Technology Business

Becoming an effective IT manager presents a host of challenges - from anticipating emerging technology to managing relationships with vendors, employees, and other managers. A good IT manager must also be a strong business leader. This book invites you to accompany new CIO Jim Barton to better understand the role of IT in your organization. You'll see Jim struggle through a challenging first year, handling (and fumbling) situations that, although fictional, are based on true events.

BusinessSpotlight Audio bietet eine breite Palette an Themen, um das Business-Englisch der Hörer zu verbessern und sie in unterschiedlichen Situationen sicherer zu machen. Die Inhalte reichen von Diskussionen über den Wert eines MBA, Gedanken zur Zukunft der KI, Erfahrungen im Bereich Haustier-Reisen bis hin zu Präsentationstechniken und Informationen über ungewöhnliche Berufe wie forensische Buchhalter.

While most programs on public speaking focus on a polished presentation and overcoming fear, Larsen's holistic blend of spirit and logic goes far beyond the standard format, making Transformational Speaking a must listen for even the most seasoned speechmakers. With her uniquely inspirational approach, Larsen reaches out to those who want to make a genuine difference in our world by changing minds through changing hearts.

Секреты лидерской мудрости от выдающегося японского полководца XVI века Тоётоми Хидэёси! «Самурай без меча» рассказывает о неподвластных времени способах достижения успеха, которыми пользовался сам Хидэёси, чтобы достичь вершины славы.

This collection reveals the lives, lessons, and rules for success that have influenced Elon Musk, Warren Buffett, and Jeff Bezos, three billionaire businessmen who single-handedly disrupted and transformed the world in which we live. To become a billionaire from scratch is no easy feat. It can seem an impossible dream that’s exclusive only to the lucky few. However, this audiobook shows it is possible with the right know-how and that becoming a billionaire is less about luck and more about making the right decisions and working hard.

In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-its-kind playbook that will help industrial companies combine what they do best-create physical products-with what digitals do best-use algorithms and AI to parse expansive, interconnected datasets-to make strategic connections that would otherwise be impossible.

Grâce aux témoignages exclusifs d'Elon Musk, Amy Rowe Klement, Peter Thiel, Julie Anderson, Max Levchin, Reid Hoffman et beaucoup d'autres, Jimmy Soni nous raconte l'histoire de ces talents réunis dans l'aventure Paypal, qui vont par la suite façonner la nouvelle économie, jusqu'au concept de cryptomonnaie. Aujourd'hui, les fondateurs et les premiers employés de PayPal constituent le réseau le plus puissant de l'industrie technologique.

Smart Selling by Zaytoona Nur, narrated by Kimberly Rog, is a forward-thinking guide designed to help online business owners thrive in today’s AI-driven retail landscape. In this essential audiobook, Nur breaks down exactly how artificial intelligence is transforming modern e-commerce — from personalized customer experiences to automated operations, smarter marketing, and scalable business growth. Whether you're an aspiring entrepreneur, a digital marketer, or a business owner ready to elevate your online store, this audiobook offers proven strategies to boost revenue and maximize efficiency.

Dive into the future of passive income with "ChatGPT Side Hustles" by Alec Rowe. This comprehensive guide unveils over 85 innovative side hustle ideas leveraging the power of AI to boost your income, create new cash flows, and secure a competitive edge.

Ready to turn ChatGPT into your personal income engine? This book is your ultimate shortcut to launching profitable AI-powered side hustles—fast. Whether you're looking to escape the 9-to-5, boost your existing business, or create a new stream of income from scratch, this book gives you the tools to earn, automate, and scale—all powered by ChatGPT.

Mastering Professional Scrum is for anyone who wants to deliver increased value by using Scrum more effectively. Leading Scrum practitioners Stephanie Ockerman and Simon Reindl draw on years of Scrum training and coaching to help you return to first principles and apply Scrum with the professionalism required to achieve its transformative potential. The authors aim to help you focus on proven Scrum approaches for improving quality, getting and using fast feedback, and becoming more adaptable, instead of “going through the motions” and settling for only modest improvements.

Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B. S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts.

What if you could build your AI agent in a single weekend—no coding, no stress, no wasted time? With Build AI Agents with GPT-5, you’ll discover the simple, no-code blueprint for creating smart, reliable AI teammates that save you hours, grow your business, and give you back your most precious resource: time. Forget the hype and confusion. This book cuts through the noise with step-by-step projects, real-world workflows, and ready-to-use prompts.

“Cukier and his co-authors have a more ambitious project than Kahneman and Harari. They don’t want to just point out how powerfully we are influenced by our perspectives and prejudices—our frames. They want to show us that these frames are tools, and that we can optimise their use.”...

Marketing 4.0 is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. It takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen.

FinOps brings financial accountability to the variable spend model of cloud. Used by the majority of global enterprises, this management practice has grown from a fringe activity to the de facto discipline managing cloud spend. In this book, authors J. R. Storment and Mike Fuller outline the process of building a culture of cloud FinOps by drawing on real-world successes and failures of large-scale cloud spenders. Complete with a road map to get you started, this revised second edition includes new chapters that cover forecasting, sustainability, and connectivity to other frameworks.

Decision intelligence (DI) has been widely named as a top technology trend for several years, and Gartner reports that more than a third of large organizations are adopting it. Some even say that DI is the next step in the evolution of AI. Many software vendors offer DI solutions today, as they help organizations implement their evidence-based or data-driven decision strategies. But until now, there has been little practical guidance for organizations to formalize decision making and integrate their decisions with data. With this book, authors L. Y. Pratt and N. E. Malcolm fill this gap.

"The Cybersecurity Blueprint for Executives" transforms complex cyber challenges into clear, actionable strategies for business leaders. Authors Marco Ryan and Andrew Fitzmaurice draw upon their expertise across government, academia, and business to provide answers you need.

Artificial intelligence touches nearly every part of your day. While you may initially assume that technology such as smart speakers and digital assistants are the extent of it, AI has in fact rapidly become a general-purpose technology, reverberating across industries including transportation, healthcare, financial services, and many more. In our modern era, an understanding of AI and its possibilities for your organization is essential for growth and success. Artificial Intelligence Basics has arrived to equip you with a fundamental, timely grasp of AI and its impact.

The promise of artificial intelligence is automated decision-making at scale, but that means AI also automates risk at scale. In Ethical Machines, Reid Blackman gives you all you need to understand AI ethics as a risk management challenge. He'll help you build, procure, and deploy AI in a way that's not only ethical but also safe in terms of your organization's reputation, regulatory compliance, and legal standing—and do it at scale. And don't worry—the book's purpose is to get work done, not to ponder deep and existential questions about ethics and technology.