Popular Science

Horror films promise an experience: fear. But how exactly do filmmakers pull this off? The truth is, there's more to it than just loud noises and creepy images. With the affection of a true horror fan and the critical analysis of a scientist, Nesseth explains how audiences engage horror with both their brains and bodies, and teases apart the elements that make horror films tick. Nightmare Fuel covers everything from jump scares to creature features, serial killers to the undead, and the fears that stick around to those that fade over time.

Taylor Swift and Beyoncé aren't just pop megastars. They are working women whose astounding accomplishments defy patriarchal norms. And while not all women can be Rihanna or Dolly Parton or Reese Witherspoon, their successes help us understand the central role of everyday women in today's economy. Swiftynomics assesses the complex economic lives of American women. Drawing insights from pathbreakers like Taylor Swift, Misty Heggeness digs into the data, revealing women's hidden contributions and aspirations—the unexamined value they create by following their own ambitions.

In an increasingly polarized society, and in the midst of seemingly endless culture wars, our civil discourse appears to be in shambles. What are we to do? If a lack of conversation is the primary culprit of the current state, then perhaps intentionally engaging in debate and discussion will lead us in the right direction. From race and police brutality, to concepts of beauty and the body, to sex and dating, Let's Agree to Disagree is an endeavor to revive cultural dialogues from hostility to civility.

Remember that time you screwed up simple math or forgot the name of your favorite song? What if someone told you that such embarrassing "brain farts" are actually secret weapons, proof of your superiority to computers and AI? In Scatterbrain, we learn that boredom awakens the muse, distractions spark creativity, and misjudging time creates valuable memories, among other benefits of our faulty minds. Throughout, award-winning neuroscientist Henning Beck's hilarious asides and brain-boosting advice make for a delightful account of the most cutting-edge neuroscience.

The landscape that the Brat Pack memorialized is rich with cultural themes and significance, and has influenced an entire generation who still believe that life always turns out like an '80s movie. You Couldn't Ignore Me If You Tried takes us back to that era, through Susannah Gora's interviews with key players such as Molly Ringwald, Anthony Michael Hall, Judd Nelson, Andrew McCarthy, and John Cusack, and mines all the material from the movies to the music to the way the films were made to show how they helped shape our visions for romance, friendship, society, and success.

Martin A. Lee traces the dramatic social history of marijuana, from its origins to its emergence in the 1960s as a defining force in a culture war that has never ceased. Lee describes how the illicit marijuana subculture overcame government opposition and morphed into a dynamic, multibillion-dollar industry. Colorful, illuminating, and at times irreverent, this is a fascinating listen for recreational users and patients, students and doctors, musicians and accountants, Baby Boomers and their kids, and anyone who has ever wondered about the secret life of this ubiquitous herb.

Millions of people go to enormous lengths to achieve fame. Fame is woven into our lives in ways that may have been unimaginable in years past. Mining decades of experience, writer, director, producer, and actress Justine Bateman writes a visceral, intimate look at the experience of Fame. Combining the internal reality-shift of the famous, theories on the public’s behavior at each stage of a famous person’s career, and the experiences of other famous performers, Bateman takes the listener inside and outside the emotions of Fame.

Все мы, так или иначе, находимся во власти обстоятельств. Желания не исполняются, мечты не сбываются, зато худшие ожидания, как назло, оправдываются. Неужели нельзя наоборот? Оказывается, можно.

Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.

Joan Morgan offers a provocative and powerful look into the life of the modern Black woman: a complex world in which feminists often have not-so-clandestine affairs with the most sexist of men, where women who treasure their independence frequently prefer men who pick up the tab, and where the deluge of babymothers and babyfathers reminds Black women who long for marriage that traditional nuclear families are a reality for less than 40 percent of the population.

Looking to connect with family and friends over shared memories? This audiobook is your perfect companion. Are you seeking a fun way to keep your mind active? Want to bond with your grandchildren over shared stories? Trivia for Seniors brings back the joy of favorite past moments while creating new ones with loved ones. Filled with over 500 multiple-choice questions from the 1950s to 1990s, this collection covers music, movies, historical events, and cultural milestones.

Discover the science behind the most popular sci-fi franchise of all time. Capturing the imagination and hearts of crowds worldwide, Star Wars is a fantastic feat of science fiction and fantasy. We marvel at the variety of creatures and technology and the mystery behind the force. But how much of the Star Wars world is rooted in reality? Could we see some of the extraordinary inventions materialize in our world?

Celebrating the persistence of Turtle Power Raise Some Shell critically and cleverly examines the origins, evolution, and impact of the Ninja Turtles phenomenon―from its beginning as a self-published black-and-white comic book in 1984, through its transformation into a worldwide transmedia phenomenon by the middle of the 1990s, and up to the sale of the property to Nickelodeon in 2009 and relaunch of the Turtles with new comics, cartoons, and a big-budget Hollywood film.

'But Hillary is a known Luciferian,' he tried. 'She's not a known Luciferian,' I said. 'Well, yes and no,' he said. In The Elephant in the Room, Jon Ronson, the New York Times best-selling author of The Psychopath Test, Them and So You've Been Publicly Shamed, travels to Cleveland at the height of summer to witness the Republican National Convention.

Don't pack anxiety in your suitcase! Listening to Tanzania - Culture Smart! before you go, will ease your travel, help you to make friends, and avoid confusion. Tanzania - Culture Smart! will help you to understand local manners, customs, and laws. Tanzania - Culture Smart! goes the extra mile to help you brush up on your cultural small talk and will make you confident in leaving your comfort zone far behind.

About 15 percent of all Americans are estimated to be Marijuana smokers, and 56 million have tried it at least once. These figures have been published so often that it's easy to get the impression that marijuana smoking is one of the more secure 60s legacies. The trouble is that the statistics one always hears about relate to those who try or use marijuana. And the fact that those figures are staggering only makes it seem all the more surprising that a dramatic number of people have stopped using the drug.

In their third and final screen teaming, Judy Garland and Gene Kelly starred together in the MGM musical Summer Stock. In C'mon, Get Happy, authors David Fantle and Tom Johnson present a comprehensive study of this 1950 motion picture. The production coincided at a critical point in the careers of Kelly and an emotionally spent Garland. Kelly, who starred in An American in Paris just one year later, was at the peak of his abilities.

Marvel Comics in the 1970s explores a forgotten chapter in the story of the rise of comics as an art form. Bridging Marvel's dizzying innovations and the birth of the underground comics scene in the 1960s and the rise of the prestige graphic novel and postmodern superheroics in the 1980s, Eliot Borenstein reveals a generation of comic book writers whose work at Marvel in the 1970s established their own authorial voice within the strictures of corporate comics.

Steadfast in fighting crime, but operating outside the police force - and sometimes even the law - is the private detective. Driven by his own moral code, he is a shadowy figure in a trench coat standing on a street corner, his face most likely obscured by a tilted fedora, a lit cigarette dangling from his hand. The hard-boiled detective is known by his dark past, private pain, and powers of deduction. He only asks questions - never answers them. In his stories he is both the main character and the narrator.

Could history repeat itself, with one giant entity taking control of American information? Most consider the Internet Age to be a moment of unprecedented freedom in communications and culture. But as Tim Wu shows, each major new medium, from telephone to cable, arrived on a similar wave of idealistic optimism only to become, eventually, the object of industrial consolidation profoundly affecting how Americans communicate.