Social Power

In this new history of the conflict that defined the postwar era, Sergey Radchenko provides a deep dive into the psychology of the Kremlin's decision-making. He reveals how the Soviet struggle with the United States and China reflected its irreconcilable ambitions as a self-proclaimed superpower and the leader of global revolution. This tension drove Soviet policies from Stalin's postwar scramble for territory to Khrushchev's reckless overseas adventurism and nuclear brinksmanship, Brezhnev's jockeying for influence in the third world, and Gorbachev's failed attempts to reinvent Moscow.

Part political exposé, part psychological thriller, and part spiritual reckoning, In Trudeau’s Kitchen is a shocking illustration of how an ordinary citizen can become the target of not only the political world—but of a hidden empire of covert systems, governmental agencies, and even the corporations we depend on daily. It is both a warning and a call to action—a deeply researched, first-hand revelation of the new frontiers of political influence in the digital age.

From its founding in 1966 to contemporary attempts to censure its history and revise its significance, the Black Panther party has aroused fear, hope, pride, vilification, and government-sponsored oppression. This is the first and only collection of the most vital, representative writings of the party. Here are Huey P. Newton, Bobby Seale, Eldridge Cleaver, David Hilliard, and Fred Hampton; Kathleen Cleaver and other Panther women; the party's court battles and acquittals; its positions on black separatism, the power structure, the police, violence, education, and more.

Imagination: A Manifesto offers visionary examples and tactics to push beyond the constraints of what we think, and are told, is possible. This book is for anyone who is ready to take to heart Toni Morrison's instruction: "Dream a little before you think."

In a world constantly shaped by persuasion, understanding why we say "yes" is no longer a luxury—it's a necessity. The Power of Persuasion takes you on a deep dive into the science, strategies, and ethics of influence, showing how persuasion shapes everything from the choices we make to the identities we build. From everyday decisions to high-stakes moments, this book reveals the invisible forces that drive human behaviour.

Para conquistar el mundo, uno debe conquistarse primero a sí mismo: las emociones, las acciones y los pensamientos. Eisenhower dijo que la libertad es la práctica de la autodisciplina. Cicerón definió la virtud de la templanza como el esplendor de la vida. Sin límites ni autocontrol, no solo nos arriesgamos a no alcanzar nuestro potencial y a perder lo que hemos logrado, sino que, además, nos aseguramos una vida de humillación y miseria.

The definitive biography of Henry Kissinger - at least for those who neither revere nor revile him.

For too long the Religious Right has masqueraded as a social movement preoccupied with a number of cultural issues, such as abortion and same-sex marriage. In her deeply reported investigation, Katherine Stewart reveals a disturbing truth: this is a political movement that seeks to gain power and to impose its vision on all of society. America’s religious nationalists aren’t just fighting a culture war, they are waging a political war on the norms and institutions of American democracy.

In The Power of Saying No, award-winning professor and researcher Vanessa Patrick delves into the new science of saying no. She introduces the ground-breaking concept of "empowered refusal"—a proven framework for saying no that puts you in charge of your life—and reveals some surprising secrets about the power of the word no.

By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there's no one like Guy Kawasaki, the legendary former chief evangelist for Apple and a pioneer of business blogging, tweeting, Facebooking, Tumbling, and much more. Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he's ever met, to offer The Art of Social Media - the one essential guide to get the most bang for your time, effort, and money.

Have you ever found yourself in the middle of an argument with someone who just isn’t getting it? Most of us miss out on the visual emotive cues we see during direct interpersonal communication. Without these important context clues, we struggle to grasp the intent of the messenger and often the real meaning of the message. To make matters worse, our dependence on instant communication, like text messaging and email, has resulted in forgetting how to talk to one another in person.

Inequality, social immobility, and political polarization are only a few crucial phenomena driven by the inevitability of social structures. Social structures determine who has power and influence, account for why people fail to assimilate basic facts, and enlarge our understanding of patterns of contagion - from the spread of disease to financial crises. Despite their primary role in shaping our lives, human networks are often overlooked when we try to account for our most important political and economic practices.

A revolutionary new understanding of identity, showing how our groups have a powerful influence on our feelings, beliefs, and behavior—and how these shared identities can inspire both personal change and social movements. If you're like most people, you probably believe that your identity is...

Make small changes to your surroundings and create extraordinary happiness in your life with groundbreaking research from designer and TED star Ingrid Fetell Lee. Next Big Idea Club selection—chosen by Malcolm Gladwell, Susan Cain, Dan Pink, and Adam Grant as one of the "two most...

A colleague’s husband’s sister can make a person fat, even if they don’t know her. A happy neighbor has more impact on happiness than a happy spouse. These startling revelations of how much people truly influence each other are revealed in the studies of Drs. Christakis and Fowler, which...

The crisis of the progressive movement is so evident that nothing less than a fundamental rethinking of its basic assumptions is required. Today's progressives now work for professional organizations more comfortable with the inside game in Washington, DC (and capitols throughout the West), where they are outmatched and outspent by corporate interests. In No Shortcuts, Jane McAlevey argues that progressives can win, but lack the organized power to enact significant change, to outlast their bosses in labor fights, and to hold elected leaders accountable.

“An entertaining history of great oratory” (New Yorker) and a primer to rhetoric’s key techniques Rhetoric gives our words the power to inspire. But it’s not just for politicians: it’s all around us, whether you’re buttering up a key client or persuading your children to eat their...

Winston Churchill understood and wielded the power of words throughout his six decades in the public eye. His wartime writings and speeches revealed both his vision for the future and his own personal feelings, fascinating generation after generation with their powerful style and thoughtful reflection. In this book Churchill's official biographer, Martin Gilbert, has skilfully selected 200 extracts from his entire oeuvre of books, articles and speeches that reflect his life story, career and philosophy.

To regain its capacity to effectively deter China and retain its unmatched global status, the United States must deepen its partnership with the nation's most innovative tech companies. In The American Edge, Seth G. Jones explains how the industrial bases of the world's great military powers have risen, fallen, and evolved relative to each other over the past century. In doing so, Jones reveals how the US is on a trajectory toward failure—a failure to effectively deter major adversaries, and to fight and win a great power war if necessary.

Michael Wood has travelled the length and breadth of China, the world's oldest civilization and longest lasting state, to tell a thrilling story of intense drama, fabulous creativity, and deep humanity that stretches back thousands of years.