Technology Business

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into the near future.

AI is already driving billions of dollars in online business growth. While most people waste time on weak prompts and gimmicks, a small group is quietly using AI to build thriving online businesses. Which side do you want to be on? If you’ve ever wished for a guide that replaces guesswork with real instructions, this is it. You’ll discover prompt systems you can copy today to create products, automate workflows, and build income sources that last. Each chapter focuses on practical action, not theory, so you can see results from the very first step.

Personalized is a playbook for delivering true personalization at scale. In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Edelman describe Five Promises of Personalization. Personalized is a playbook for delivering true personalization at scale. With detailed examples across industries—including retail, health care, banking, technology, and travel—this book will help executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize.

FinOps brings financial accountability to the variable spend model of cloud. Used by the majority of global enterprises, this management practice has grown from a fringe activity to the de facto discipline managing cloud spend. In this book, authors J. R. Storment and Mike Fuller outline the process of building a culture of cloud FinOps by drawing on real-world successes and failures of large-scale cloud spenders. Complete with a road map to get you started, this revised second edition includes new chapters that cover forecasting, sustainability, and connectivity to other frameworks.

In a world where AI is revolutionizing every industry, there's a thin line between those who thrive and those who fall behind. This exclusive three-audiobook bundle is your access key to the AI winners' club. This isn't just about “using ChatGPT and AI”—millions of people do that. It's about mastering it completely, turning it into a money-making machine that works 24 hours a day, 7 days a week, even while you sleep.

Artificial intelligence is no longer the stuff of science fiction—it's a tangible, transformative force reshaping industries and redefining business success. Yet for many business leaders, the journey from curiosity to AI implementation can be daunting. Where do you start? How do you navigate the technical jargon and hype? And, most importantly, how can you leverage AI to boost profits, streamline operations and gain a competitive edge?

Before cell phones that fit in the palm of your hand and slim laptops that fit snugly into briefcases, computers were like strange, alien vending machines. They had cryptic switches, punch cards, and pages of encoded output. But in 1975, a young engineering wizard named Steve Wozniak had an idea: What if you combined computer circuitry with a regular typewriter keyboard and a video screen?

Introducing the ultimate guide to maximizing your earnings on OnlyFans—the OnlyFans Masterclass. This online course is designed for aspiring and established content creators looking to boost their revenue generation and platform growth on the popular subscription service. With the rise of fan engagement and social media marketing, personal branding has become crucial for the success of OnlyFans. Our comprehensive course covers all aspects of building a strong personal brand, from creating a compelling content strategy to leveraging fan interactions for growth.

Are you leading your team—or is AI leading you? Generative AI for Leaders is the essential playbook for business transformation in the age of Artificial Intelligence. Designed for executives, project leads, and innovation champions, this audiobook delivers a clear, strategic roadmap to navigate the complexity, uncertainty, and potential of AI deployment—without drowning in technical jargon. With billions spent and 70% of initiatives failing to scale, the question isn’t whether to implement AI—but how to do it right.

The AI Mastery 3-in-1 Collection is your roadmap to go from experimenting with AI to building a cash-generating machine powered by automation, precision, and creativity. Whether you’re brand new or already using ChatGPT, this collection bridges the gap between potential and profit.

La biografía definitiva de Steve Jobs, el fundador de Apple, escrita con su colaboración.Tras más de cuarenta entrevistas con Steve Jobs y con un centenar de personas de su entorno, familiares, amigos, adversarios y colegas, esta es la biografía definitiva de uno de los iconos indiscutibles de nuestro tiempo, del genio cuya creatividad, energía y perfeccionismo revolucionaron seis industrias: informática, películas de animación, música, teléfonos, tabletas y edición digital.

The rise, fall, and revival of the Caesar of Silicon Valley. Elon Musk has cast himself as the savior of humanity, an altruistic force whose fortune is tied to noble pursuits from halting our dependence on fossil fuels to colonizing Mars. Once frequently heralded as a modern-day Edison, Musk has...

What do today’s young influencers know, that you don’t? Content Creator is a handy guide that will lead you through the process and give you proven tips for creating content that connects with people. It’s amazing what you can learn about yourself when you start creating instead of consuming. You never know how creative you are until you consistently come up with new ideas and produce great content.

Digital transformation of the business landscape is well underway, and businesses are being reshaped faster than ever before. Agility and adaptability are now critical components of these businesses' survival. But building these traits requires a holistic approach with an unrelenting focus on automation. How does one go about developing that focus? Vijay Tella, Scott Brinker, and Massimo Pezzini deliver a guide to implementing automation in the real world, avoiding jargon and vague bromides in favor of concrete examples.

Henry Ford's impact on industry, business, and society continues to drive us to reach for seemingly impossible goals. Today and Tomorrow is like Ford's assembly line, churning out great achievers and forming success after success for nearly a century. It's a timeless reminder that the work ethic and inspiration that still bring us success today can be multiplied and imprinted on the moldable steel of our innovators of tomorrow. Today and Tomorrow by Henry Ford imparts timeless wisdom in a modern digital age.

Секреты лидерской мудрости от выдающегося японского полководца XVI века Тоётоми Хидэёси! «Самурай без меча» рассказывает о неподвластных времени способах достижения успеха, которыми пользовался сам Хидэёси, чтобы достичь вершины славы.

For decades there have been two iconic Japanese auto companies. One has been endlessly studied and written about. The other has been generally underappreciated and misunderstood. Until now. Since its birth as a motorcycle company in 1949, Honda has steadily grown into the world’s fifth largest automaker and top engine manufacturer, as well as one of the most beloved, most profitable, and most consistently innovative multinational corporations.

Connectional intelligence unlocks the 21st-century secret to getting "big things done" regardless of who you are, where you live, or what you do. We typically associate success and leadership with smarts, passion, and luck. But in today's hypercompetitive world, even those gifts aren't enough. Get Big Things Done argues that the game changer is a thoroughly modern skill called connectional intelligence.

Unlock the transformative power of AI and propel your business into the future—even if you're new to AI! Are you hesitant about integrating AI into your business, unsure of the right tools, or worried about staying competitive? This guide addresses your concerns, offering clear, actionable steps to harness AI's potential without disruption.

Human Design is the next evolution after Myers-Briggs, the Enneagram, and other innovative profiling systems. Whether your field is psychotherapy, recovery, coaching, or healing arts, and whether your clients are individuals, couples, families, or business teams, Understanding Your Clients through Human Design will empower your work and call you to reconsider how you approach people. Inspire your practice with this groundbreaking and accessible approach and take your work to the next level!