Social Media Psychology

We hear the terms trauma and PTSD more and more. Yet many people still believe that trauma can only result from experiences that are particularly extreme. But trauma is an emotional response that can stem from a wide variety of upsetting experiences, leaving us feeling anxious, weighed down by...

For centuries, economics was dominated by the idea that we are rational individuals who optimize our own “utility”. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don’t really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And far from being perfectly rational, we are prone to “cognitive biases” with complex effects on decision-making, such as forgetting to prepare for retirement.

If you are an online marketer, entrepreneur, if you have a product to sell, or even just a message to get out, then you need to be on YouTube! YouTube is a search engine, a social media platform, an encyclopedia, and a live streaming site all in one. And video content is increasing in relevance, making it one of the top ways of attracting new customers and growing a long term audience. This guide will teach you exactly what you need to know to become successful at YouTube marketing today.

It’s true that the very nature of business has changed drastically over the last few decades. Going into business with the same model as you those used as recently as the year 2010 is a completely different ball game when compared to 2022. So, how can you set up your business to make you the most money possible, whilst also losing the least money possible on inventory and brick-and-mortar warehouse spaces?

Carl Gustav Jung was the 20th century's greatest articulator of the primacy of mind in nature, a view whose origins vanish behind the mists of time. The present book scrutinizes Jung's work to distil and reveal that extraordinary, hidden metaphysical treasure: For Jung, mind and world are one and the same entity; reality is fundamentally experiential, not material; the psyche builds and maintains its body, not the other way around; and the ultimate meaning of our sacrificial lives is to serve God by providing a reflecting mirror to God's own instinctive mentation.

The edited collection Unlearning Languages That Control the Mind (ULCM) is to be listened to as a continuous multi-voiced work on what takes place when we forget that unlearning is a part of our existence as much as learning. As the world as we know it finds itself at a critical juncture yet again, how we talk about the continuously amassing genocidal invasions and authoritarian occupations of our minds, thoughts, bodies and environments will affect how we experience, process and counter them on a day-to-day basis.

In How Propaganda Works, Jason Stanley demonstrates that more attention needs to be paid. He examines how propaganda operates subtly, how it undermines democracy - particularly the ideals of democratic deliberation and equality - and how it has damaged democracies of the past.

In November 2008, John Hattie’s ground-breaking book Visible Learning synthesized the results of more than fifteen years research involving millions of students and represented the biggest ever collection of evidence-based research into what actually works in schools to improve learning.

How is it that we can walk unfamiliar streets while maintaining a sense of direction? How can we come up with shortcuts on the fly, in places we've never traveled? The answer is the complex mental map in our brains. This feature of our cognition is easily taken for granted, but it's also critical to our species' evolutionary success. In From Here to There, Michael Bond tells stories of the lost and found - Polynesian sailors, orienteering champions, early aviators - and surveys the science of human navigation.

Véritable petit guide pratique écrit en 1928 par le neveu américain de Sigmund Freud, ce livre expose cyniquement et sans détour les grands principes de la manipulation mentale de masse ou de ce que Bernays appelait la "fabrique du consentement". Comment imposer une nouvelle marque de lessive ? Comment faire élire un président ? Dans la logique des "démocraties de marché", ces questions se confondent. Bernays assume pleinement ce constat : les choix des masses étant déterminants, ceux qui parviendront à les influencer détiendront réellement le pouvoir.

One of the least understood countries in the world, North Korea has long been known for its repressive regime. Yet it is far from being an impenetrable black box. Media flows covertly into the country, and fault lines are appearing in the government's sealed informational borders. Drawing on deeply personal interviews with North Korean defectors from all walks of life, ranging from propaganda artists to diplomats, Jieun Baek tells the story of North Korea's information underground.

What is new about how teenagers communicate through services such as Facebook, Twitter, and Instagram? Do social media affect the quality of teens' lives? In this eye-opening book, youth culture and technology expert Danah Boyd uncovers some of the major myths regarding teens' use of social media. She explores tropes about identity, privacy, safety, danger, and bullying. Ultimately, Boyd argues that society fails young people when paternalism and protectionism hinder teenagers' ability to become informed, thoughtful, and engaged citizens through their online interactions.

Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one.

When you are criticized or rejected, do you have a tendency to lash out or withdraw entirely? Both types of kneejerk reactions can have lasting and unintended consequences, affecting our friendships, careers, families, and romantic relationships. The truth is, overreacting hurts us as much as it hurts the people around us. You may see overreacting as an unchangeable part of your personality, but in reality, this tendency, like any other, can be unlearned.

For the modern world, it seems as if sexuality and spirituality have always been at odds. But what if the two are actually deeply connected? And what if science could prove this connection? From neuroscientist Andrew Newberg, Sex, God, and the Brain argues that our religious and spiritual experiences derive directly from our sexual being. While others have speculated on a connection between religion and sex, Newberg is the first to demonstrate that the underlying biological mechanism of religious, spiritual, and sexual experiences are identical.

In kindergartens these days, children spend more time with math worksheets and phonics flashcards than building blocks and finger paint. Kindergarten is becoming more like the rest of school. In Lifelong Kindergarten, learning expert Mitchel Resnick argues for exactly the opposite: the rest of school (even the rest of life) should be more like kindergarten. To thrive in today's fast-changing world, people of all ages must learn to think and act creatively....

During the final three years of the Obama administration, Richard Stengel, the former editor of Time magazine and an Under Secretary of State, was the single person in government tasked with unpacking, disproving, and combating both ISIS's messaging and Russian disinformation. Then, in 2016, as the presidential election unfolded, Stengel watched as Donald Trump used disinformation himself, weaponizing the grievances of Americans who felt overlooked. In fact, Stengel quickly came to see how all three players had used the same playbook: ISIS sought to make Islam great again....

Disinformation is designed to evoke a strong emotional response to push us toward more extreme views, unable to find common ground with others. The false claims that led to the breathtaking attack on our Capitol in 2020 may have been only a dress rehearsal. Attack from Within shows us how to prevent it from happening again, thus preserving our country's hard-won democracy.

This audio edition is read by the author, Andrew Gold, and includes an exclusive author Q&A. "Andrew Gold is the new Jon Ronson. Smart, funny, brave and deeply thoughtful, The Psychology of Secrets is an absolute must read" - Will Storr, bestselling author of The Status Game and The Science of...

Offering an in-depth psychological and political portrait of what makes Donald Trump tick, Dangerous Charisma combines psychoanalysis with an investigation into the personality of the current American president. This narrative not only examines the life and psychology of Donald Trump but also provides an analysis of the charismatic psychological tie between Trump and his supporters. In this new book, the psychiatrist who once served under five American presidents applies his expertise to profiling the current resident in the White House with surprising and revelatory results.