Science Research

Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we are all susceptible to various biases that can lead us to blunder. Our mistakes can make us poor and unhealthy. We often make bad decisions about education, personal finance, health care, family, and the environment.

Ask a scientist about Hollywood, and you'll probably get eye rolls. But ask someone in Hollywood about science, and they'll see dollar signs: Moviemakers know that science can be the source of great stories, with all the drama and action that blockbusters require. That's a huge mistake, says Randy Olson: Hollywood has a lot to teach scientists about how to tell a story - and, ultimately, how to do science better. With Houston, We Have a Narrative, he lays out a stunningly simple method for turning the dull into the dramatic.

Coaches, Wellness Experts, and Entrepreneurs—Write Your Book Faster, Easier with AI! Struggling to find time or the right approach to writing your book? Stop the overwhelm—ChatGPT AI makes book writing faster, easier, and smarter than ever! The AI revolution is here! This book reveals a 9-step formula to write, publish, and launch a client-attraction book—without losing your unique voice and authenticity.

Political Research Design and the Science of Politics offers listeners detailed information about the basic principles and nuances of developing empirical research design procedures to predict and describe political phenomena. In chronicling the predominant approaches used in empirical political research, the strengths and limitations of various research strategies are contrasted. Major controversies in contemporary political science are discussed.

This boxed set includes Alpha Wolf, Lone Wolf, Rabid Wolf and Bad Wolf.

In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years: the rise of personalization.

Why do three out of four professional football players go bankrupt? How can illiterate jungle dwellers pass a test that tricks Harvard philosophers? And why do billionaires work so hard - only to give their hard-earned money away? When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests instead that our choices are often irrational, biased, and occasionally even moronic. Which view is right - or is there another possibility?

The business marketing genius at the forefront of today's entertainment marketing revolution helps corporate America get hip to today's new consumer - the tan generation. When Fortune 500 companies need to reenergize or reinvent a lagging brand, they call Steve Stoute. In addition to marrying cultural icons with blue-chip marketers, Stoute has helped identify and activate a new generation of consumers. He traces how the "tanning" phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same "mental complexion".

An audacious street rat, Pax scrambles to develop powerful and forbidden magic before his enemies can capture and ruin him. A monstrous beast, capable of shattering the city's defenses, is coming. Panic ensues, and the capital mobilizes for war, pushing Pax's strategic abilities to their limits. With time running out, the corrupt ruling families of the Astan Empire will stop at nothing to track down and extinguish any hint of rebellion. Pax races to strengthen his crew and navigate new alliances as the stakes skyrocket.

Gay has made many important revisions to keep her foundational, award-winning text relevant for today's diverse student population, including: new research on culturally responsive teaching, a focus on a broader range of racial and ethnic groups, and consideration of additional issues related to early childhood education. This book demonstrates that all students will perform better on multiple measures of achievement when teaching is filtered through students' own cultural experiences.

The Watergate scandal began with a break-in at the office of the Democratic National Committee at the Watergate Hotel on June 17, 1971, and ended when President Gerald Ford granted Richard M. Nixon a pardon on September 8, 1974, one month after Nixon resigned from office in disgrace. Effectively removed from the reach of prosecutors, Nixon returned to California, uncontrite and unconvicted, convinced that time would exonerate him of any wrongdoing and certain that history would remember his great accomplishments—the opening of China and the winding down of the Vietnam War.

An urgent account of the revolution that has upended the news business, authored by one of the most accomplished journalists of our time.

Step into a new era of well-being with herbal and natural remedies that offer proven solutions to your health challenges without the hassles of modern pharmaceuticals. Transform Your Tomorrow, Today: Discover the secrets of herbal and natural remedies and step into a healthier life without delays!

For fans of determined plus-sized heroines and cinnamon-roll bear shifters, A Polar Expedition is the first standalone novella in the Shades of Sanctuary series, where the vibes are cozy, the heat is high, and the mates are monstrous. Grab a cup of tea and snuggle in because while the burn might be slow, the HEA is only a few hours away!

In the wake of the September 11 attacks and the US-led invasion of Iraq, Suzy Hansen, who grew up in an insular conservative town in New Jersey, was enjoying early success as a journalist for a high-profile New York newspaper. Increasingly, though, the disconnect between the chaos of world events and the response at home took on pressing urgency for her. Seeking to understand the Muslim world that had been reduced to scaremongering headlines, she moved to Istanbul.

Learn How You Can Start Making Money By Publishing Books Today. Even if you're a complete novice, even if you're not a tech guru, and yes, even if you're an 80-year-old grandma. This book is your easy guide to learn how to write better and faster than ever by harnessing the power of ChatGPT.

It seems like every time a new mother turns on her computer, radio, or television she is greeted with news of yet another scientific study about infancy. Ignoring good information isn't the right course, but just how does one tell the difference between solid studies, preliminary results, and snake oil? In this friendly guide through the science of infancy, Science of Mom blogger and PhD scientist Alice Callahan explains how nonscientist mothers can learn the difference between hype and evidence.

UX Management Methods is a guide for how to lead your UX team to greatness. Learn proven methods for hiring, managing, motivating, and aligning your UX team. Use these insights to focus your team with a road map of key deliverables, present actionable findings to stakeholders, and measure your team's success and return on investment with analytics. If you want to sharpen your user experience leadership skills and build a strong team of talented experts, then you can begin learning UX management methods today.

Bitter fighting over deficits, taxes, and spending bedevils Washington, D.C., even as partisan gridlock has brought the government to the brink of default. Yet the more politicians on both sides of the aisle rant and the citizenry fumes, the more things seem to remain the same. White House Burning looks squarely at the burgeoning national debt and proposes to defuse its threat to our well-being without forcing struggling middle-class families and the elderly into poverty.

Readability, aesthetics, and argumentation are intertwined. Ryan McCarl shows how litigation documents that are easier and more pleasant to read are more likely to persuade judges and other busy readers. The book also discusses parts of legal writing that many guides overlook, including sentence mechanics, writing technology, and typography.