Social Win

A social history of cheating and how American history -- through real estate, sports, finance, academics, and of course politics -- has had its unfair share of rigged results and widened the margins on its gray areas. Drawing from the intriguing (and sometimes unbelievable) true stories of the...

We all want friends and successful business relationships, but sometimes it can be challenging, especially if we are not from the same backgrounds. Knowing how to deal effectively with different people and having the confidence to interact effectively with them is a key skill for all of us if we want to get on in life and it can be learned quite quickly when you have the right tools at your disposal.

Containing a fascinating exploration of the depths of the human mind, this insightful book takes listeners on a deep dive to discover the hidden parts of the psyche. Covering the subtle world of body language and non-verbal communication, along with the lesser-known secrets of human behavior, you’ll discover how you can draw on a rich collection of insights to protect yourself from manipulators and abusers.

¿Qué pasos seguir para ganar popularidad y lograr que las personas hagan lo que uno desea? El reconocido método que presenta este audiolibro ofrece una respuesta con décadas de garantía.

Men are often left wondering how alpha males have made everyone else their subjects. Decisions always favor them while others bear the brunt of those decisions. There are just some men who exude power wherever they go without even trying, and you have often wondered why people, including you, are always trying to please them.

Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this audiobook provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Listeners will learn how to segment their customer base, investigate each customer type, and apply a radically more relevant process of message selection, content creation, and distribution.

In April 1916, Nell Richardson and Alice Burke set out from New York City in a little yellow car, embarking on a bumpy, muddy, unmapped journey 10,000 miles long. They took with them a teeny typewriter, a tiny sewing machine, a wee black kitten, and a message for Americans all across the country: Votes for Women! The women’s suffrage movement was in full swing, and Nell and Alice would not let anything keep them from spreading the word about equal voting rights for women.

The annual Spiel des Jahres (Game of the Year) Awards are like the Oscars of the tabletop. Acclaimed British author and games expert James Wallis investigates the winners and losers of each year’s contest to track the incredible explosion in amazing new board games. From modern classics like CATAN, Ticket to Ride, and Dixit to once-lauded games that have now been forgotten (not to mention several popular hits that somehow missed a nomination), this is a comprehensive yet hugely enjoyable study of the best board games ever made, penned by one of the most knowledgeable commentators on the hobby.

With practical instruction and exercises for sharpening your memory and attention, developing a plan to organise, developing your mental flexibility, expanding your emotional regulation, boosting your impulse control, and living your best life, you can make genuine, durable improvements.

You've heard the stories about the dark side of the internet -- hackers, #gamergate, anonymous mobs attacking an unlucky victim, and revenge porn -- but they remain just that: stories. Surely these things would never happen to you. Zoe Quinn used to feel the same way. She is a video game...

Women in Sports highlights the achievements and stories of 50 notable women athletes from the 1800s to today, including trailblazers, Olympians, and record-breakers in more than 40 sports. The athletes featured include well-known figures like tennis player Billie Jean King and gymnast Simone Biles, as well as lesser-known champions like Toni Stone, the first woman to play baseball in a professional men's league, and skateboarding pioneer Patti McGee.

El libro Cómo ganar amigos e influir sobre las personas es un clásico en mayúsculas de la literatura sobre autoayuda, que todavía a día de hoy sigue vendiendo más de 200 ejemplares a la semana. Esta nueva edición es una relectura del clásico con una perspectiva moderna y actual dirigida a las chicas y mujeres de hoy en día; un libro con todas las claves para conocer y entender a los otros a través del empoderamiento y desde una perspectiva femenina y feminista.

“An entertaining history of great oratory” (New Yorker) and a primer to rhetoric’s key techniques Rhetoric gives our words the power to inspire. But it’s not just for politicians: it’s all around us, whether you’re buttering up a key client or persuading your children to eat their...

Millions of people end up in civil court each year. They assume going to court is the next logical step in their fight, but they often have little idea about how the court system works or what they can reasonably expect of it. In Make Your Case, Tanya Acker cuts straight to the essentials, providing curated, targeted information based on her extensive experience regarding exactly what people want to know: what happens during court proceedings and why, and how to best prepare for it - or how to avoid court entirely and find a better way.

We inherit mechanisms for survival from our primeval past - none so obviously as those involved in reproduction. The hormone testosterone underlies the organization of activation of masculinity: It changes the body and brain to make a male. It is involved not only in sexuality but in driving aggression, competitiveness, risk-taking - all elements that were needed for successful survival and reproduction in the past. But these ancient systems are carried forward into a modern world.

For thousands of years, we've created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life. Werbach and Hunter explain how games can be used as a valuable tool to address serious pursuits like marketing, productivity enhancement, education, innovation, customer engagement, human resources, and sustainability.

With a disarming mix of charm and Tammany-hewn toughness, Rosenberg began her career in public relations in 1920s Manhattan. As FDR's unofficial adviser, Rosenberg soon wielded enormous influence—no less potent for being subtle. Her extraordinary career continued after his death. By 1950, she was tapped to become the assistant secretary of defense—the highest position ever held by a woman in the US military—prompting Senator Joe McCarthy to wage an unsuccessful smear campaign against her.

This audiobook includes two comprehensive manuscripts: How to Analyze People: An Essential Guide to Human Psychology, Body Language, Personality Types, Persuasion, Manipulation, Human Behavior, and Speed-Reading People and Argument Structure: Secrets of the World’s Best Debaters - Master the Structure of Arguments. If you are looking to improve on your interpersonal skills, want to avoid being taken advantage of, or just want to know more about psychology then you're in the right place.

It was the biggest event in the history of women's sports. And for the Americans, it came down to five kicks. After regulation play and two overtimes in the final game of the 1999 women's World Cup soccer match, the score was 0-0. Penalty kicks would decide the world champion. The Chinese and the Americans would each pick five players. One kick per player. With the score tied 4-4, the Americans had one more chance to win it all.

Publishers Weekly called Heather Hansen's first book, The Elegant Warrior, a "template for achieving personal and career goals". In Advocate to Win, Heather goes deeper. As an award-winning trial attorney, Heather quickly realized that she didn't win because she was an extraordinary advocate. She won because she gave her clients the tools to advocate for themselves. First, they needed to choose what they wanted. Next, they needed to believe in themselves and their ability to get it. And then, they could advocate to win.