Improve your marketing strategies and achieve success with our exclusive tips, custom-made for trade businesses. Don't fall into the trap of making common marketing mistakes. This episode dives into effective lead generation strategies and crucial marketing tips to enhance your business's visibility and success. Discover how to steer clear of pitfalls and adopt proven marketing techniques that drive results. Don't forget to subscribe for more business marketing tips and strategies!

#TradeBusinessMarketing #MarketingMistakes #HomeServiceMarketing #LeadGenerationStrategies #BusinessMarketingTips

Watch the video version of this podcast at https://youtu.be/9UcLr7pSDwI

Discussion Points:

00:00 Episode highlight
04:16 Clients seek lead generation for consistent quality leads.
09:05 Budget optimisation and lead flow consistency. Period.
11:04 Advanced tracking tools offer specific lead insights.
15:41 Leading with purpose attracts like-minded clients.
17:48 Differentiating and defining unique client experiences in business.
21:32 Understanding client needs is crucial for successful marketing.
24:27 Marketers integrate sales due to lead issues.
27:30 Evaluate website content to target intended audience.
30:42 Tool tracks leads and their sales performance.
36:35 Focus on leading indicators for faster feedback. Integrate CRM for clear ROI transparency.
38:58 Importance of industry benchmark for marketing success
42:43 Encouragement to invest in a scalable marketing strategy.
43:44 Resistance to change, but necessary for growth.

Resources:

Visit Intrigue Media’s website at https://intrigueme.ca/
Get social with Intrigue Media at @imintriguemedia
Stay in touch with Vanessa at vanessa@intrigueme.ca
Download your own Marketing Partner Checklist at https://go.intrigueme.ca/l/700853/2024-04-12/9stvyf

Have a conversation with us! Go to tradie.wiki/pod and book a call.

Check this out:

• Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
• Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
• Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

Thank you for tuning in!

If you enjoyed this podcast and this series, please take 5 to leave us a review:

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Maximise your business profitability and employee engagement with our expert strategies! Learn how to implement effective business systems for strategic growth and prepare an exit strategy that maximises your returns. Discover the secrets to enhancing your business's efficiency and engaging your employees to drive success. Repeat these keywords throughout the description to boost search visibility.

Watch the video version of this podcast at https://youtu.be/gYBrz5KsUvg

Discussion Points:

00:00 Challenges in lead generation and business growth.
04:36 Caution with referrals, focus on lead generations.
08:03 Successful business acquisitions require strategic preparation.
12:44 Construction industry experiencing contraction, focus on value.
15:58 Clear KPIs, performance reviews, workflows, training videos.
17:14 Focus on success habits for maximum profit.
20:57 Institute offers business readiness program for exit planning.
25:11 Discussing financial intelligence, terminology, and metric discrepancies.
28:30 Developing apprentices into operations managers, increasing profitability.
31:06 Seek knowledge and insight to succeed.

Resources:

• Cube Performance website - http://www.cubeperformance.com.au/
• Get social with Cube Performance on Instagram at @cubeperformance1
• Stay in touch with Matt Jones at matt@cubeperformance.com.au
• Power Up your Tradie Business Book. Get a FREE copy here: https://cubeperformance.activehosted.com/f/3

Have a conversation with us! Go to tradie.wiki/pod and book a call.

Check this out:

• Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
• Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
• Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

Thank you for tuning in!

If you enjoyed this podcast and this series, please take 5 to leave us a review:

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In this episode, we're joined by Brigham Dickinson from Power Selling Pros to discuss mastering contractor-customer relations. Discover key strategies for building trust and improving customer interactions. Learn how to create positive customer experiences that can lead to increased business. Tune in to uncover the secrets behind successful contractor-client relationships. Don't miss out—watch the full episode for more insights and practical advice!

#ContractorCustomerRelations #BuildingClientTrust #CustomerServiceExcellence

Watch the video version of this podcast at https://youtu.be/UmVMLr0K58Q

Discussion Points:

00:00 Impress to sell, be the only option.
03:10 Digital agency solves lead generation and sales.
07:16 Issue with call booking; need staff training.
11:35 Mike Aguilera handed off CEO tag to Mike.
13:58 Transition roles and prioritize call handling efficiently.
16:48 Transition from warm leads to cold leads.
21:35 Customer frustration stems from unmet emotional needs.
25:49 Skipping steps and seeking deals is common.
28:06 Client understanding time and cost relationship.
31:39 Questions to ask for ensuring a good fit.
35:16 Issue with site visits not leading to jobs.
36:12 Focus on high probability sites for closure.
41:11 Discussing business progression with coach before call.
45:41 Goal is to run business without involvement.
47:23 Build a top call handling team now.

Resources:

Visit the Power Selling Pro’s website at https://www.powersellingpros.com
Stay social with Brigham on LinkedIn at Barry Gates or Brigham Dickinson (owners)
Keep in touch with Brigham at Brigham@powersellingpros.com

Have a conversation with us! Go to tradie.wiki/pod and book a call.

Check this out:

• Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
• Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
• Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

Thank you for tuning in!

If you enjoyed this podcast and this series, please take 5 to leave us a review:

• Google
• Facebook
• Podcast