super{set} Celebrates First Exit: LiveRamp to Acquire Data Collaboration Software Startup Habu for $200M!

Joining Tom and Vivek in the studio today are Habu co-founders Matt Kilmartin (CEO) and Mike Moreau (COO) to give the full story behind how Habu was conceived, built out, scaled, and sold.

Habu is a leader in the data collaboration category with innovative data clean room technology. Habu enables companies to share, make sense of, and act on insights on decentralized data without compromising privacy or data ownership – enabling companies to realize the full value of their data regardless of where it resides. In January 2024, Habu entered a definitive agreement to be acquired by LiveRamp for $200 million in a highly strategic transaction.

But Habu wasn't a category leader and a $200 million company from day one. Matt, Mike, Tom and Vivek started selling before even slinging code, bringing together a kick-ass team in the beginning that saw the company through pivots to growth. Early customers like Pepsi and Disney played a crucial role in co-innovating with Habu as design partners. And Matt and Mike developed a rapport as leaders and co-founders to power the company through to exit. Learn how Habu became super{set}'s first win in the latest episode of The {Closed} Session!

Learn more about the Habu exit here: https://www.superset.com/feed/super-set-celebrates-first-exit-liveramp-acquires-data-collaboration-software-startup-habu

Announcing super{set} Fund II!

The world has tilted in our favor. We’ve been building companies in the data+AI space for 25 years, mostly while it was niche and nerdy. With the AI revolution fully upon us, we’re thrilled to announce that super{set} has closed a $90 million second fund to invest in companies at inception.

Since launching our first fund, super{set} has founded, funded and scaled 16 data+AI startups. Fund II brings our committed capital in active funds to $176M and comes on the heels of super{set}’s first exit: the acquisition of leading data collaboration company Habu for $200 million in January 2024.

super{set} General Partner Jeremy Klein joins Tom and Vivek for this special episode digging into Jeremy's background and early work at the inception of super{set}, the immense data+AI opportunity today, why super{set} has raised Fund II, and how super{set} will partner with co-founders in Fund II. Don't miss this big news!

Learn more about the Fund II announcement at superset.com/feed/super-set-fund-ii-90-million-to-intensify-our-serial-focus-on-data-ai-company-building

Read Tech Crunch's Exclusive Coverage: "Boutique startup studio super{set} gets another $90 million to co-found data and AI companies"

Learn more about our VECTOR program - a 12-week fully-paid launchpad for technical product leaders to receive direction, build magnitude, and co-explore company creation alongside super{set} - at superset.com/vector

Talent and career development in startups is typically nonexistent - so at super{set}, we're changing that. While a startup’s opportunities for rapid growth and trial by fire are incredible, we believe startup employees can still benefit from intentional mentorship and development. No - it's not about bringing in professional coaches who lack hands-on company-building expertise. And no, it's more than advice from the balcony unmarried to what life is actually like in the startup trenches.

Joining Tom and Vivek in the studio are the first graduates of super{set}’s coaching program for its employees: Jen D’Amico (Head of Business Development at Ketch), Anupam Gupta (Head of Customer Success at Ketch), and Ted Flanagan (Chief Customer Officer at Habu, recently Acquired by LiveRamp). 

How can startups improve outcomes by becoming more self-aware and assessing strengths and development areas better? How can entrepreneurs create the soil conditions for their employees to perform, even within the fast-paced startup environment? What advice do Jen, Anupam, and Ted have for startup employees - and the founders at the helm - around the globe? 

Join us in the first episode of Season 5 of The {Closed} Session!

Listen (or watch) all episodes of The {Closed} Session at www.theclosedsession.com

Learn more about Ketch at www.ketch.com

Learn more about Habu (acquired by LiveRamp) at www.habu.com

Learn more about super{set} - including co-founding with us and open roles across our portfolio of companies - at 

www.superset.com