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The Practice
- Shipping Creative Work
- Narrated by: Seth Godin
- Length: 5 hrs and 38 mins
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This Is Marketing
- You Can't Be Seen Until You Learn to See
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 7 hrs and 2 mins
- Unabridged
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Overall
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Performance
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Story
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
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Seth puts me to sleep
- By Andrew Cao on 2019-02-13
Written by: Seth Godin
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The Icarus Deception
- How High Will You Fly?
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 7 hrs and 12 mins
- Unabridged
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Overall
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Performance
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Story
In his bravest and most challenging book yet, Seth Godin shows how we can thrive in an economy that rewards art, not compliance. He explains why true innovators focus on trust, remarkability, leadership, and stories that spread. And he makes a passionate argument for why you should be treating your work as art. Art is not a gene or a specific talent. It's an attitude, available to anyone who has a vision that others don't, and the guts to do something about it.
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Spoke to my soul
- By D. Brown on 2023-05-15
Written by: Seth Godin
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Linchpin
- Are You Indispensable?
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 8 hrs and 19 mins
- Unabridged
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Overall
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Performance
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Story
There used to be two teams in every workplace: management and labor. Now there’s a third team, the linchpins. These people invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They figure out what to do when there’s no rule book. They delight and challenge their customers and peers. They love their work, pour their best selves into it, and turn each day into a kind of art.
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almost good.
- By Anonymous User on 2018-12-21
Written by: Seth Godin
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Tribes
- We Need You to Lead Us
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 3 hrs and 42 mins
- Unabridged
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Overall
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Performance
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Story
Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes - and created shortage of people to lead them. This is the growth industry of our time. Tribes will help you understand exactly what's at stake, and why YOU can and should lead a tribe of your own.
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Essence of leadership
- By Maryse on 2020-04-20
Written by: Seth Godin
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The Song of Significance
- A New Manifesto for Teams
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 4 hrs and 21 mins
- Unabridged
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Overall
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Performance
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Story
The Song of Significance is a rousing contemplation on work: why it is the way it is, why it’s gotten so bad, what all of us–especially leaders–can do to make it better.
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Appendix is the Most Interesting
- By Amazon Customer on 2023-06-23
Written by: Seth Godin
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The Creative Act
- A Way of Being
- Written by: Rick Rubin
- Narrated by: Rick Rubin
- Length: 5 hrs and 45 mins
- Unabridged
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Overall
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Performance
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Story
Many famed music producers are known for a particular sound that has its day. Rick Rubin is known for something else: creating a space where artists of all different genres and traditions can home in on who they really are and what they really offer. He has made a practice of helping people transcend their self-imposed expectations in order to reconnect with a state of innocence from which the surprising becomes inevitable. Over the years, he has learned that being an artist isn’t about your specific output, it’s about your relationship to the world.
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Wow, life changing book
- By Stephen Nash on 2023-01-24
Written by: Rick Rubin
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This Is Marketing
- You Can't Be Seen Until You Learn to See
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 7 hrs and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
-
Seth puts me to sleep
- By Andrew Cao on 2019-02-13
Written by: Seth Godin
-
The Icarus Deception
- How High Will You Fly?
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 7 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
In his bravest and most challenging book yet, Seth Godin shows how we can thrive in an economy that rewards art, not compliance. He explains why true innovators focus on trust, remarkability, leadership, and stories that spread. And he makes a passionate argument for why you should be treating your work as art. Art is not a gene or a specific talent. It's an attitude, available to anyone who has a vision that others don't, and the guts to do something about it.
-
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Spoke to my soul
- By D. Brown on 2023-05-15
Written by: Seth Godin
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Linchpin
- Are You Indispensable?
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 8 hrs and 19 mins
- Unabridged
-
Overall
-
Performance
-
Story
There used to be two teams in every workplace: management and labor. Now there’s a third team, the linchpins. These people invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They figure out what to do when there’s no rule book. They delight and challenge their customers and peers. They love their work, pour their best selves into it, and turn each day into a kind of art.
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almost good.
- By Anonymous User on 2018-12-21
Written by: Seth Godin
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Tribes
- We Need You to Lead Us
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 3 hrs and 42 mins
- Unabridged
-
Overall
-
Performance
-
Story
Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes - and created shortage of people to lead them. This is the growth industry of our time. Tribes will help you understand exactly what's at stake, and why YOU can and should lead a tribe of your own.
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Essence of leadership
- By Maryse on 2020-04-20
Written by: Seth Godin
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The Song of Significance
- A New Manifesto for Teams
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 4 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
The Song of Significance is a rousing contemplation on work: why it is the way it is, why it’s gotten so bad, what all of us–especially leaders–can do to make it better.
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Appendix is the Most Interesting
- By Amazon Customer on 2023-06-23
Written by: Seth Godin
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The Creative Act
- A Way of Being
- Written by: Rick Rubin
- Narrated by: Rick Rubin
- Length: 5 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
Many famed music producers are known for a particular sound that has its day. Rick Rubin is known for something else: creating a space where artists of all different genres and traditions can home in on who they really are and what they really offer. He has made a practice of helping people transcend their self-imposed expectations in order to reconnect with a state of innocence from which the surprising becomes inevitable. Over the years, he has learned that being an artist isn’t about your specific output, it’s about your relationship to the world.
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Wow, life changing book
- By Stephen Nash on 2023-01-24
Written by: Rick Rubin
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Leap First
- Creating Work That Matters
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 6 mins
- Original Recording
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Overall
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Recorded in an intimate gathering of aspiring entrepreneurs, writers, and leaders, Leap First teaches us 49 essential principles, practices, and life lessons that have helped Seth the most in his own work and life. More than an audiobook or keynote speech, each track here presents a carefully chosen catalyst intended to trigger our own passion and insight with each listening.
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My go to recording, when I’m down
- By Greg on 2018-09-13
Written by: Seth Godin
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Purple Cow
- Transform Your Business by Being Remarkable
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Unabridged
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Overall
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What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last? Face it, the checklist of tired P's marketers have used for decades to get their product noticed - Pricing, Promotion, Publicity, to name a few - aren't working anymore.
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Is there much new here?
- By Michael on 2017-11-06
Written by: Seth Godin
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The Dip
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 1 hr and 32 mins
- Unabridged
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Overall
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Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point: really hard, and not much fun at all. And then you find yourself asking if the goal is even worth the hassle. Maybe you're in a Dip: a temporary setback that you will overcome if you keep pushing. But maybe it's really a Cul-de-Sac, which will never get better, no matter how hard you try.
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Good premise, but has no body.
- By Kindle Customer on 2018-12-09
Written by: Seth Godin
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Purple Cow, New Edition
- Transform Your Business by Being Remarkable
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Unabridged
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Overall
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Performance
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In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product.
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Classic shows its age
- By Dale on 2022-09-18
Written by: Seth Godin
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Permission Marketing
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 1 min
- Abridged
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Overall
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Internet marketing pioneer Seth Godin says he wants to change the way almost everything is marketed today. Will you give him permission to show you the future? Listen to how you can turn strangers into friends and friends into customers with this groundbreaking new approach.
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Outdated but useful
- By Jason on 2022-07-19
Written by: Seth Godin
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Traffic
- Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral
- Written by: Ben Smith
- Narrated by: Ian Putnam, Ben Smith
- Length: 10 hrs and 15 mins
- Unabridged
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If attention is the new oil, Ben Smith’s Traffic is the story of the time between the first gusher and the impact of climate change. The curtain opens in Soho in the early 2000s, after the first dotcom crash but before Google, Apple, and Facebook exploded, when it seemed that New York City rather than Silicon Valley might become tech’s center of gravity. There, within a few square blocks, Nick Denton’s merry band of nihilists at his growing Gawker empire and Jonah Peretti’s sunnier crew at HuffPost and BuzzFeed were building the foundations of viral internet media.
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The story of how web 2.0 came to be
- By Robert Collins on 2023-07-07
Written by: Ben Smith
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Free Prize Inside
- How to Make a Purple Cow
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 57 mins
- Unabridged
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We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's best seller Purple Cow taught the business world, the old ways of marketing simply don't work anymore. The best way to sell anything these days is through word of mouth and the only real way to get word of mouth is to create something remarkable. Free Prize Inside, the sequel to Purple Cow, explains how to do just that. It's jammed with practical ideas you can use now to make your product or service remarkable, so that it will virtually sell itself.
Written by: Seth Godin
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The Real Work
- On the Mystery of Mastery
- Written by: Adam Gopnik
- Narrated by: Adam Gopnik
- Length: 7 hrs and 50 mins
- Unabridged
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For decades, Adam Gopnik has been one of our most beloved writers, a brilliantly perceptive critic of art, food, France, and more. But recently, he became obsessed by a fundamental matter: How did the people he was writing about learn their outlandish skill, whether it was drawing a nude or baking a sourdough loaf? In The Real Work, Gopnik apprentices himself to an artist, a dancer, a boxer, and even a driving instructor (from the DMV), among others, trying his late-middle-age hand at things he assumed were beyond him.
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Underwhelming
- By Lana Hergott on 2023-06-11
Written by: Adam Gopnik
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All Marketers Are Liars
- The Power of Telling Authentic Stories in a Low-Trust World
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 4 hrs and 17 mins
- Unabridged
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Overall
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Story
Every marketer tells a story. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche Cayenne is vastly superior to a $36,000 VW Touareg, which is virtually the same car. We believe that $225 Pumas will make our feet feel better, and look cooler, than $20 no-names... and believing it makes it true.
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Powerful book about why you must tell a good story
- By Anonymous User on 2018-04-11
Written by: Seth Godin
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Real Artists Don't Starve
- Timeless Strategies for Thriving in the New Creative Age
- Written by: Jeff Goins
- Narrated by: Stu Gray
- Length: 5 hrs and 45 mins
- Unabridged
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Best-selling author and creativity expert Jeff Goins dismantles the myth that being creative is a hindrance to success by revealing how an artistic temperament is in fact a competitive advantage in the marketplace.
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very helpful insights
- By The Pet Mom on 2019-05-19
Written by: Jeff Goins
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The Art of Impossible
- A Peak Performance Primer
- Written by: Steven Kotler
- Narrated by: Fred Sanders
- Length: 9 hrs and 17 mins
- Unabridged
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Overall
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Performance
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Best-selling author and peak performance expert Steven Kotler decodes the secrets of those elite performers - athletes, artists, scientists, CEOs, and more - who have changed our definition of the possible, teaching us how we too can stretch far beyond our capabilities, making impossible dreams much more attainable for all of us. What does it take to accomplish the impossible? What does it take to shatter our limitations, exceed our expectations, and turn our biggest dreams into our most recent achievements?
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Best book I've listened to on the app yet.
- By Amazon Customer on 2021-02-12
Written by: Steven Kotler
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Originals
- How Non-Conformists Move the World
- Written by: Adam Grant, Sheryl Sandberg - foreword
- Narrated by: Fred Sanders, Susan Denaker
- Length: 10 hrs and 1 min
- Unabridged
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With Give and Take, Adam Grant not only introduced a landmark new paradigm for success but also established himself as one of his generation’s most compelling and provocative thought leaders. In Originals he again addresses the challenge of improving the world, but now from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all?
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boring
- By daniel wolfson on 2020-01-03
Written by: Adam Grant, and others
Publisher's Summary
From the best-selling author of Linchpin, Tribes, and The Dip comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.
Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.
Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work. Godin insists that writer's block is a myth, that consistency is far more important than authenticity, and that experiencing the imposter syndrome is a sign that you're a well-adjusted human. Most of all, he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you've been seeking to share all along.
With this book as your guide, you'll learn to dance with your fear. To take the risks worth taking. And to embrace the empathy required to make work that contributes with authenticity and joy.
What the critics say
"This is the book I need right now. It’s an extraordinary and electrifying call to action for writers, artists and creators in every walk of life. I re-read passages and felt as if my own secret creed was being explained back to me, in words I hadn’t yet found."
--Rosanne Cash, Grammy-winning singer-songwriter
“The Practice is a user’s manual for finding your calling and an alchemist’s handbook for pursuing your dream.”
--Steven Pressfield, author of The War of Art
“Seth's book is a skeleton key specially molded to unlock the most creative version of you. Read it, and find yourself free to be who you know you really are.”
--Brian Koppelman, co-producer and co-creator of Billions
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What listeners say about The Practice
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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- Tyler Kugler
- 2021-01-09
Brilliant and Empowering - What I need(ed)!
I loved this book and found it very empowering.
This is a great listen for people like me who have a great idea coupled with fear that is bolstered by social anxiety (or any number of other hinderances that Seth tackles in this book).
Seth encourages us to get out of our own way and simply do the work.
I have finished my first listen and plan on listening again and again until I internalize his message.
Thank you Seth!
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1 person found this helpful
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- Mr Harries
- 2020-12-03
Really good but also dense
There are more good ideas in here than you can shake a stick at. It’s like a firehose of great points though.. I found that I had to let go of some points in order to think of others (I can and will go back for them though). I had to pause it and give myself more time think about what’s being said (and how it applies to my ‘practise’)... but, this is where I’ve found gold. I recommend
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1 person found this helpful
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- Matthew Taylor
- 2023-09-27
Tremendous Insight
I’ve spent the majority of my working life as in freelance independent artist. This book has changed it all for me. I could very much have used it 30 years ago but I’ll take it now.
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- rahul
- 2022-11-28
Seth always provides value
Knowledge described in this book is very practical, very useful, and very easy to implement at any stage business and personal life.
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- matthew p.
- 2022-05-30
Must read
Do not fall into the error of thinking this book is about business, this is a guide to excellence in all aspects of life
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- Leda
- 2022-01-20
An inspiring read
As soon as I finished this book I wanted to listen to it again. Every chapter is full of small piece of golden wisdom. As a creator and academic I felt so inspired.
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- quincy
- 2022-01-16
A Practical Proffessional's Guide to Practice
Loved it.
I think this 1 will be listened to over and over.
Packed with Gems and Nuggets.
Daily Mantra or Professional training guide....
the Next Level 'War of Art'
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- Red S.
- 2021-09-16
I need practice…
… staying awake while listening to this guy’s book. I can’t even focus on what he is saying. Im sure he has great ideas, but his reading cadence is borderline unlistenable. Wish audible would do a refund for me!
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- Darius Bashar
- 2021-05-25
every arts must read this.
Best book I've read in 10 years. Seth is the real deal. thank you thank you thank you!!
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- Rachelle Wood
- 2021-05-22
I love every minute of this book - Must read
This is the boom I wish I had to read when I was a young adult. I am sure I would have reach where I am today much earlier in life
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- Colin Davis
- 2020-12-04
Not a book - just a series of short affirmations
I wouldn't have bought this book if I knew what it was. I'm 1.5h in and so far he's gone through 50+ chapters. It's more like Godin is reading the blurbs off of a bunch of books in a row without cracking the spine on any of them. Very surface-level and disappointing.
Also, I wish Godin would stop reading his own books. The narration is passable but would greatly benefit from a pro's touch. He emphasizes too many words and it leads to a song-song lullaby effect. Hard to focus on.
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26 people found this helpful
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- Seth
- 2020-11-23
I struggle with this format
I forgot Tribes was like this too. I feel like I'm being read a list of headlines from Oprah episodes. The thing that kills me is that I find Seth so inspirational in interviews and discussing in depth the topics that he speaks about. And while I love the idea of sound bite dissemination of ideas, this format loses me almost immediately. My mind wanders and it's not wandering more deeply into the subject but wandering from boredom to other things. I hate that I didn't love this book but for me the author is better in almost every other format other than his own writing.
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19 people found this helpful
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- EJ
- 2020-12-28
A funny thing happened...
As a long time fan of Seth Godin, I was excited about this book. I must admit, about a third or the way thru I found myself frustrated that the “snippets” didn’t seem to be cohesive or connected. I liked them, but failed to see how it was weaving together.
Then a funny thing happened: it all clicked. It all connected. It instantly became inspiring.
The last half of the book contained nugget after nugget and was just fantastic.
I’m not sure anything changed with the book - perhaps it was ME.
But either way, I suspect this is a book I’ll be revisiting often when I need creative and leadership inspiration.
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10 people found this helpful
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- Blake Richards
- 2020-11-14
This book is boring.
This book is boring. Seth Godin is an interesting person. But to listen to the book being read is like listening to someone read the ingredients to hot dog over and over. He repeats himself over and over. I get it. The practice is art. How many times do you say the same thing over and over. I couldn’t make it more than 30 minutes or so. Boring boring boring :(
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9 people found this helpful
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- Heather Dawn Kuhns
- 2020-11-05
Powerfully enabling
One of the best books I’ve listened to on art and creativity. Purely enabling. Empowers the artist for brave and generous living. Thank you Mr. Godin.🙏🏽
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8 people found this helpful
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- Amazon Customer
- 2020-11-03
SO GOOD!
As a creative entrepreneur, I owe Seth so much gratitude for helping me “allow myself” to “trust myself”. This book might be his best yet. Love it!
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8 people found this helpful
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- Hayden Domenico
- 2020-11-04
Godin does it again
Seth Godin’s books always have so much wisdom and knowledge that he shares in a way that is profound and challenging. In The Practice Godin inspires people to create while giving viable tools to help off set challenges that creators might face. This book is very well written and is very motivating.
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6 people found this helpful
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- Anonymous User
- 2020-12-09
Writer
Excellent book for those needing the extra push to keep on moving. Keep the Practice!
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5 people found this helpful
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- Andy
- 2021-01-26
Good info but very little new here.
Just felt like a collection of his blog posts. Really wanted to love it but couldn't. Seth is still a guru.
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4 people found this helpful
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- Amy Keever Gallery
- 2022-03-23
Just the words I needed, even if I’ve heard it before
I so appreciated this book of Seth’s and needed to have it in my path at the time I read it - I loved Steven Pressfields “ The War of Art” and have read it so many times and this book will be right up there as the same ! It’s something I’ll need to hear again and again to remind myself to be brave and how to do it with integrity when I lose my way- I started watching Seth’s interviews and have SO appreciated his perspective in this hustle and grind world of social media, to have someone remind us that we can go about social media as we best see fit and thrive in that - there are so many incredible points to this book and I’m sure I’ll need the hard copy - after hearing Seth read the books of his I’ve listened to, it wouldn’t be the same without his voice in this - all around amazing piece of work and I thank him for this ! I have a gallery and need this “back up” in my thoughts as I lean into courage and stay in my lane as I should .-I hope I get the chance to thank him in person one day !
Amy Keever
Amy Keever Gallery
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