Research Writing

Long before the rise of mega-corporations like Wal-Mart and Microsoft, Standard Oil controlled the oil industry with a monopolistic force unprecedented in American business history. Undaunted by the ruthless power of its owner, John D. Rockefeller, a fearless and ambitious reporter named Ida Minerva Tarbell confronted the company known simply as "The Trust".

Award-winning author and teacher Elizabeth Jarrett Andrew invites writers to lift their heads out of the product-oriented sandbox and find an alternative way to play. By returning writers to their original delight and guiding them in an ongoing creative practice, Andrew helps form habits of mind, heart, and body to support a project’s final flourishing, free from the burdens of seeking validation and measuring worth.

For those unfamiliar with copywriting, this article will provide an overview of the subject and explain why it is in such great demand today. The field of copywriting is vast and growing at a rapid pace. Copywriting can be defined as the process of presenting a creative message to a consumer. According to the book Copywriting, copywriting is founded on three essential ideas. When writing to a consumer, there must be some level of interaction between the customer and the vendor. You must then ensure that you communicate the benefits to the buyer up to the point of purchase.

Do you want to create, publish and market your audiobooks? Are you ready to use podcasting to grow your author brand and reach more listeners with your books? Audiobooks are the fastest-growing segment in publishing with double-digit growth in markets across the world. Podcasting has gone mainstream with listeners consuming audio on mobile phones and in-car devices, as well as through smart speakers. Advancements in voice technology continue to expand possibilities for audio creation and marketing.

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.

Most of us dream of writing the great American novel - not a book that only our friends and family will read. Far too often, brilliant books die a silent death because authors are not marketers. We are creative spirits who yearn to unleash our creative visions on the world - not spend our days mastering spreadsheets! Far too many independent authors have given up far too soon. They struggle to find an audience, get attention, and turn their books into a business. Why? Because, they aren't following a proven system.

Les tropes sont partout : sur les réseaux sociaux, nichés au cœur des intrigues... Ils nourrissent les attentes des lecteurs et guident les auteurs. Mais que sont les tropes, précisément ? À quoi servent-ils vraiment ? Et surtout, comment manier ces « clichés » sans en devenir un soi-même ?

This first audio edition of Poetry in Person: 25 Years of Conversation with America’s Poets (Knopf, 2010), invites listeners into an intimate classroom with eight acclaimed poets. Full of compelling, in-depth conversation about manuscripts and drafts by the poets themselves, plus readings of the finished poems, these historic recordings offer one of the most detailed portraits ever produced of how poems are actually made.

First published in 1909, this compact yet powerful manual exposes the most common blunders of language and style, offering Bierce’s signature blend of precision, humor, and biting critique. From misused words and illogical phrases to lazy constructions and pompous diction, Bierce spares no one in his mission to defend the integrity of English prose.

The first set of an extraordinary collection of 10 sets of personal letters written by Lord Chesterfield to his illegitimate son, young Philip Stanhope, then living abroad with his tutor to further his education. His Lordship, later secretary of state, hoped that his son would follow in his footsetps and took endless pains to instruct him on the essential and finer beharioral traits of a the aristocracy, which might lead him to such dizzying heights.

Let the College Essay Guy take the stress out of writing your college admission essay. Packed with brainstorming activities, college personal statement samples, and more, this audiobook provides a clear, stress-free road map to writing your best admission essay. Writing a college admission essay doesn't have to be stressful. College counselor Ethan Sawyer (a.k.a. The College Essay Guy) will show you that there are only four (really, four!) types of college admission essays. And all you have to do to is figure out which type is best for you.

Learn how to get what you want. Learn how to increase conversion rates on anything. Learn how to make it easier to write anything (using formulas and mind-hacks).

In this book, award-winning author and creative entrepreneur Joanna Penn takes you step-by-step through the process of writing, publishing, and marketing a successful non-fiction book. Whether you’re just starting out or looking to level up your author career, How to Write Non-Fiction gives you the tools and confidence to write the book you’re meant to write.

Kim Scaravelli has been writing online content for over 20 years. Over that time, she has helped hundreds of organizations build authority, communicate effectively, and develop meaningful connections with people. In this practical guide, she walks you through the process of writing, from setting up your writing space to researching, crafting first drafts, editing, and mastering the long game. Because success isn't about being able to write one piece of content. It's about being able to create content whenever you need to and enjoying the feeling of making words work.

True creativity flows continually throughout life, breaking free of form. In Writing from the Inside Out, author and yogi Stephen Lloyd Webber shares his practice of creative writing as a path for self-realization. This book includes many practical writing exercises and connects listeners with esoteric tantric yoga insights, oral traditions, and Zen storytelling modalities. Using the methods in this book, Stephen was able to put together over 20 book-length creative projects in a year.

Vividly capturing the heady times in the waning months of World War II, Ronald Weber follows the exploits of Allied reporters as they flooded into liberated Paris after four dark years of Nazi occupation. He traces the remarkable adventures of the men and women who lived, worked, and played in the legendary Hôtel Scribe, set in a highly fashionable part of the largely undamaged city. Press jeeps and trailers packed the street outside, while inside the hotel was completely booked with hundreds of correspondents.

Do you want to write more but feel frustrated at your lack of time? Are you doing "busy" work instead of moving toward your creative goals? Is your to-do list overwhelming? It’s time to stop, reassess and take control. This book will help you discover the path to becoming a productive writer.

Narrating Audible Books at Home: A Step-by-Step Guide by Rachel Edwards is a practical guide for authors who want to narrate and produce their own audiobooks. It provides a framework for creating Audible books from the comfort of home through a do-it-yourself approach. The book covers the entire process of audiobook creation, from making the initial decision to narrate your work, setting up accounts, preparing your studio space and equipment, techniques for quality narration, editing audio files, uploading to ACX, troubleshooting issues, calculating costs, and marketing the finished product.

TOUTES les techniques requises pour vous définir comme rédacteur professionnel sont condensées dans ces pages et, bientôt, vous pourriez les serrer entre vos mains. Est-ce qu’il suffit de le lire une fois pour encaisser des chiffres fous? NON, mais il deviendra votre Bible pour surpasser la concurrence jour après jour, en appliquant chaque suggestion dans les travaux que vous allez développer. Apprenez l’art de l’écriture persuasive et devenez l’un des professionnels les plus recherchés sur le marché!

The biggest challenge for authors is transitioning from being a writer to being an author, which are two totally different occupations. Many authors have the mind-set that once they are published, their publisher handles all marketing and the sales come in like magic. In today's world, that is not reality, no matter how you are published.