Research Writing

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.

Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.

When award-winning journalist Nick Davies decided to break Fleet Street's unwritten rule by investigating his own colleagues, he found that the business of reporting the truth had been slowly subverted by the mass production of ignorance.

People everywhere feel ever more alienated from - and mistrustful of - news and those who make it. We no longer seem to know who or what to believe. We are living through a crisis of 'information chaos'. News: And How to Use It is a glossary for this bewildering age. From AI to bots, from climate crisis to fake news, from clickbait to trolls (and more), here is the definitive user's guide for how to stay informed, tell truth from fiction and hold those in power accountable in the modern age.

Join the 80,000+ writers who have taken the 90-day journey! The 90-Day Memoir is a day-by-day guide through the process of outlining and writing the first draft of your memoir. Bestselling author and founder of L.A. Writers' Lab, Alan Watt, teaches the process of marrying the wildness of your imagination to the rigor of structure to tell the story of your life. The 90-Day Memoir was workshopped at L.A. Writers' Lab for over a decade. Many of Watt's students have gone on to become professional writers, bestselling authors, and win major literary awards.

You’ve written your first book and you are ready to self-publish it; congratulations! Now, what steps do you need to take to self-publish? What are the best strategies? How do you ensure retailers and libraries will carry your book? Aggregating five plus years of experience in the self-publishing space, M.K. Williams has compiled the answers that you need into an easily digestible format to walk you through the publishing process.

Do you carry a story inside you—one that stirs beneath the surface, whispering to be told? Are you a story catcher, inspired to gather and tell the stories of this time? Or perhaps you are a story carrier—one who tends to and keeps old stories alive so they may breathe among us once more. If so, you already know that storytelling is more than just words. It’s a vessel for profound alchemy and transformation. With Sacred Storytelling, you’ll be taken on an immersive journey with master storyteller Leah Lamb into the art of conscious storytelling as a living, ancient practice.

If you want to write a children's book, then download How to Write a Children's Book by a person with real life experience and knowledge of this topic. If you have ever wanted to write a true children's classic, then you must dive into a child's mind to see what makes them tick. Within this guide, all your questions will be expertly answered in a way that is simple and easy to understand.

What is Australia’s place in the new global landscape? Are we ready for our post-American future? In an era of rising danger for all, and dramatic choices for Australia, Hugh White explores how the world is changing and Australia should respond. Under Donald Trump, America's retreat from global leadership has been swift and erratic. China, Russia and India are on the move. White explains the big strategic trends driving the war in Ukraine, and why America has "lost" Asia.

Distinguished author Phillip Lopate, editor of the celebrated anthology The Art of the Personal Essay, is universally acclaimed as “one of our best personal essayists” ( Dallas Morning News). Here, combining more than 40 years of lessons from his storied career as a writer and professor, he brings us this highly anticipated nuts-and-bolts guide to writing literary nonfiction. A phenomenal master class shaped by Lopate’s informative, accessible tone, and immense gift for storytelling.

Dorothea Brande's Becoming a Writer remains evergreen decades after it was first written. Brande believed passionately that although people have varying amounts of talent, anyone can write. She also insists that writing can be both taught and learned. This is Dorothea Brande's legacy to all those who have ever wanted to express their ideas in written form. A sound, practical, inspirational, and charming approach to writing, it fulfills on finding the writer's magic.

From drawing a map of a remembered neighborhood to signing a form releasing yourself to take risks in your work, Roorbach offers innovative techniques that will trigger ideas for all writers. Writing Life Stories is a classic text that appears on countless creative nonfiction and composition syllabi the world over. This updated 10th anniversary edition gives you the same friendly instruction and stimulating exercises along with updated information on current memoir writing trends, ethics, internet research, and even marketing ideas.

Meander, Spiral, Explode is a singular and brilliant elucidation of literary strategies that also brings high spirits and wit to its original conclusions. It is a liberating manifesto that says, Let's leave the outdated modes behind and, in thinking of new modes, bring feeling back to experimentation. It will appeal to serious readers and writers alike.

I believe that writing short stories in sci-fi, fantasy, horror, post-apocalyptic, and related genres represents a great way to get into indie publishing and finding your ideal audience. Here's my take on why this is so fun, often rewarding, and really exciting.

« L’essentiel, à partir du moment où vous entrez dans ce livre, c’est ce que vous déciderez de faire de votre désir d’écrire, qu’il vous conduise à réaliser une œuvre littéraire, à explorer votre existence, ou encore à mieux vous connaître et ainsi à mieux vivre. » Que faire de notre désir d’écrire quand des peurs et des freins nous nous musèlent ? Selon Eudes Séméria, psychothérapeute existentiel, il faut écrire pour se connaître et de se connaître pour écrire. Accéder à sa créativité passera alors par un travail d’analyse mais aussi par une mise à l’épreuve guidée permettant d'atteindre sa maturité.

In Losing the News, Pulitzer Prize-winning journalist Alex S. Jones offers a probing look at the epochal changes sweeping the media, changes which are eroding the core news that has been the essential food supply of our democracy. Losing the News depicts an unsettling situation in which the American birthright of fact-based, reported news is in danger. But it is also a call to arms to fight to keep the core of news intact.

In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. No more writer's block. No more asking, "what should I post"? How can you fill all those web pages, social feeds, blogs, and newsletters, every single day? The Content Fuel Framework will challenge you - and enable you - to tell stories in entirely new ways. It's an adaptable and evergreen guide you'll come back to again and again.

Be more effective on the job! Communicate like a native speaker of English! American English speakers use many phrases and expressions on the job. If you don’t know these expressions, you’re left out of the conversation. You’re out of it...and nothing makes you feel so much like a foreigner. Speak Business English Like an American will help you speak Business English like an American - quickly and confidently. You’ll hear the idioms & expressions used in everyday speech in American workplaces.

Though it is foundational to the craft of writing, the concept of voice is a mystery to many authors, and teachers of writing do not have a good working definition of it for use in the classroom. Written to address the vague and problematic advice given to writers to “find their voice,” Voice First: A Writer’s Manifesto recasts the term in the plural to give writers options, movement, and a way to understand the development of voice over time.

Today's writers need more spunk than Strunk: whether it's the Great American email, Madison Avenue advertising, or Grammy Award-winning rap lyrics, memorable writing must jump off the page. Copy veteran Constance Hale is on a mission to make creative communication, both the lyrical and the unlawful, an option for everyone. With its crisp, witty tone, Sin and Syntax covers grammar's ground rules while revealing countless unconventional syntax secrets that make for sinfully good writing.