Small Wins

In 2009, Canadian entrepreneur Mike Quinn packed his backpack and moved to Lusaka, Zambia, on a mission to find African entrepreneurs building scalable, high-impact businesses. There, he stumbled across two South African brothers, who had founded a business to help unbanked smallholder farmers receive mobile payments in a market where cash was king. After convincing his retired parents to mortgage their house and lend him $100,000, Mike joined as a co-founder of Zoona and became CEO for nine of the next 10 years.

How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about. Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to.

Smart, competent, and capable people are rare and in high demand. Every organization-from commercial enterprises, healthcare, non-profit, sports, education, to the military-is in an outright battle to recruit and retain these bright and talented people. Fanatical Military Recruiting begins where the Recruiting and Retention colleges of the various branches of the military leave off. It is an advanced, master's level training resource designed specifically for the unique demands of Military Recruiting.

Say goodbye to awkward silences and hello to magnetic charisma. Become the person everyone wants to know, talk to, and be around. Are you an introvert? Not anymore! This audiobook will unleash your inner social butterfly, allowing you to spread your wings and soar in any social situation. Are you ready to talk your way to the top? Press play and let's revolutionize your social life!

Pixar movies have transfixed viewers around the world and stirred a hunger in creative and corporate realms to adopt new and more impactful ways of telling stories. Former Pixar and The Simpsons animator and story artist Matthew Luhn translates his two and half decades of storytelling techniques and concepts to the CEOs, advertisers, marketers, and creatives in the business world and beyond. The Best Story Wins retells the "Hero's Journey" story building methods through the lens of the Pixar films to help business minds embrace the power of storytelling for themselves!

How do leading companies win by changing the game? Established businesses like Amazon, Starbucks, and Tesla and emerging players like Peloton, Halo Top, and Seedlip have a secret system for winning. These and other “transcender” companies do not play the traditional brand game that every other company plays; they create their own game and force competitors to play by their rules. Brands Don’t Win reveals the proven, practical three-step transcender system that leading companies use to transcend their rivals and own their markets....

Many factors shape the success or failure of a new business, whether it's a stand-alone start-up or a venture inside a larger corporation. But the most important and least understood of these factors is the personality of the entrepreneur - the particular combination of beliefs and preferences that drives his or her motivation, decision making, and leadership style. And your builder personality is the one resource you can directly control in growing a business that wins. Simply put, who you are shapes how you build for growth.

In 2008, Touraj Parang's award-winning startup, Jaxtr, had 10 million users, raised nearly $20 million from top-tier Silicon Valley investors, and seemed poised to sail straight through the Great Recession. But, by January of 2009, Jaxtr's only hope for survival was to find a buyer—sadly, it was too late for that. In Exit Path, Touraj draws on the lessons learned from that chaotic experience and the extraordinary successes that followed once he made creating and executing an exit strategy a top priority.

In this latest offering from Tim Lyons, a renowned fitness pro, seasoned entrepreneur, and marketing expert, he takes you through mistakes gym owners make, distilling over 15 years of first-hand experience into a handy guide. With real-world examples and actionable advice, Lyons covers everything from location misses, mismanaging teams, blunders in marketing, all through to how gyms handle their clients. He provides practical insights on bouncing back from mistakes, optimizing operations, and building a strong community brand.

Physician-led healthcare startups massively outperform their non-physician-led counterparts. But there’s a shortage of physicians in startups—and doctors aren’t taught about business.

On the 10th night of co-owning the first restaurant, Cliff thought they would run out of money. Eight days later, there was a line at the front door, and for the next five years, the restaurant hit sales and record profits. Next, Cliff co-founded one of the best wine bars in Atlanta and then one of the best steakhouses in the United States. From there, he opened one of the best seafood restaurants in the county. Over the next 14 years, he helped make the restaurants more profitable than the average independent restaurants.

"Master Your Day Small Steps, Big Wins" is a powerful guide to achieving success through the art of daily habits and incremental improvements. In this book, you'll discover the transformative impact of small, consistent actions, helping you take charge of your life and reach your goals.

In The No B.S. Small Business Book, you will learn how to get ruthlessly honest about yourself, your business, and what you really want from both — and how to get it.

The Game of Inches offers a revolutionary and sustainable plan for business success and innovation, one improvement at a time. Entrepreneur Nigel Collin has tapped the wisdom and insight of more than 80 of Australia's most successful entrepreneurs and leaders to distill the surprising truth of what it really takes to build a prosperous business. Featuring candid and thought-provoking accounts, the audiobook sets out an actionable blueprint for real growth in your business.

This book is about job shops. Inside is a combination of stories and practical tips from my experience. It’s not theory. This is how I lost money, made money, kept my job, or got promoted. These are all the things I dug through the literature trying to find answers to. Job shops can be many different types of businesses. Factories, distributors, and government offices could all be considered job shops.

What could your company accomplish if it could attract and retain employees who buy into your organization's mission 100 percent? Culture Wins is a practical yet challenging modern guidebook for organizations that want to own the future. Its firsthand insights into building a contagious culture will drive sustainable growth and innovation for any organization. You will build a healthy workplace, increase revenue, and change the world with the lessons you'll learn. Stop losing employees, grow your team, and build a contagious company culture that outlasts the competition.

Forged in Fire offers business practices and mindsets gleaned from a professional fighter turned business owner, who motivates leaders to unleash their potential and employ 50 fight to win tactics to reach their success. Forged in Fire will teach you how to set goals and achieve them, change your mindset to focus on the truth that matters, and take ownership of your life and business.

The landscape is littered with the corpses of great products and strong companies that died because of crappy marketing. Why do so many companies fail so miserably? Why do high-priced ad agencies and marketing firms keep spitting out stupid campaigns? Too many in business have failed to recognize the shift that has happened right under their noses. It's not so much that people have changed; it's that the business landscape has changed - dramatically.

>In Motivate to Win Richard Denny shows how you can transform your dreams of success into reality by becoming more motivated. Motivation is essential for business survival as well as a rewarding personal life, so learning the skills and techniques to improve it is never time wasted. This stimulating book covers every aspect of this important life-skill including how to become highly motivated and achieve goals, understanding what motivates others and inspiring them, and avoiding the pitfalls of de-motivation.

Johnstown, Pennsylvania, a city in its brawny postwar prime, is where Little Joe Regino and Russ Shorto build a local gambling empire on the earnings of factory workers for whom placing a bet - on a horse or pool game, pinball or Tip seal - is their best shot at the American dream. Decades later, Russell Shorto grew up knowing that his grandfather was a small-town mobster, but never thought to write about him, in keeping with an unspoken family vow of silence. Then a distant cousin prodded him: You gotta write about it.