In this Marketing Over Coffee:
Learn why every company needs a CCO, even if it's fractional, life after Hubspot and more!

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Brought to you by our sponsors: Wix Studio and NetSuite

Starting as a fan of Hubspot and then being hired to grow the fandom there

Finding the Customer Love Language

Starting as English major and considering Law, to teaching Math

Leaving Hubspot to start her own Fractional Chief Customer Officer Consultancy

6:44 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

10:10 Why the CCO is needed, you can't just add advocacy at the end

Pocket CCO

16:39 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

Defining the ICP and gathering data to start

The mistake of thinking the customer journey is 2D - where game theory gets applied

23:30 "Your 9 is my 7, I'm hella picky"

28:00 Any time you are asking for money

Does everyone have to go for a White Glove experience?

Neil Gaiman

Christina is on LinkedIn and visit Pocket CCO

Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

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In this Marketing Over Coffee:
Learn how a TikTok ban would work, GenAI for Agencies, Star Trek and more!

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Brought to you by our sponsors: Wix Studio and NetSuite

TikTok?

Can't be banned, but will it be bought?

Google and Meta (+27%) Ad Revenue up for Q1

YouTube Pushing Back on Ad Blockers

6:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

GenAI for Email copy - Check out the GenAI for Agencies Webinar Recording Here, for Associations Here

10:40 - 12:06 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

Digiday Says Threads Ads could be here by midyear

Robot Dogs Thread is running wild - it's now less about followers than topics when it comes to getting passed

Instagram changing algo to feature creators outside their network, penalizing duplicate content, and no more aggregators

Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

Apple Watch Faces - Systems/Accessibility/Assistive Touch

Video: Discovery and X-Men 97

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In this Marketing Over Coffee:
Learn about Strategies for Facebook, Meta, Instagram and more!

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Brought to you by our sponsors: Wix Studio and NetSuite

What was the path to becoming the Queen of Facebook?

Emigrating in 1999 and becoming an entrepreneur

Bringing her experience in relationships to tech

7:28 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

Using FB for more leads, growth, sales, and traffic: How to get above the plateau

The AI Powered Discovery Engine

The opportunity of Facebook Live

Shorter is better for Reels

20:09 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

What Meta is doing on the AI front

Advantage Plus Audience

Lean into authenticity

Book Recco: James Clear's Atomic Habits

Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

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In this Marketing Over Coffee:
Learn about Social Media Tool Consolidation, Free AI Resources, Review Strategies and more!

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Brought to you by our sponsors: Wix Studio and NetSuite

The Bank of America Boston Marathon!

Nothing is replacing Twitter for live news

Meta shutting down Crowdtangle

Hootsuite acquiring Talkwalker

5:48 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

HARO returns! Introducing HERO

Boston Robotics new robot is creepier than the dog

13:18 - NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

Digital Ads reach record high in 2023

Threads beats X in less than 2 Years, Reddit on the Rise

Not too late to sign up for: Gen AI for Agencies Free Webinar

Gen AI cheat sheets - RACE Framework and PAIR Framework - Join the Analytics for Marketers Slack Group!

Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

Bose Soundlink Mini - Text line 617-812-5494

Marques Brownlee on AI Pin - What's the ethical obligation of a reviewer?

Video: Billy Joel 100 at MSG

Book: Economical Growth by Chris Pham

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In this Marketing Over Coffee:
Learn about Gemini 1.5, Gen AI for Agencies, Gran Turismo and more!

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Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights

Alphabet talking to Morgan Stanley about making an offer for Hubspot - an exclusive from Reuters

Google Privacy Sandbox, Cloud Next

Gemini coming to Big Query and new Axion Hardware

1 Million tokens in Gemini 1.5

Gen AI for Agencies Free Webinar

AI based seach - defeating the 14 page recipe

12:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

YouTube Updates including Livestream reactions and HDR

TourBox makes editing faster and easier, check it out.

Instagram Stories

Great article from Ben Vigneron on attribution

Marketing hires still down except for France?

Join the Analytics for Marketers Slack Group!

Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

Rode Capture a dual camera app

Movie: Gran Turismo - David Harbour, Orlando Bloom

Book: Becoming Trader Joe

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In this Marketing Over Coffee:
Learn about Equity, Equality, How to Screen Your Content, and more!

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Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights

Author Minal Bopaiah talks to us about her latest book: Equity - How to Design Organizations Where Everyone Thrives

Equity as the middle child, getting overlooked in favor of diversity and inclusion

You can't design for the prototypical human and then scale up

The problem of funding schools via property taxes

13:36 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

Human Centered Designed

The Embrace Warmer

Shaping the Path

Join the Analytics for Marketers Slack Group!

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Design and power

DEI and Change Management

The mistake of the all hands kickoff

The Reach Equity Content Screen

Learn more about Minal at BrevityAndWit.com

Play by Stuart Brown, and Star Trek TNG

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In this Marketing Over Coffee:
Ted Harrison talks about what makes people pay attention to videos!

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Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights

Starting with Adobe Premiere at Summer Camp

Weber Shandwick Dallas to NY

Working at Twitter creating video content for their advertisers, growing to 9 figures

6:49 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

Adding the science of getting attention with sacrificing creativity

Locking down the context and location to earn attention

Join the Analytics for Marketers Slack Group!

14:51 Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

Transitioning out of Twitter / X

Check out Ted's company Neuemotion, and here's Ted's LinkedIn profile

Bridging the gap between the brand work that's been done methodically to get to content that will work in all channels

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In this Marketing Over Coffee:
Learn about Adding Data Science to Your Team, Rendering Video, Media Servers and more!

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Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights

Data Analyst vs. Marketing Analyst vs. Data Scientist

When do you need to hire a data analyst?

6:14 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

Elon's releases Grok as part of X AI

Question on rendering and uploading huge videos

The gold standard for rendering is FF mpeg

Apple Log format on iPhone 15 Pro

Roon Nucleus One $499 server

Serviio Open Source Media Server

ABX - Closer to reality and it opens up your options to create valuable content

Join the Analytics for Marketers Slack Group!

Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

Ready Player Two movie green lit?

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