Psychology Genius

How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.

In Me, Myself, and Us, Brian Little, Ph.D., one of the psychologists who helped re-shape the field, provides the first in-depth exploration of the new personality science and its provocative findings for general readers. The audiobook explores questions that are rooted in the origins of human consciousness but are as commonplace as yesterday's breakfast conversation. Are our first impressions of other people's personalities usually fallacious?

We have been spoon-fed the notion that creativity is the province of genius - of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not geniuses, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen Gannett shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.

From the former director of GCHQ, learn the methodology used by the British intelligence agencies to reach judgements, establish the right level of confidence and act decisively. Intelligence officers discern the truth. They gather information - often contradictory or incomplete - and, with it, they build the most accurate possible image of the world. With the stakes at their absolute highest, they must then decide what to do.

Our brains are noisy; certain regions are always grinding away at involuntary activities like daydreaming, worrying about the future, and self-chatter, taking up to forty-seven percent of our waking time. This is mindwandering—and while it can tug your attention away from the present, cognitive neuroscientist Moshe Bar is here to tell you about the method behind this apparent madness. Mindwandering is the first popular book to explore this multi-faceted phenomenon of your wandering mind and introduces you to the new, exciting research behind it.

It is one of the enduring enigmas of the human experience: many of our most iconic, creative endeavors - from Nobel Prize-winning discoveries to entrepreneurial inventions and works in the arts - are not achievements but conversions, corrections after failed attempts. The gift of failure is a riddle. Like the number zero, it will always be both a void and the start of infinite possibility. The Rise - a soulful celebration of the determination and courage of the human spirit - makes the case that many of our greatest triumphs come from understanding the importance of this mystery.

Have you ever wondered how off-key you are while singing in the shower? Or if your Bob Dylan albums really sound better on vinyl? Or why certain songs make you cry? Now, scientist and musician John Powell invites you on an entertaining journey through the world of music. Discover what distinguishes music from plain old noise, how scales help you memorize songs, what the humble recorder teaches you about timbre (assuming your suffering listeners don’t break it first), and more.

Why couldn't Michael Jordan, master athlete that he was, hit a baseball? Why can't modern robotics come close to replicating the dexterity of a five-year-old? Why do good quarterbacks always seem to know where their receivers are?In this deeply researched book, sports and business reporter Zach Schonbrun explores what actually drives human movement and its spectacular potential. The groundbreaking work of two neuroscientists in Major League Baseball is only the beginning.

Making art—giving form to the images that arise in our mind's eye, our dreams, and our everyday lives—is a form of spiritual practice through which knowledge of ourselves can ripen into wisdom. This book offers encouragement for everyone to explore art making in this spirit of self-discovery—plus practical instructions on material, methods, and activities.

Can a well-programmed machine do anything a human can - only better? Complex algorithms are buying our groceries, picking our partners, and driving our investments. They can navigate more data than a doctor or lawyer and act with greater precision. For many years we've taken solace in the notion that they can't create. But now that algorithms can learn and adapt, does the future of creativity belong to machines too?

The Lobotomist explores one of the darkest chapters of American medicine: the desperate attempt to treat the hundreds of thousands of psychiatric patients in need of help during the middle decades of the 20th century. Into this crisis stepped Walter Freeman, MD, who saw a solution in lobotomy, a brain operation intended to reduce the severity of psychotic symptoms. Drawing on Freeman's documents and interviews with Freeman's family, Jack El-Hai takes a penetrating look at the life and work of this complex scientific genius.

This provocative book reveals why sitting in front of a light box can increase your creativity more than listening to a Bach concerto as example. The author Shelley H. Carson, a Harvard psychologist, explains that creativity isn't something only scientists, investors, artists, writers, and musicians enjoy; in fact, all of us use our creative brains every day at home and at work. Each of us has the ability to increase our mental functioning and creativity by learning to move flexibly among several brain states.

One hundred and ten years ago, Maria Montessori, the first female physician in Italy, devised a very different method of educating children, based on her observations of how they naturally learn. In Montessori, Angeline Stoll Lillard shows that science has finally caught up with Maria Montessori. Lillard presents the research behind nine insights that are foundations of Montessori education, describing how each of these insights is applied in the Montessori classroom.

Music can move us to the heights or depths of emotion. It can persuade us to buy something, or remind us of our first date. It can lift us out of depression when nothing else can. It can get us dancing to its beat. But the power of music goes much, much further. Indeed, music occupies more areas of our brain than language does - humans are a musical species.

Have you ever wanted to understand why you're the rarest of the 16 personalities out of the Myers-Briggs? While implementing the inner strength to your full potential? The INFJ (Logical Empath) takes you on an in-depth journey towards understanding why you are the way you are in just one or two short sittings. At points, I encourage you to listen and allow your mind to sip and ponder on how the descriptions within apply to you uniquely. I guarantee that you'll have psychological fun!

This overview discusses how important imagination is and the major effect it has on our lives, including the role it plays in hallucinations, moods, and creativity.

From the first tickle of curiosity to an unexpected shift in how we perceive the world, there isn’t a person who hasn’t experienced wonder, and yet the why and how of this profoundly beneficial emotion is only just beginning to be scientifically examined. This inspiring book from thought leader Monica Parker explores the power of wonder to transform the way we learn, develop new ideas, drive social change, and ultimately become better humans.

The Desire Factor proves that desire is the force behind every act of creation. It is the mechanism through which everything in this boundless spiritual universe is made manifest into physical, tangible form. Every aspect of our human experience - from the emergence of our most heartfelt aspirations to the fulfillment of our most basic physical and biological needs - is driven by the engine of desire.

What sparks the flash of brilliance? How does groundbreaking innovation happen? Answering in his infectious, culturally omnivorous style, using his fluency in fields from neurobiology to popular culture, Johnson provides the complete, exciting, and encouraging story of how we generate the ideas that push our careers, our lives, our society, and our culture forward.

Discover the empowering approach to cleaning and organizing with ADHD—without hating yourself in the process. Do you feel constant guilt, shame, and frustration because no matter how hard you try, your home never stays organized? Have your attempts at following ‘traditional’ cleaning advice failed, making you believe it’s impossible because of ADHD? Have you ever felt like a failure because you can't maintain a tidy space despite your best efforts?