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Western thinking about the Middle and Far East has been distorted by stereotype and inaccuracy. This argument lies at the center of Palestinian-American literary theorist Edward Said's groundbreaking book, Orientalism. Originally published in 1978, it cemented Said's reputation as the father of postcolonial studies.

Though written around 1513, more than 500 years ago, Italian diplomat Niccolò Machiavelli's The Prince is still both widely listened to and very influential. Listeners turn to it for its direct advice on the question of how to attain - and retain - power. Machiavelli's answer, in brief: Use any means necessary to make sure the state survives.

In Philosophical Investigations, the Austrian philosopher Ludwig Wittgenstein presents a radical approach to problems in the philosophy of language and the philosophy of mind. In fact, he sets out a radically new conception of philosophy itself. Published in 1953, two years after Wittgenstein's death, many still consider it one of the finest works of 20th century philosophy.

How do those in power exercise that power over a state's citizens? French thinker Michel Foucault's 1975 work Discipline and Punish looks to answer this question by investigating the prison system. Foucault does not believe that the modern-day system developed out of reformers' humanitarian concerns. He argues that prison both created and then became part of a bigger system of surveillance that extends throughout society.

History of the Peloponnesian War was the first major work of political inquiry that did not relate events to divine influences. It introduced instead a critical method of looking to the facts of human actions as the basis of our understanding - a method that continues to be used today, more than two millennia later. Many of the most important political thinkers in the Western tradition cite Thucydides as an influence, and major figures including Thomas Hobbes, David Hume, and Friedrich Nietzsche have praised his writing.

Advertisements for soap. The image of a film star. The sight of a car as beautiful as a goddess. We accept all these common objects and experiences as normal parts of our lives and as timeless and universal as myth. But they are also carrying hidden messages that none of us even suspect, as Barthes demonstrates with a unique analysis of the signs that generate meanings and assumptions we all take for granted. These things have been "taken out of history" so that their hidden cultural meanings can be accepted without question.

In Citizen and Subject, Ugandan academic and author Mahmood Mamdani challenges dominant views about the crisis of postcolonial Africa. Many studies emphasize that the problems the continent faces are homegrown - the consequence of poor government, widespread corruption, and other local factors. Citizen and Subject challenged these ideas. It argues that the current crisis has come about because of the institutional legacy of colonialism.

A professor at Harvard Business School, Kotter spent years coaching organizations - large and small; successful, less successful, and nearly bankrupt - through their own change processes. Some worked; others didn't. Distilling wisdom from these experiences, Kotter identifies eight common mistakes managers make implementing change. He then uses them to propose an eight-stage model that he argues can lead to successful organizational transformation.

Published in 1974 in the journal Science, the article Judgment Under Uncertainty had a profound impact across the social sciences. Two relatively young Israeli psychologists were challenging the leading ideas about human thought. For decades, social scientists had used a mythical figure to describe how humans make decisions: homo economicus. Homo economicus was logical and conscientious.

Since it was first published in 1973, A Random Walk Down Wall Street has been a highly influential best seller. Burton G. Malkiel demolishes the idea that investment "experts" can predict stock price changes and thereby "beat the market." With all available information that could affect the value of a company's shares known almost instantly to all investors, Malkiel says, shares quickly find the price that reflects that information. This is known as the efficient market hypothesis.

Neurologist Oliver Sacks' 1985 book The Man Who Mistook His Wife for a Hat challenges the impersonal approach doctors took to patient care and paved the way for a new literary genre: popular science. At the time of its publication, neurologists and physicians relied mainly on clinical studies and their own expertise to set the course of treatment. Sacks found this inhumane and developed a very different approach, clearly demonstrated in The Man Who Mistook His Wife.

In his 1997 work Guns, Germs, and Steel, American geography professor and environmental historian Jared Diamond looks to answer the question of why human history unfolded differently on different continents, and why power and wealth became distributed as they are.

William worked on The Principles of Psychology throughout the 1880s, while teaching psychology and philosophy at Harvard University. He drew together various styles of science to create a unified whole, and to establish psychology as a valid discipline. Not only did he achieve this, but he also created concepts - such as thought being a "stream of consciousness" - that have found their way into both the arts, and popular conversation.

When American sociologist C. Wright Mills's The Sociological Imagination was first published in 1959, it provoked much hostile reaction. This was understandable: the book was a hard-hitting attack on how sociology was practiced - and on a number of leading sociologists. Mills was a fierce critic of both modern capitalism and Soviet-style authoritarianism, and argued that the sociology profession failed to look at how people's problems are connected to the structures of the society in which they live.

Competitors have always existed in business, but what if it were possible to render your competition irrelevant? This is the critical question posed in W. Chan Kim and Renée Mauborgne's book Blue Ocean Strategy. According to Kim and Mauborgne, the path to success of any company does not lie in taking on potential competitors but in the creation of "blue oceans" in uncontested market space. The authors offer analytical frameworks and tools to help businesses identify and capitalize on these new opportunities.

Ordinary Men is one of the most influential works on the Holocaust. Before US historian Browning's 1992 book, most Holocaust scholarship focused either on the experience of the victims or on the Nazi political ideology driving the slaughter. Browning investigates the stories of some who carried out acts of extreme violence, those who literally had blood on their hands. Who were they? What were their backgrounds? And how could they end up committing such unspeakable acts?

World Order draws together Henry Kissinger's thinking on how we make sense of the world politically. Kissinger identifies four principal competing methods by which order has been and is still sought. Those four conceptions are European, Chinese, Islamic, and American. None of these has been accepted as dominant. Kissinger asks whether a new, universal world order can be developed today.

De Beauvoir's book charted the oppression of "the second sex" in terms never before seen in the academic world. Her most startling theory became a rallying cry for the feminist movement: "One is not born, but rather becomes, a woman." She argued that gender identity was shaped by upbringing in a world ruled by men. A leading light in the existentialist movement, de Beauvoir applied the radical philosophy of personal choice and freedom to argue that women were subjugated in every area of life.

Published in 1925, The Gift is one of French sociologist Marcel Mauss's few non-collaborative works. In it, he elevates what might appear to be a simple gift from the status of innocent object to something that has the capacity to motivate people and define social relationships. The Gift analyzes cultures across the world and across time, with the way gifts are given and received working as a guide to understanding the rules and traditions of many different societies.

In her 1983 book, Natalie Zemon Davis, a historian with a special interest in gender studies, examines the role of Martin Guerre's wife Bertrande in their fraudulent marriage. Davis argues that Bertrande plays a key part in the deceit and readily goes along with it. Her book helped spur a shift in the way historians viewed past events generally, and the role of women in a period where documentary evidence was lacking. She daringly used her imagination to reinterpret the story.