Social Media Management

In the age of the Web, smartphones, and social networks, every action an organization takes can be exposed and critiqued in real time. If you treat one customer unfairly, produce one shoddy product, or try to gouge one price, the whole world may find out in hours, if not minutes. Don Peppers and Martha Rogers argue that the only sane response to these rising levels of transpar­ency is to protect the interests of customers proac­tively - even if that requires spending extra money in the short run to preserve your reputation and cus­tomer relationships in the long run.

Drawing on the knowledge and experience of working with hundreds the world's top social change leaders in all fields, Beverly Schwartz presents a model for change based on five proven principles that any individual leader or organization can apply to bring about deep, lasting, and systematic change. Rippling shows how to activate the type of change that is needed to address the critical challenges that threaten to destroy the foundations of our society and planet in these increasingly turbulent times.

If you're feeling overwhelmed by school, work, or life decisions—you’re not alone. Many young adults feel stuck, but with the right tools, you can thrive. You don’t need to have it all figured out. You just need a roadmap. Life Skills for Young Adults Made Simple is a practical, no-fluff guide to help you gain confidence, clarity, and control as you step into adulthood.

Your style is perfect for you. Public speaking coach to the C-suite Bill Hoogterp reveals proven tips, techniques, and exercises to amplify your effectiveness as a speaker and communicator. He explains how the brain processes information, what people respond to, and how to hold the audience in the palm of your hand. Great public speaking can be learned. Hoogterp's unique method turns fear into fun and tells you how to be your natural, authentic, unique self - and deliver your perfect presentation for any audience each and every time.

Renowned as a diversity and inclusion strategist, Michelle Gadsden-Williams held C-Suite positions at major organizations for many years and then took the off-ramp to probe a different career path, launching Ceiling Breakers LLC, with the primary goal to help women and professionals of color reach their full potential. As a woman of color and corporate executive who has worked and traveled the world for several Fortune 500 companies - all while managing a chronic illness - she provides insight into overcoming the barriers facing professionals in today's workplace.

Narratives about decision making are often inadvertently tailored primarily to men. Meanwhile, narratives about women in business overlook decision making or offer advice that is unhelpful and can even backfire. How Women Decide fills this gap. It takes on the very real psychological and cultural obstacles women face, asks how these affect decision making, and suggests practical changes for approaching important choices.

Tension in our personal relationships are at an all-time high. Dialogue - when it happens at all - is heated. It isn't that we've lost hope in what faith and politics can accomplish in our world. It's that in our polarizing times, faith and politics seem to be leading more to rage than actual change. It's discouraging, disheartening, and disappointing. But it doesn't have to stay that way. Civility is not a pipe dream. Nuance is not unrecoverable. Peace is possible. And it can all start right here, right now, with us.

Improve your leadership skills - even if you aren't a "natural" communicator - with a specific communication strategy that anyone can use. Authors Matha and Boehm present research showing that all managers can improve performance by using the principles outlined in Beyond the Babble. They explore why communication is crucial, how and when to do it, how to embed it in an organization's culture, and how to measure results.

An introduction for everyone. In this rich, fascinating—surprisingly accessible—introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works, and how it affects everyone every day. Rather than a "how to" for hands-on techies, the book serves lay listeners and experts alike by covering new case studies and the latest state-of-the-art techniques.

Get ready to question everything you've been told about charity and to find out how you can truly succeed at making the world a better place.

Showing Up is a revolutionary step-by-step guide—by and for men—to ending toxic masculinity and leveraging men to enact heart-based leadership, increase diversity, bolster the bottom line, and create a culture so everyone in the workplace wins.

In a digital landscape where consumers expect high-quality, personalized content on demand, managing and delivering assets efficiently has become a crucial part of every marketer’s strategy. The Agile Brand Guide to Digital Asset Management is a comprehensive guide to implementing and optimizing a DAM system that meets the demands of today’s multi-channel, data-driven marketing.

Whether you're involved in a labor-management dispute or a landlord-tenant disagreement, considering a major purchase or overseeing a large commercial transaction, there are elements that are common to all negotiations. This book walks the listener through the world of negotiating in an easy-to-follow, step-by-step fashion, covering the macro and micro-process of negotiations, the importance of adequate preparation, knowledge of the rules, and the role and usefulness of a mediator.

When a loved one passes unexpectedly, the person left behind can lose their bearings. After the sudden loss of her mother, Chelsea Hanson, a nationally recognized grief educator and founder of With Sympathy Gifts and Keepsakes, didn't know where to turn for help, what to do next, or how to put the pieces of her life back together. Hanson's The Sudden Loss Survival Guide gathers everything that she learned during her own recovery process and provides an indispensable road map to aid those who've experienced a life-changing loss.

The Bullseye Principle is the definitive how-to guide for communicating, collaborating, and executing as a leader in the corporate arena. With these "soft skills" trending above technical knowledge in executive wish lists, this audiobook provides invaluable guidance for new and experienced leaders alike; from the planning stages to the outcome and beyond, the discussion features critical insight and actionable tips based on award-winning methods.

In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.

How do we fill the world with contemporary sages and kick-ass saints, who are as adept at surrendering themselves to authenticity as they are at innovating initiatives of breathtaking power? Igniting Your Soul at Work provides some insightful answers to that question. This isn't your ordinary type of leadership book, manual, or mandate. Robert leads us in another direction, where we can expand our worldview to allow greater understanding, wisdom, and effectiveness to reveal itself.

If you are tired of the anxiety, frustration, and fear that pervade your connections with other people, both online and in real life, Sarah Stewart Holland and Beth Silvers want you to know one thing—you are not alone. In this book they will help you understand the powerful connections you have with other people on a personal, community-based, national, and even international level.

This is the Simplest and most Powerful Leadership book that you will ever find! It's fun, insightful, and focused on how new leaders just like you can lead with strong Relationships. Join me as we spend time at the Woo-Woo factory learning how the two main characters handle Leadership differently. One always uses Relationship Leadership principles, while the other goes his own way and is a disaster. Learn how to be an Awesome Leader!

You have right-wing relatives and friends. Sometimes you feel isolated because you believe you must keep your thoughts to yourself. After all, you are just not up for another fight. It does not matter how progressive or lefty you are. One can have a very enjoyable conversation with the most right-wing of relatives or friends. It is all about the approach. This book explains what I have discovered about engaging with the right. We all have friends and relatives where we may think the relationship is over.