Social Technology

In The Poisoner's Handbook, Blum draws from highly original research to track the fascinating, perilous days when a pair of forensic scientists began their trailblazing chemical detective work, fighting to end an era when untraceable poisons offered an easy path to the perfect crime.

In our rapidly evolving digital age, mastering the landscape is more than just beneficial—it's essential. "Social Media Marketing for Beginners 2024" is crafted specifically with beginners in mind, providing a clear path through the complexity of social media marketing. This book offers step-by-step strategies, practical tips, and comprehensive case studies to elevate you from a novice to a marketing maestro swiftly.

World-renowned economist Klaus Schwab, founder and executive chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolution, which will fundamentally alter how we live and work.

James Gleick, the author of the best sellers Chaos and Genius, now brings us a work just as astonishing and masterly: A revelatory chronicle and meditation that shows how information has become the modern era’s defining quality - the blood, the fuel, the vital principle of our world. The story of information begins in a time profoundly unlike our own, when every thought and utterance vanishes as soon as it is born.

Mindf*ck goes deep inside Cambridge Analytica’s "American operations", which were driven by Steve Bannon’s vision to remake America and fueled by mysterious billionaire Robert Mercer’s money, as it weaponized and wielded the massive store of data it had harvested on individuals - in excess of 87 million - to disunite the United States and set Americans against each other. Bannon had long sensed that deep within America’s soul lurked an explosive tension. Cambridge Analytica had the data to prove it.

One reporter takes an immersive dive into white supremacy's explosive online presence, exploring the undercurrents of propaganda, racism, misogyny, and history that led us to where we are now. Shocking, humorous, and merciless in equal measure, Culture Warlords explores some of the vilest subcultures on the web - and shows us how we can fight back.

The creation of the microprocessor launched the digital age. The key technology allowing unprecedented integration, and the design of the world’s first microprocessor, the Intel 4004, were the achievement of Federico Faggin. In Silicon, internationally recognized inventor and entrepreneur Federico Faggin chronicles his “four lives”: his formative years in war-torn Northern Italy, his pioneering work in American microelectronics, his successful career as a high-tech entrepreneur, and his more recent explorations into the mysteries of consciousness.

In this volume, Steven Johnson explores the history of innovation over centuries, tracing facets of modern life (refrigeration, clocks, and eyeglass lenses, to name a few) from their creation by hobbyists, amateurs, and entrepreneurs to their unintended historical consequences. Filled with surprising stories of accidental genius and brilliant mistakes - from the French publisher who invented the phonograph before Edison but forgot to include playback, to the Hollywood movie star who helped invent the technology behind Wi-Fi and Bluetooth.

Whether we like it or not, the AI revolution is coming to education. In Brave New Words, Salman Khan, the visionary behind Khan Academy, explores how artificial intelligence and GPT technology will transform learning, and offers a road map for teachers, parents, and students to navigate this exciting (and sometimes intimidating) new world. A pioneer in the field of education technology, Khan examines the ins and outs of these cutting-edge tools and how they will revolutionize the way we learn and teach.

30 Days to a More Powerful Vocabulary quickly became a bestseller in its category back in 2015. Now, in this updated and revised edition—which now contains the 700 most important words you need to master—you'll quickly learn why this title has been such a positive impact in the personal and professional lives of tens of thousands in the English-speaking world.

In Physics of the Future, Michio Kaku - the New York Times best-selling author of Physics of the Impossible - gives us a stunning, provocative, and exhilarating vision of the coming century based on interviews with over 300 of the world’s top scientists who are already inventing the future in their labs. The result is the most authoritative and scientifically accurate description of revolutionary developments taking place....

In TechGnosis - a cult classic now updated and reissued with a new afterword - Erik Davis argues that while the realms of the digital and the spiritual may seem worlds apart, esoteric and religious impulses have in fact always permeated (and sometimes inspired) technological communication. Davis uncovers startling connections between such seemingly disparate topics as electricity and alchemy; online roleplaying games and religious and occult practices; virtual reality and gnostic mythology; programming languages and Kabbalah.

The Mobile Wave argues that the changes brought by mobile computing are so big and widespread that it’s impossible for us to see it all, even though we are all immersed in it. Saylor explains that the current generation of mobile smart phones and tablet computers has set the stage to become the universal computing platform for the world. In the hands of billions of people and accessible anywhere and anytime, mobile computers are poised to become an appendage of the human being and an essential tool for modern life.

James Lovelock, creator of the Gaia hypothesis and the greatest environmental thinker of our time, has produced an astounding new theory about future of life on Earth. He argues that the anthropocene - the age in which humans acquired planetary-scale technologies - is, after 300 years, coming to an end. A new age - the novacene - has already begun.

On the shores of Lake Tanganyika, Gombe is a community where the principal residents are chimpanzees. Through Jane Goodall's eyes we watch young Figan's rise to power and old Mike's crushing defeat. We learn how one mother rears her children to succeed, and another dooms hers to failure. We witness horrifying murders, touching moments of affection, joyous births, and wrenching deaths. As Goodall compellingly tells the story of this intimately intertwined community, we are shown human emotions stripped to their essence. In the mirror of chimpanzee life, we see ourselves reflected.

Predicting society’s present addiction to technology, our challenges with data privacy, and the dramatic increase in drug overdoses and depression that have accompanied a technology-induced lack of purpose, The Unabomber’s vision of the future has become our reality. Of course, his means were disgusting and condemnable. But his message is more important than ever. If we want to thrive in an age where automation and artificial intelligence and rapidly making humans obsolete, it is our responsibility to understand and prepare for the technological machine we are up against.

Ever felt overwhelmed at the idea of making a professional video? Whether it's for work, social media, or content marketing, diving into video production can be daunting. But did you know? The average online user watches more videos than reading texts or browsing images. In fact, over 70 percent of online traffic is video content. Despite its growing popularity, only a few master the art of high-quality video production.

Twitter seems like a perfect start-up success story. In barely six years, a small group of young, ambitious programmers in Silicon Valley built an $11.5 billion business out of the ashes of a failed podcasting company. Today Twitter boasts more than 200 million active users and has affected business, politics, media, and other fields in innumerable ways.

As lives offline and online merge, it's easy to forget how we got here. Rise of the Machines reclaims the story of cybernetics, a control theory of man and machine. Thomas Rid delivers a portrait of our technology-enraptured era. Springing from mathematician Norbert Wiener amid the devastation of World War II, the cybernetic vision underpinned a host of myths about the future of machines. This vision radically transformed the postwar world, ushering in sweeping cultural change.

Dive into the world of Open Source Intelligence (OSINT) with "Open Source Intelligence Fundamentals: A Beginner's Guide to Uncovering Online Information." This comprehensive book is a must-have resource for newcomers and aspiring investigators seeking to harness the power of online data to uncover valuable insights.