Small Business Success

Por que algumas pessoas e organizações são mais inovadoras, admiradas e lucrativas do que outras? Por que algumas despertam grande lealdade por parte de clientes e funcionários? Para Simon Sinek, a resposta está no forte senso de propósito que as inspira a darem o melhor de si para uma causa expressiva - o porquê. Ilustrando suas ideias com as histórias de Martin Luther King, Steve Jobs e os irmãos Wright, Simon mostra que as pessoas só irão se dedicar de corpo e alma a um movimento, ideia, produto ou serviço se compreenderem o verdadeiro propósito por trás deles.

The rock star of public speaking. Vusi Thembekwayo has been called many things. Join him in his inspiring journey from the township to the top echelons of South African business, to becoming one of youngest directors of a listed company and CEO of a boutique investment firm. As a Dragons' Den judge and a sought-after public speaker across the globe, Vusi doesn't just talk business - he lives it. Now you can learn the secret of his success and how to shape your own destiny.

Most people think of Walt Disney primarily as a visionary, but he was also a highly skilled marketer. In this unique book, maverick marketer Andrew Lock guides you through 17 success secrets from Walt and explains how your business can apply them to follow Walt Disney’s way. You’ll discover valuable lessons in sales, marketing, and customer service, as well as how to create memorable experiences that will cause customers to return to you, over and over again.

As she was digging deep into the lives of community members, Heather Lende, the obituary writer for her tiny hometown newspaper in Haines, Alaska, began to notice something. Even the crustiest old Alaskan sourpuss who died in a one-room cabin always had Halloween candy for the neighborhood kids, and the eccentric owner of the seafood store who regularly warned her about government conspiracies knew how to be a true friend - his memorial service was packed.

Whether you're launching your startup or looking to bolster your existing venture, let this be your essential playbook to navigate the financial complexities of running a small business and securing a prosperous future.

In this third and completely revised edition of his classic book, bestselling author and college educator Mark Schaefer explains why many marketers are "sleepwalking" through the social media world because they haven't kept up with new consumer trends. Schaefer untangles the world's least understood business practices in his easy-to-understand personal style.

Today Mark Lewyn is one of the leading sellers of products on Amazon. In The $500 Start-Up on Amazon, Mark takes you on his journey of discovery on how he achieved success on Amazon. He shares with you everything he learned along the way so that you can profit from his successes and avoid his mistakes. This is the book for anyone who is curious about how a new generation of digital cowboys are cashing in, and how you can do it, too.

Are you an animal lover dreaming of turning your passion into a thriving business? Fur Friends Forever is the ultimate step-by-step guide to starting, managing, and growing a successful pet care business. Drawing on the inspiring journey of Lisa, a dedicated entrepreneur who transformed her love for animals into a community-centered brand, this book offers practical advice, real-world insights, and actionable steps to help you build your own path to success.

This guide is an introduction to the lucrative and satisfying world of online coaching if you want to become a coach of Internet marketers, life coaching, or business coaching. You'll learn that it takes more than a desire to help people to become a success at online coaching—and discover the strategies that will help propel you to coaching success. The purpose of a coach is to help others explore their desires, deepest thoughts, emotions, and needs and to make changes in their lives that will bring personal and/or business success.

What happens when you consciously chart a course for your life, a course guided by your ethics and values? What happens when you truly recognize and embrace community? So often business books tell us about how to earn more, how to make our businesses more remunerative, and how to become more influential. Seldom do they address the small business and its impact on the life of its owners and those they employ. There are almost 30 million small businesses in the United States, employing over 56 million people or 57 percent of people who work in the private sector.

Debra Traverso tells you how to prepare for the surprises most likely to throw small businesses off course. She helps you anticipate both predictable hurdles and devastating ordeals, so that no crisis will catch you off guard. No need to waste emotions, time, and money when a crisis hits: you can get a good night's sleep!

Learn the art-focused practices & tools to become a whole-brained entrepreneur working from a state of curiosity and creativity. Susie deVille, with her unwavering passion and contagious energy, is on a mission to unveil the transformative power of self-trust.

Do you have a problem that you can’t see your way around, no matter how hard you try? You may be looking for the answer outside when the obstacles lie within. We’re all biased. You may have read the above and already your mind is raising its defenses. No...not me. I haven’t got a biased bone in my body. The fact is: You do. So does everyone around you. Cognitive Biases in a Nutshell will help you to identify and correct the cognitive biases you fall prey to in your everyday life.

People are a company’s greatest asset, and the smaller the business, the more intimately connected employees are to the purpose. Yet small businesses are often ill-equipped at the process of hiring and training the new employees they need to function and grow. But with the right tools and information, hiring well is a skill you can learn. Laura Nelson breaks the hiring process down into clear, easy-to-follow steps that make finding and hiring talent a productive and enjoyable experience.

Real estate investing is a tried and tested method of building wealth and cash flow that requires significantly less money, expertise, and time than most people imagine. Unfortunately, the failure rate of new property investors is quite high, and this can be a significant pitfall for anyone looking to venture into the field—but it shouldn’t be. All you need is to understand the basics and have a well-laid long-term plan, and this guide will show you exactly how to do that.

More people are becoming successful entrepreneurs than ever before, and you can too. This lively, authoritative program introduces you both to experts and to people like you who are living their dreams, in six information-packed lessons to jump-start your future.

In What Works: A Comprehensive Framework to Change the Way We Approach Goal Setting, celebrated speaker, coach, and author Tara McMullin shows you how to transform the way you set and achieve your goals to create a gentler and more fulfilling way to work toward what you truly want. In the book, you'll explore what's driving your pursuit of "more" (more money, more things, more prestige, etc.), set commitments to help orient your growth, and organize your actions as part of a holistic learning process.

Authors Imran Rashid and Soren Kenner have sparked an international debate by revealing the "mind hacks" Facebook, Apple, Google, and Instagram use to get you and your children hooked on their products. In Offline, they deliver an eye-opening, research-based journey into the world of tech giants, smartphones, social engineering, and subconscious manipulation. This provocative work reveals how digital devices change individuals and communities for better and worse.

Blueprint to Business is the ultimate guide to becoming a successful entrepreneur. Best-selling author and CEO Mike Alden puts aside the rainbows and sunshine, gets real about what it takes to "make it", and gives you the real-world guidance you need to hear. Through anecdotes and advice, he shares his experiences along with those of other top founders and entrepreneurs to give you a realistic picture of what it takes to build a business. It's a bit of tough love, a healthy dose of reality, and a tremendously motivating guide to striking out on your own.

People are prone to be limited by their resources and available means, as well as the problems and situations in which they live. This general problem keeps people's dreams on the launch pad throughout their lives. A lot of people on our planet live in constant expectation of more resources or some form of miraculous breakthrough. In this audiobook, you will find other stories of people known to all of us who have risen from the very bottom and have achieved outstanding success. As soon as you understand the golden rule of achieving a dream, nothing will be impossible for you.