Titres dans Prévision et planification stratégique

Birds of a feather flock together. We're all in the same boat. Great minds think alike. While just figures of speech to some, they reflect a simple truth - it's the company we keep that often determines the level of personal growth and professional success we achieve in life. Business leaders exchange information and ideas. They network to make deals and build partnerships. They work together to optimize best practices, and they reach out to leaders outside their companies to accelerate growth.

When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters. LIGHTERS? With an idea that seemed crazy at first, that bright executive, instead of seeing BIC as a pen company—a business...

Management consulting is seen as a glamorous profession. Behind the mystique are the consultants who put in extraordinary effort, synthesize great problem-solving skills and display fine personal attributes that enable them to capture the attention and respect of their clients. This book...

At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership - all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent - for their very survival.

“The Creative Dealmaker” isn’t a technical business book. It’s a fable. A story about a buyer and seller who meet and transact on a business acquisition. It’s a gritty tale of a motivated buyer and seller who embark on their first ever business acquisition and exit.

Freedom By Design is the guide every service-based business owner needs but rarely finds, especially once growth starts feeling more like a grind than a reward. If your company has surpassed the $1M mark but left you with more stress, shrinking margins, and a team that leans too heavily on your shoulders, this book reveals why—and what to do about it.

There is no CEO task more significant than leading change in an organization whose old business model needs updating. Large-scale change involves rethinking how to engage customers, partners, and suppliers with new technology and hard decisions about how to reorganize internal operations—plus the challenges of executing the transformation. Too many things can go wrong, from natural organizational resistance and inertia, to lack of strategic focus, to execution problems. And yet, organizations today must be more dynamic than ever before.

In this book, you'll learn how: data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights; blockchain has the potential to restructure the economy; drones and driverless vehicles are becoming essential tools; 3-D printing is making new business models possible; augmented reality is transforming retail and manufacturing; smart speakers are redefining the rules of marketing; and humans and machines are working together to reach new levels of productivity.

Jenni Romaniuk's latest book is about brand health tracking, one of the biggest (and most costly) sources of insights about brand performance and inputs into brand strategy that marketers engage in. But yet most trackers were designed pre-How Brands Grow, and so suffer from being not fit for purpose to provide insights to managers looking to grow their brands.

Become a digital-first organization. If you read (or listen) to nothing else on leading digital transformation, listen to these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help revitalize your offerings and processes, stay ahead of disruptors and technology shifts, and manage the necessary cultural change.

Leaders already know that innovation calls for a different set of activities, skills, methods, metrics, mind-sets, and leadership approaches. And it is well understood that creating a new business and optimizing an already existing one are two fundamentally different management challenges. The real problem for leaders is doing both simultaneously. How do you meet the performance requirements of the existing business-one that is still thriving-while dramatically reinventing it?

Chase One Rabbit is about focused marketing. It's about understanding your business, to create strategies that help you sell it to best effect. It combines inspirational stories and practical techniques, giving creative entrepreneurs the tools to make their businesses even more successful by using strategic marketing.

The future of work swept in sooner than expected, accelerated by COVID-19, creating an urgent need for new maps, new mindsets, new strategies - and most importantly, a trusted guide to take us on this journey. That guide is Jeff Schwartz. A founding partner of Deloitte Consulting's Future of Work practice, Schwartz brings clarity, humor, wisdom, and practical advice to the future of work, a topic surrounded by misinformation, fear, and confusion.

Harry S. Dent predicted our current economic crisis, and he foresees still more to come. He predicts that we are headed further towards a major depression reminiscent of Japan’s major recession more than a decade ago, from which their real estate market has yet to recover. With the current...

The Strategic Career provides listeners with the ultimate guide to career choices, both short term and long term. While other authors approach career development from the perspective of psychology and counseling, Bill Barnett demonstrates how business strategy concepts can successfully guide us as we chart our careers.

In Five Obsessions of Elite Organizations, Michael Erath, founder of Next Level Growth, hands you the exact framework high-performing companies use to create clarity, alignment, and unstoppable momentum. No fluff. No corporate buzzwords. Just battle-tested strategies, practical tools, and real-world examples that work. You’ll discover how to:

Based on research from over 1,200 companies, including WalMart, Google, and JPMorgan Chase, this book follows real-world cases from companies where employees evolved from silent contributors to masterminds steering corporate strategies. These cases are the vanguard of a vibrant era in which workers will be the architects of their destinies, shaping not just their own careers but the entire trajectories of their organizations.

By understanding how and when common sense fails, we can improve our understanding of the present and better plan for the future. Drawing on the latest scientific research, along with a wealth of historical and contemporary examples, Watts shows how common sense reasoning and history conspire...

Leadership is evolving. Have you future-proofed your career? AI isn’t coming—it's already here, reshaping leadership, decision-making, and success. The leaders who embrace AI-first strategies will thrive. The ones who don’t? They’ll be left behind. In The Leadership Playbook, Revisited, award-winning executive strategist Keryn Gold, PhD, MBA, delivers an actionable, high-impact, no-nonsense guide for executives and professionals ready to lead smarter, faster, and more effectively in the AI era. You’ll learn: How AI is transforming leadership—and what great AI-first leaders do differently.

As part of an executive team, you wear many hats. Not only are you responsible for working with other senior leaders to establish strategic goals for the organization and ensure their execution, but you're making tough decisions, shaping organizational culture, and communicating regularly with employees. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand what's required of you as a senior leader so you can set your team and organization up for success.