Product Management Leadership

The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.

Scrum is the most successful framework for agile product development, and much has been written about how to follow the Scrum process, but the key to success is in the leadership skills of the product owner. Product Mastery explores the traits of the best product owners, offering an insight into the difference between good and great product ownership and explaining how the best product owners are driven to be successful.

A good product road map is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product road map, and demonstrates how to use the road map to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful.

This practical, easy-to-digest guide provides you with crucial tools to enable you to break into product management. Based on thousands of conversations with established product managers and aspiring product managers, this mythbusting resource arms you with valuable knowledge. We walk you through the lives of multiple kinds of product managers, set up your foundation for success, and break down the most popular questions that come up in the product management interview process.

The revolutionary “Red Book” that helped a generation work smarter, better, and faster—now expanded and updated with new stories, new ideas, and new methods to radically improve the way you and your company deliver results If you’ve ever been startled by how fast the world is changing...

The Guide to Product Management in Media introduces a multi-step product life-cycle framework for media organizations. It provides a practical set of strategic and tactical guidelines for implementing the product management function within a media organization. The lessons learned from this guide have helped media organizations around the globe implement the product management function and improve existing product development processes.

People often spend years on working on startup ideas that fail - and they could have known long before, had they asked the hard questions earlier. Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months. Parker shares advice on: what makes a good idea that makes money; recruiting and working with cofounders; asking customers what product they want (customer development); how to build a tech product even as a non-tech founder; and more.

Proactive Risk Management's unique approach provides a model of risk that is scalable to any size project or program and easily deployable into any product development or project management life cycle. It offers methods for identifying drivers (causes) of risks so you can manage root causes rather than the symptoms of risks. Providing you with an appropriate quantification of the key factors of a risk allows you to prioritize those risks without introducing errors that render the numbers meaningless.

Most organizations fail at transformation because they can't translate theory into practice. This book changes that. In today's rapidly evolving market, companies know they need to become product-led organizations—but the path from project-based thinking to a true Product Operating Model remains elusive. While leadership teams understand the "why" of transformation, they struggle with the "how."

Building Digital Products is designed for the new Product Manager who feels in way over their head, the experienced Product Manager looking to step up his or her game, and the expert Product Manager who understands that there is always more to learn. Building Digital Products maps the full development cycle from problem identification to selling your solution, to understanding the right data to track.

Agile project management has grown in popularity over the past several years. Change is occurring so fast that many organizations are unable to keep up with the demands of a changing global world. Your ability to quickly change and adapt to your environment will make or break, not only your career but could be the deciding factor as to whether your company survives in the coming years.

Job interview? There's no stress for you. Just excitement that you will crush your next job interview with confidence and ease! Because you have the audiobook. Hired by Walt Disney World, Meijer Super Centers, the US Military, the US Postal Service, four-star restaurants, and the owner of seven different businesses, author Brian Mahoney gives you real-world expert advice from real-world experience on getting hired...by crushing your job interview with confidence and ease.

Pivoting as a Way of Life: Stop Chasing Unicorns and Product-Market Fit by Joseph Hanna is a game-changing guide for entrepreneurs, product managers, and innovators who want to thrive in today's fast-paced business environment. This book challenges the conventional wisdom of product-market fit as a static, one-time milestone. It introduces a dynamic new framework—the Pivoting Life Operating Model (PLOM)—emphasizing continuous innovation and adaptability.

At the heart of what it means to be a product manager lies the ability to market your product. No matter if you are trying to get people inside of your company to provide you with the resources or funding that your product needs in order to get out the door or if it's customers that you are after, you've got to be able to paint a picture of your product that makes people want it.