unsolved problems in philosophy, because you're already analyzing the US Weekly you’re reading or your kinda significant other. Sarah Heuer and Chrissy Stockton are writers living in Minneapolis who are determined to do something more interesting with their philosophy degrees than talk about dead white guys.

Why are so many of the superhero myths tied up with loss, often violent, of parents or parental figures? What is the significance of the dual identity? What makes some superhuman figures “good” and others “evil”? Why are so many of the prime superheroes white and male? How has the superhero evolved over the course of the twentieth and early twenty-first centuries? All these topics, and more, are covered in this lively and original exploration of the reasons why the superhero—in comic books, films, and TV—is such a potent myth for our times and culture.

Learn about the man who wrote The Lord of the Rings in this Middle-earth treasury. Full of answers to common questions about Middle-earth and the fandom, this book about Tolkien celebrates Why We Love Middle-earth.

The surprising science of hearing and the remarkable technologies that can help us hear better Our sense of hearing makes it easy to connect with the world and the people around us. The human system for processing sound is a biological marvel, an intricate assembly of delicate membranes, bones...

The air conditioner is often hailed as one of the modern world's greatest inventions—yet nearly as often blamed for global disaster. It has changed everything from architecture to people's food habits; saved countless lives, and caused countless deaths. First appearing in 1902, when Willis Carrier, an engineer barely out of college, developed the "Apparatus for Treating Air," everyone assumed it would instantly change the world. But the story of air conditioning and its rise to ubiquity is far from simple.

Memes have been part of computer-assisted communication almost since the development of the first consumer browser (the "World Wide Web") in 1990. This book seeks to explain how memes influence societies and cultures beyond the confines of social networking services. It will begin by reviewing the fundamental definitions that frame discussions about memes in popular culture and academic research. There will be a connection between theoretical concepts about memes and the memetic content itself.

Every one of our thoughts, actions, moods and decisions is shaped by a whole array of factors, most of which we don't pay any attention to. From culture, time and language to genetics, technology and the microorganisms living inside us—even our own unconscious routines and habits—it's clear that we aren't always in the driving seat. The good news is that by better understanding the external and internal forces at work, we can minimise their impact on our lives.

Jian Wang was the founder and architect of Alibaba's cloud and has been the driving force behind its technology innovations. He was also the founder of the City Brain initiative to develop a new digital infrastructure for sustainable cities.

As the 1960s drew to a close, the United States was coming apart at the seams. From August 1969 to August 1970, the nation witnessed 9,000 protests and 84 acts of arson or bombings at schools across the country. It was the year of the My Lai massacre investigation, the Cambodia invasion, Woodstock, and the Moratorium to End the War. The American death toll in Vietnam was approaching 50,000, and the ascendant counterculture was challenging nearly every aspect of American society.

A “vivid, wide-ranging, and delightful guide” (bestselling author Tim Harford) for understanding how and why predictions go wrong, with practical tips to give you a better chance of getting them right How can you be 100 percent sure you will win a bet? Why did so many Pompeians stay put...

At more than 100 million user accounts created and over $10 billion made, it is not only the most-subscribed MMORPG in the world, but the highest-grossing video game of all time. Ten years after its launch, Blizzard Entertainment's World of Warcraft is less a game and more a world unto itself, and it's a world Daniel Lisi knows well. More time in his high school years was spent in Azeroth than in his hometown of Irvine, California—a home he happened to share with Blizzard itself.