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Under the Influence with Terry O'Reilly

Under the Influence with Terry O'Reilly

Auteur(s): Apostrophe Podcast Network
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À propos de cet audio

Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature.

Hosted on Acast. See acast.com/privacy for more information.

Apostrophe Podcast Network
Marketing Marketing et ventes Réussite personnelle Sciences sociales Économie
Épisodes
  • Gone in 60 Seconds: Crazy Automobile Stunt Commercials
    Jun 14 2025

    Dramatic car stunts are not just the stuff of movies.


    They’re also the stuff of car commercials.


    We’ll talk about one ad where skydivers risked their lives spelling out the word “Honda” in the sky, a commercial where a car speeds on the roof of a skyscraper, and a story about a car that was dropped from an airplane - and the parachute didn’t work.


    Hosted on Acast. See acast.com/privacy for more information.

    Voir plus Voir moins
    27 min
  • Yes I Can: Marketing to People with Disabilities
    Jun 7 2025
    This week, we explore how advertisers market to people with disabilities. Disabled people are usually ignored in advertising campaigns. Yet people with disabilities control half a trillion dollars in spending money.We’ll look at four powerful campaigns that not only feature people with disabilities, but these commercials are disrupting the public’s negative perceptions of the disabled.

    Hosted on Acast. See acast.com/privacy for more information.

    Voir plus Voir moins
    28 min
  • Brand Envy (2025)
    May 31 2025

    This week, it’s our annual Brand Envy episode.


    We look at four brands that I admire.


    One is a cosmetics empire started by a woman in an era when women couldn’t even vote.

    One is a band I have a soft spot for.

    Another is a family-owned business that has lasted 88 years.

    The fourth is a TV show that broke records.

    And they all have one thing in common – they succeeded against all odds.

    Hosted on Acast. See acast.com/privacy for more information.

    Voir plus Voir moins
    27 min

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Beatles!

I loved this podcast so much and then it became Beatles, Beatles, Beatles. I hope it changes back someday but in the meantime, there’s a gap in my world.

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Entertaining Education DEFINED!

I’ve been listening to Mr.O’Reily’s programs for years and they never disappoint. Thank you for continually engaging, and educating this listener for years and hopefully many more to come!

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